engagement

I Think I Think is Wrong - 10/20/20


I think that’s not going to be feasible.  I think we can do that.  I think you’re on the right track.  Methinks thou dost protest too much. Please forgive the Shakespearean reference, but it seems to fit well here.  When we are talking to co-workers and customers, and we’re giving Read more

Be Slowest, and Be the Best – Chick-fil-A - 10/13/20


About one week ago, the Atlanta Journal-Constitution had an article that analyzed the results of a SeeLevel HX research engagement on the customer experience at fast food restaurants.  The results were seemingly contradictory.  The fast food chain with by far the overall best drive-thru experience was Chick-fil-A, and yet Read more

Connect During Customer Service Week - 10/6/20


It’s Customer Service Week…woohoo!  This week should be all about the customers we serve and the staff who serve them.  This should be about conveying we value other people, and – hopefully – having other people convey that they value us.  It’s a week about people – about us. This Read more

Temper the Tone of THE VOICE - 9/29/20


The television show The Voice is a singing competition.  The opening episodes of every season begin with individuals singing while judges have their backs to the singer.  The judges can’t see the singer, so they are evaluating the performer purely based on their voice. Oftentimes, when the judge turns around, Read more

Keep On Going - 9/22/20


Thomas Edison once said “Many of life’s failures are experiences by people who did not realize how close they were to success when they gave up.” You are close to success – Keep On Going. Winston Churchill once said "If you’re going through hell, keep going."  This quote has been taken Read more

Lessons Learned for COVID Era Sporting Events


Since the sports world has begun inviting fans back to their events on a limited basis, CSS has been fortunate to work on multiple events with our sports clients.  Much of our work is fan research-oriented, where before or after events, we are engaging fans to identify expectations, potential Read more

Create a Common Definition of Customer Service - 9/15/20


Peter, Paul, and Marie are co-workers. They are all customer service representatives.  When Peter thinks of good customer service, he defines it as being friendly to the customer. “And I am friendly,” Peter says.  “That’s why I don’t know why they send me to customer service training.” Paul thinks customer Read more

COVID-19 Demand Management Strategies for Customer Service Channels


We all want demand for our products or services.  This helps us to generate revenue and to provide something of value to our customers and communities.  But customer demand does not strictly relate to products and services.  Demand also relates to communications, information, issue resolution, education, and other aspects Read more

Hard work never killed anybody, but why take a chance? - 9/8/20


This is a quote by Edgar Bergen.  He’s one of the most famous ventriloquists of all time, but I guess he wasn’t necessarily one of the hardest workers of all time.  By sharing this quote, I am not supporting the idea that we shouldn’t work hard…or am I? We only Read more

Reach Out More for COVID-19 Customer Retention


Ever since the Coronavirus pandemic became a reality for individuals, their communities, and their countries, it became clear that people were going to be hurting…that lives were going to be changing…that the realities of the past were going to be very different from the current and near-term future realities. When Read more

For Excellence to Happen, Get Engaged – 7/23/19

Posted on in Customer Service Tip of the Week Please leave a comment

The customer was throwing an absolute fit in the lobby. Sitting among several other customers waiting for her number to be called, she was raising her voice and letting out the occasional expletive about the lengthy wait time. An employee sitting behind the counter thought to herself: I’m going to ignore her and not make eye contact and hope somebody else deals with her.

The patient walked into the doctor’s office, and he saw that there was no line. There were 3 receptionists all looking at their computers. He didn’t know which line to go in, so he stood there, and nobody looked up. He then said “Hello” to nobody in particular, and one of the receptionist’s said: Last name.

The season ticket holder had a question about the survey that had just been emailed to her. So, she clicked on the e-mail address in the invitation and sent an e-mail to the research firm. The research firm replied with an answer within the hour. The customer replied right back: Thank you so much for the quick reply! I was actually kind of surprised that you sent an email. Whenever I email the team, they don’t reply unless I am asking for additional seats for a game.

These are 3 stories that happen all too often in business, and they are examples of bad customer service…when there is no customer service. Oftentimes, bad customer service is reflected in what employees do wrong or how a business is set up to make it difficult on the employee to deliver good service.

But many times, it’s the lack of service that is bad customer service. It’s a lack of a response to the e-mail. It’s the lack of the greeting to the patient. And it’s the lack of taking care of an issue caused by other customers, and that issue becomes a bad experience for everybody sitting in that waiting room.

Sometimes the best way to deliver a good experience is simply to show up. Respond to messages. Initiate a conversation with a greeting, a welcome. Address that irate customer before they create an environment that spreads negativity to the other customers.

For excellence to happen, get engaged.

Signup for FREE Tips!    Contact Us    More Resources for You    Visit Our Home Page


Get Engaged – 12/30/14 TOW

Posted on in Customer Service Tip of the Week Please leave a comment


Don’t worry; there will be no pre-wedding discussions here.

When we talk about Engagement in the customer service world, we’re either talking about Employee Engagement or Customer Engagement. And since “Engagement” is a buzzword nowadays, we need to have an understanding of what it really means.

Engagement in business essentially means the level of commitment that an employee or customer has with a business – it often has an emotional component or a tendency toward positive action/participation on the part of the engaged individual.

It goes beyond caring, but it’s based in caring. To take action, to have positive emotion, to be involved and attentive, the starting point is caring about that with which you’re engaged.

But it’s more than caring. One easy way to picture an Engaged community of customers or of employees is to picture the opposite – apathy. If you had apathetic customers, you’d have to bombard them with communications, marketing, offers, and enticements to patronize your business because otherwise they just wouldn’t care.

If you have apathetic employees, when they show for work, the quality and timeliness of what they do, and the attitude they convey to others would essentially be irrelevant to them. It would be all about them, and nothing about the organization.

Organizations should want engaged customers – those customers who are inwardly compelled to be a part of the company. Organizations need engaged employees – those proactively offering ideas and making decisions in the best interest of the company and customer alike.

For Employees
As an employee of an organization, you should want to be engaged. You should want to care enough to initiate positive change, to take ownership over customer needs, to make your organization look good, and to come up with the next great idea.

Ensure your values are in sync with those of your company. Make sure your company’s vision is worth achieving. Look at your customers and co-workers, and decide whether these are individuals you want to help. Get engaged with your company, or look for an opportunity where you can get more fully engaged.

For Businesses
Create values and a vision worthy of engagement. Then, look to hire and promote those individuals who can personally align with the organization’s purpose, how it operates, and where it wants to go.

Be a part of an Engaged Community.

Signup for FREE Tips!    Contact Us    More Resources for You    Visit Our Home Page