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Be Amazing - 4/23/24


Watching Michael Jordan steal a pass and then dunk a basketball is amazing.  Taking a rocket to the moon is amazing.  The taste of my mom’s homemade beef soup is amazing. We all have our personal examples of what is amazing.  Usually, it’s something that we cannot comprehend, that we Read more

Talk About Yourself to Build Customer Confidence - 4/16/24


When you’re dealing with somebody who is anxious or nervous about a situation, a customer who feels like they don’t have much control, an individual who is unsure and uncertain, it’s important to put the customer at ease.  It’s important to build their comfort level.  It’s important to help Read more

The Proven Value in What You Do - 4/9/24


Forbes wrote an article last year based on a compilation of the results of research on customer service and the customer experience; it was titled:  100 Customer Experience Stats For 2023. In reading the article, you’ll note that many of these key research findings are about you – the value Read more

A Tale of Two Texts - 4/2/24


Having to get allergy shots once a week is never fun, and for Janet, it became an even bigger frustration. She had the shots typically scheduled on Tuesday around 10:30 in the morning, figuring she would avoid the morning rush as well as the lunch rush by going mid-morning.  However, Read more

The Secret Sauce for Great Customer Service - 3/26/24


I was working with the League Office for a major American sport several years back, and one of the executives asked me to describe our Secret Sauce that helped our clients improve the fan experience and customer retention.  I gave him a sense of what makes us unique and Read more

The Miracle of an Apology - 3/19/24


Unfortunate but true story… The manager basically lost his mind.  He terminated his employee on the spot.  She had told the customer that there was going to be a delay in the shipment.  The employee called up the customer ahead of time to let the customer know what was about Read more

It’s Not About the 5-Minute Wait - 3/12/24


Robert went into his supervisor’s office to update her on a situation at the payment desk.  Robert said that a customer was about fourth or fifth in line, waiting to be served, and the customer was complaining loudly about the wait.  He was there to make a property tax Read more

Lessons from the Greats - 3/5/24


I was recently facilitating a workshop on the customer experience, and I made the point that it’s usually beneficial to look at your personal life for great experiences; identify what really resonates with you in a positive way in order to uncover ideas to improve your own customer service. So, Read more

The Empathy Roadmap - 2/27/24


For some people, empathy comes naturally.  There’s an innate desire to learn about the other person and to sincerely convey that sense of interest and caring.  But for many of us, sometimes it helps to have a communication plan.  It helps to know what to do in order to Read more

“You’re the Boss” - 2/20/24


Terrence is excellent at what he does.  From a technical standpoint, he knows how to keep the facility clean.  He’s the lead custodian, and he knows that keeping things straight does not necessarily mean keeping things sanitary.  He knows what chemicals to use and not to use, how to Read more

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BOOST Your Retention

Posted on February 2, 2010 in Business Advice, Healthcare Please leave a comment

Project BOOST is a concept being piloted by The Society of Hospital Medicine. They are working with Blue Cross and Blue Shield of Michigan as well as the University of Michigan to reduce readmissions to hospitals. Modern Healthcare (http://www.modernhealthcare.com/article/20100201/NEWS/302019973/1153#) reported on this project as an example of some creative programs that can be put in place to reduce unnecessary readmissions, which is obviously preferable from the patient’s perspective and helps to manage costs from the facility’s perspective.

What’s especially interesting about the program is that it has a strong customer service component. The program includes a recommended follow-up visit to the doctor within two weeks of discharge to ensure that the patient knows whom to contact, what they need to be doing for themselves, and what to be looking for in terms of post-discharge issues.

To think about this in more general customer service terms, there is a built-in communication step after the patient has left the hospital which ensures that the patient is communicating their situation and their issues back to the physician and also to ensure that the patient is well-educated. To ensure that the patient and their family understand the information being conveyed by the physician/nurses/pharmacists, they use what they call the “teach back” method. This essentially involves the clinician asking the patient to restate what information they were just told.

This is a technique which CSS, our company, teaches to our clients as well. Whether you’re setting expectations or just wanting to make sure you’re on the same page with your customer in terms of what needs to happen next, who’s going to do it, and when it needs to be done, ask the customer to summary those key points back to you. If they can, you’re confident that you’re both on the same page. If they cannot, then you have more work to do to before you close out the conversation.

Learn from Project BOOST. Before the client leaves your business, ensure they’re on the same page with you in terms of what’s going to happen next. And after they’ve left, touch base with your clients a short time after the transaction has occurred to ensure they were satisfied and to keep that relationship-building conversation going.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/


You’re Once, Twice, Three Times a Customer

Posted on January 28, 2010 in Business Advice Please leave a comment

With all due respect to the Commodores’ great song (“You’re Once, Twice, Three Times a Lady”), this blog post focuses on gaining repeat business. Many companies work so hard on making the initial sale and celebrating the transaction. But what if we looked at each sale or at each “moment of truth” with the customer not as a single event? What if we saw it as a link to the next sale? The idea is to string together 1, 2, and 3 sales to the same customer. This is creating a customer from a transaction. Several things would be different:

  • You would be more concerned with whether the customer was satisfied with the shopping experience.
  • You’d be more likely to ask for improvement suggestions.
  • You’d be more likely to follow-up after the sale.
  • You’d be more likely to set-up periodic customer “touch points” to make sure you’re top-of-mind the next time a buying decision is made.
  • You’d be more likely to get contact information on the customer and to use it.
  • You’d be more likely to inquire about other customer needs/wants.
  • You’d be more concerned with getting to know the customer personally.
  • You’d spend more time talking with co-workers about strategies to keep that customer and bring them back.

Think about the customer by thinking about how to get to the next encounter. Turn your transactions into Once, Twice, Three Times a Customer.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/


Blackhawk at its Best

Posted on January 26, 2010 in Business Advice, Carolinas Please leave a comment

The big box home improvement stores have dominated the landscape over the past 10-20 years. They offer more products at lower prices than the “Mom and Pop” hardware stores of the past, and many of those smaller stores have gone out of business.

But Blackhawk Hardware in Charlotte, NC, offers a couple things that the big boxes can’t replicate including…popcorn. You walk into Blackhawk, and you smell the popcorn coming out of the old fashion popping machine, and anyone can make a bag (or two) for themselves – free! It’s delicious, and it gets you in the mood to slow down for your shopping experience.

But besides this initial unique and filling introduction to the store, you immediately realize that their customer service is the other thing that cannot be replicated. I’ve looked for light switch covers and washers for a kitchen sink pipe. I’ve looked for certain types of hose sprayers and gifts for relatives. After a second bag of popcorn, I’ve looked for unique light bulbs and a vise to secure a rope swing.

It seems that I cannot only always find what I need, but I also have someone pleasant, candid, and helpful aiding me in my search. As a “small box” store, their prices are sometimes higher for some basic items, but the store is constantly jam packed. It’s jam packed with customers willing to pay a little extra for the selection, the free popcorn, and the exceptional customer service.

The next time you’re in Charlotte and near Park Road Shopping Center, check out Blackhawk Hardware.

It’s a great example of how a family-owned business can compete with the big boys using customer service.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/


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