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Address the Expectations that Were Set - 8/26/25


Before the caller ever got to Marco – the customer service representative, the customer had been working with the company for months.  They had read the marketing brochures, had a conversation with a sales rep, reviewed the new customer information on the website, and read all the information e-mailed Read more

When Technology Fails the Customer - 8/19/25


Technology is a wonderful thing…until it isn’t.  The website is down, the mobile app won’t work, the system keeps kicking them out of their account, or they received a spoofing phone call supposedly from your department. If you’ve ever been manning the phones or managing the department inbox, you know Read more

The Misunderstood Physician - 8/12/25


I was speaking with one of my personal physicians years ago, and when we were talking about my work – particularly customer satisfaction research - he started talking about online physician ratings.  He lamented that a few low ratings were dinging his overall score.  Then he shared that the Read more

Uncover Silent Concerns - 8/5/25


One of the customer service statistics we have quoted many times over the years is:  For every complaint you do hear, there could be 26 other customer issues that you don’t hear. And when we bring up that statistic, we bring it up because we want to make sure companies Read more

Talk Yourself Up to Take Down Their Anxiety - 7/29/25


I believe that most customer service people are pretty humble, so I’m not asking you to lose your humility.  But I do have one ask of you… When that customer is anxious or nervous, when they fear the future because the future is unknown or it could be laced with Read more

Use Little Acts to Make a Big Impact - 7/22/25


A WOW Experience is not always one instance, one act that blows away the customer.  It’s not always an over-the-top-the-employee-saved-the-day act of brilliance.  Sometimes a WOW is the sum total of a series of little things that others don’t do – those actions that differentiate you from others.  The Read more

Avoid Some Stress by Addressing Issues Quickly - 7/15/25


It’s good customer service to resolve issues quickly.  The customer sees the light at the end of the tunnel.  They more quickly bring their anxiety and stress, their negative emotions down.  And they more quickly get to a solution. But this tip is not about them.  This tip is about Read more

Better Customer Service through Better Teamwork - 7/8/25


We spend so much time talking about what great customer service looks like in those 1-on-1 Moments of Truth, that we often neglect to discuss what goes on inside the company that leads to those great moments.  We’ve talked about customer handoffs within an organization, but what does a Read more

Highlight the Hidden Value - 7/1/25


Marketing campaigns often highlight a particular product and ALL the features and extras that the customer will receive… “For 3 low, low payments of only $39.99, you not only get these world-renowned chef knives, but you can also get this free laser-etched spatula!  AND THAT’S NOT ALL!  We will also Read more

Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

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Culture Transformation and K-12 Schools

Posted on April 24, 2014 in Business Advice, Education Please leave a comment

Blog 4-24-14Changing a culture in an organization of any size is a challenge – but it’s often a challenge that must be addressed if the organization wants to succeed. And in the world of K-12 school systems, the organization’s success is dependent on the student’s success, so culture change has an even higher calling – to improve the capabilities and likelihood of success of the children.

In the article Allentown School District proposes new high school as part of ‘transformation of our culture’, the school system is trying to create a new focus for many of its students through the development of a new high school – one that is local-industry focused and requires a great deal of partnering with local businesses. This is a new way of thinking, of building, of teaching, and of growing the talents and confidence of local youth.

When describing the overall culture transformation process, the Superintendent states “It will not take 10 days, or 10 weeks; it may even take 10 years before it’s all over because we’re talking about a fundamental, systematic change.” The article notes that “District officials hope this change will keep the district relevant and competitive with charters.” The School Board President notes that “This is a vision, and we all know that visions cost money.”

A way to summarize these key points is to say that competition can be a driver of change. Change requires a vision, that new vision often requires a new culture to enable it to succeed. And to succeed in the long-term, sometimes it takes a longer-term view, time, and money.

This is not a negative about change and competition. In the public school world, it’s become a reality. And to those K-12 organizations wanting to succeed long-term, doing as has always been done is a recipe for a slow, painful demise.

Look to the future with a vision about how to improve the capabilities and likelihood of success for children; then determine the culture that’s required to begin moving toward that vision.

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