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Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

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Strategize on Sinking Your Competition – 3/8/16 TOW

Posted on March 8, 2016 in Customer Service Tip of the Week Please leave a comment


If you could change one thing about your competitor’s customer experience that would make them fold, what would you change? Literally think of specific customer service situations that could occur that could hurt another company’s business.

To spur your thoughts, think about a key competitor of yours. Now here are some suggestions to consider:

  • Ensure your competitor doesn’t respond to e-mails.
  • Make sure there is conflicting information on the website, at the storefront, in customer forms, and provided on the phone.
  • Miss deadlines.
  • Ensure your competitor’s customers wait for long periods of time without telling them the length of the wait or explaining the reason for the delay.
  • Have staff argue with each other in front of customers.
  • Avoid greeting customers when they come in, never smile during the encounter, and don’t thank them at the end.
  • Make sure your competitor’s employees never apologize or say “I’m sorry” for an issue.

Am I suggesting these because I want you to subvert the success of your competitor?

No, I’m suggesting these scenarios (and whatever other scenarios you come up with) because they are the same reasons why customers could leave your business. Or even if you’re in a government organization, these are the reasons why the customer will call to complain or post hateful diatribes on social media.

Take a minute to be subversive. Brainstorm on how to bring down the customer experience of others. Then, use that brainstorming information to evaluate your own organization. Ensure you plug the leaks in an otherwise strong customer experience so that your company’s customer service doesn’t drive customers away.

Strategize on Sinking Your Competition.

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To Do More, Find Ways to Do Less – 2/9/16 TOW

Posted on February 9, 2016 in Customer Service Tip of the Week Please leave a comment


“I have too much to do and not enough time to do it.”

“I can never get anything done.”

“They keep adding things to my plate, but they never take anything away.”

I’m sure most everyone reading this tip has said something similar at some point in their work lives. We are asked to do more and more and more, and at some point the quality suffers, or we work ridiculous hours, or we can’t get it all done, or we burn out.

Often, we can’t control what we’re assigned by others to do, so how do we do more? Start by asking yourself: “How can I do less?”

Leverage Technology – About one year ago, I bought a new computer/tablet to replace my 7-year old lap top. Instantly programs loaded more quickly, information linked together more smoothly, technical issues virtually disappeared, and now I use almost NO PAPER – leveraging technology made me more productive.

Stop What You’re Doing – I periodically ask myself – what if I stop doing this? Would anyone care? Too often, people generate reports, track worked hours or productivity or quality statistics that – today – are no longer meaningful or even read. At least once a quarter, look at the data you collect and the reports you generate, and question whether they need to continue.

Reduce the Excess – When CSS started 18 years ago, we spent hours creating these gorgeous 20-page proposals for relatively small projects. Over the years, we moved to 6-page proposals and then 4-page approach documents. Now we do a great deal of 1-2 page Price Quotes. Customers don’t have time to read large documents, so why should we give them something they don’t want? When you’re designing documentation for customers, find out how they’d prefer to receive information and what information is truly important to them. Design it that way, and get rid of the documentation excess.

Don’t Create from Scratch – For years, I’ve been a proponent of replicating (but personalizing/customizing) e-mails. You can be so much more productive/professional if you don’t create everything from scratch.

Get Information in a Productive Format – Finally, get people to give you information in a standardized manner – we provide our mystery shoppers with very specific templates so we can focus on the content of what they found rather than the structure of HOW they provided their analysis to us. Use forms, templates, and clear/specific questions to have people submit information in a way that’s most useful and productive.

To do more, find ways to do less. Build your own customer service capacity.

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Strengthen the Strength – 9/22/15 TOW

Posted on September 22, 2015 in Customer Service Tip of the Week Please leave a comment


I was in a meeting recently with a client, and we were discussing continuous improvement. Although continuous improvement in most organizations revolves around identifying and fixing issues that are keeping you from being productive, effective, or great at customer service, this organization takes a slightly broader approach.

Along with addressing issues that need to be fixed, they also focus on using continuous improvement to “Strengthen the Strength.” Essentially, the organization encourages staff to identify their strengths and then work to get better and better and better. Similarly, the organization as a whole strives to build on its core competencies and strengths.

Let’s focus on the individual staff perspective. Maybe you’re somebody who is very organized, and yet you’re not very tech savvy. Identify technology solutions that can enhance your organizational skills. There are many apps and software products that are focused on organizing work, projects, brainstorming, social media management, e-mails – virtually any aspect of business.

Let’s assume you’re someone who is highly responsive. That means that you’re responding to all messages with an e-mail reply typically the same day. So how do you strengthen that strength? Maybe you could ensure that along with responding that you’ve received the message, you also convey what next step will occur and by when. Maybe you’re normally communicating back via e-mail the same day because you prefer e-mail, but you begin learning how your clients prefer to communicate, and you begin using their preferred communication method instead.

At the organizational level, you can also use your strength for the greater good. You may be somebody who is very outgoing; use that positive nature to make connections between different divisions of the organization that may not know each other well but that need to know each other well for the organization to perform better.

You may be very analytical; instead of using your analytical ability just in the normal course of your own work, you could volunteer for continuous improvement teams and provide the type of analysis that gets to root causes and potential solutions.

When you think about continuously improving yourself, down just focus on fixing issues.

Strengthen the Strength.

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