Habit #2 of Stephen Covey’s “Seven Habits of Highly Successful People” is “Begin with the End in Mind.” It speaks to the need to have a clear vision or goal for what you’re trying to ultimately achieve, so you understand the purpose of what you’re doing. It helps you to identify a plan today to get to tomorrow’s end goal.
Having an understanding of that end goal helps you design a pathway that can move you toward that goal. It helps us to create a litmus test for decisions such as: Will this task or time spent on this activity help me to achieve my goal? If not, then how can I avoid doing that task or minimize time and resources spent on activities that will not ultimately help me achieve my goal?
But even if you don’t believe in goal setting or you’re not a big planner, you can still succeed with the right attitude and the right outlook.
So, let’s talk about those who don’t have the best outlook, who don’t paint that positive picture of the vision. What about those folks who begin with the dead end in mind?
Don’t Focus on the Dead Ends
I’m talking about those who – from the start – think about the dead ends. These are people who react to an idea with why it can’t happen. These are the ones who react to the plan by identifying why it won’t work. These are the ones who have the best intentions, but they’re just so jaded by what they’ve personally experienced or seen others experience that the response is based on what if it doesn’t work out?
It’s always beneficial to have people with alternative perspectives or those who can play the devil’s advocate. That type of feedback is helpful in refining a goal or tweaking a plan. So, it’s OK for that to be an add on, an additional set of questions or information. But it’s not OK if that is the starting point.
Start with a Positive Outcome and a Plan
When there’s a new idea on how to deal with certain customer issues, how to grow the season ticket holder base, or how to implement some new customer experience, we have to paint a positive picture as a starting point. We have to create a plan that – if executed effectively – will stay focused on the end goal and efficiently get us from Point A to Point B.
We have to design with optimism from the start. And THEN, weave in those questions and concerns to make sure our plan is as strong as it can possibly be, anticipating the roadblocks so we can create a plan that is flexible but yet still ultimately gets us to where we want to be down the road.
If you or a co-worker you thought of as you read this Tip are people who begin with the dead end in mind, initially pause your thoughts. Pause verbalizing all the questions and concerns. Allow the vision and the plan to develop. Then, bring up the questions and potential concerns that are going to make the final plan better.
Don’t Begin with the Dead End in Mind.
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