understanding | Customer Service Solutions, Inc.

Acting on the Guiding Principles for Great Customer Service - 11/19/24


In last week’s tip, we shared 5 Guiding Principles for Great Customer Service.  This week, let’s address what “taking action” looks like on those key principles.  If last week was about what to do and WHY, this week is about the HOW. Engage with Interest: To engage with interest, proactively Read more

Guiding Principles for Great Customer Service - 11/12/24


It’s hard to know every procedure, every policy, every technique possible to handle every situation correctly.  After all, maybe our procedures are standard, but our customers are not.  Maybe our policies stay pretty consistent, but our customers’ needs and issues, their attitudes and actions can change from customer to Read more

From a Simple Question to an Exceptional Experience - 11/5/24


Phyllis loves her job.  It’s not just because she loves being a customer service representative, not just because she really likes her co-workers, and not just because she enjoys her company.  It’s because she really appreciates her customers, as well. A customer had ordered a register book off the company Read more

Fix One Problem without Creating Another - 10/29/24


If you’ve ever had an issue with your dishwasher, this will sound familiar.  I’ve dealt with so many dishwashers over the years, and they always seem to have some kind of an issue.  Maybe it’s because of the mix of water and technology, but for whatever reason, these never Read more

Delight Your Customers - 10/22/24


Buddy the Bug Man was different.  His company was new, and the only reason why Janet tried him out was that the service she had used for years just wasn’t working.  Whether it was mosquitoes in the yard, ants in the kitchen, or cockroaches flying through on their way Read more

A More Complete Definition of Responsiveness - 10/15/24


I was purchasing something recently that was being custom-developed.  At one point, the company’s employee and I had a good 20 e-mails going back and forth - 10 from each of us.  Unfortunately, I broke my own rule, and I did not pick up the phone after 2 or Read more

Have a Game Plan to Address Their Anxiety - 10/8/24


It seems like we all get deliveries - whether it is UPS, USPS, FedEx, Amazon, the local courier, or all the above.  We order.  They deliver.  Or do they? It’s times like these, when we’re expecting that package, that item that we’re looking forward to or need urgently or are Read more

How Persistence Saved the Day - 10/1/24


Sherrie saw the customer walk into her store holding his cell phone, and Sherrie immediately knew that was William.  She had spoken to William on the phone about an hour ago, he said he would be at Sherrie’s cell phone store in less than an hour, and there he Read more

Notice the Little Changes - 9/24/24


“My, how times have changed.” Yes, times have changed.  As a matter of fact, one of the biggest reasons why an organization’s customer service deteriorates is that times have changed…customers have changed…and the company has not… If we think about customer service delivery today v. decades ago, changes in technology alone Read more

Don’t Hurry…Be Quick - 9/17/24


No, this is not a take off on the Bobby McFerrin song:  Don’t Worry Be Happy. It’s actually a take off on the John Wooden quote:  Be quick, but don’t hurry. When I read Wooden’s book with this title, I liked the concept, and not just because John Wooden was a Read more

Be Understanding if You Don’t Understand – 7/21/15 TOW

Posted on in Customer Service Tip of the Week Please leave a comment


Why is this person so wigged out? This customer won’t make eye contact with me – weird. I really have no idea why they’re asking me that question. Of all the things to complain about, they chose THAT?

People are different. Some people fly off the handle when they’re put on hold for even ten seconds while others patiently wait 15-20 minutes as long as there’s nice music. I conducted training for a hospital once, where – at the break – two things happened; one person complained that the room was too hot, and another person went to their office to get a sweater because the room was too cold.

I don’t claim to understand everyone; what I think is irrational, unprofessional, or rude may be deemed appropriate behavior by others. What I consider to be a minor issue is a federal offense to others.

The lens through which I see the world is not the same as everyone else. And while the world’s a more interesting place because of that, those varied lenses can make delivering great customer service that much more difficult.

So even though we should “seek to understand,” sometimes we just can’t. In those cases, still be understanding of that human being on the phone, behind the e-mail, or facing you at that moment. Even if the complaint, the issue, the reaction, their body language or tone is so foreign to you that you can’t understand it or why it’s happening, still try to understand it’s a human being who’s being human.

This is why empathy is so important. You don’t have to “feel their pain” to convey you care about them as a person. You don’t have to understand WHY they’re frustrated to understand THAT they’re frustrated.

When you don’t understand, it’s okay. Know that despite all you don’t understand coming from that individual, sometimes the best thing is just to be understanding.

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