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Better Customer Service through Better Teamwork - 7/8/25


We spend so much time talking about what great customer service looks like in those 1-on-1 Moments of Truth, that we often neglect to discuss what goes on inside the company that leads to those great moments.  We’ve talked about customer handoffs within an organization, but what does a Read more

Highlight the Hidden Value - 7/1/25


Marketing campaigns often highlight a particular product and ALL the features and extras that the customer will receive… “For 3 low, low payments of only $39.99, you not only get these world-renowned chef knives, but you can also get this free laser-etched spatula!  AND THAT’S NOT ALL!  We will also Read more

Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Create Customers for Life - 6/17/25


Veronica has gone to the same automotive service shop for at least 20 years.  She bought a new car about a year ago, and this is the third car she’s brought to the shop instead of taking her car to the dealer where she bought it.  She’s had three Read more

Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

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Be Vigilant in Tough Times

Posted on February 23, 2010 in Business Advice, Government Please leave a comment

When the economy is bad, and people are hurting, the stories that seem to bubble to the surface in the news are often those that focus on government. When somebody’s mad, the one large entity that people direct that wrath toward is often the government. We might define government as a local municipality, state government, or the federal government. But in any case, problems that are minor which may have been overlooked in the past are now front page news.

There are some obvious reasons for this. When the economy is bad, people’s purse-strings are tightened, and their scrutiny of every individual dollar is heightened. Oftentimes the dollars that are not in one’s control or which seem to rise during bad economic times are those dollars spent on government services – real estate taxes, utilities, sales taxes, personal income taxes, etc.

So during these times, governments have to be hypersensitive to the feelings of their customers – the residents and businesses. They need to make sure that when issues arise they jump out in front with proactive communication plans that not only target the media but which also target individual customers one-on-one. Since the media is more than happy to jump on a negative story and milk it for all it’s worth during times like these, government entities have to determine ways to influence the perceptions of the public in a more one-on-one manner, more directly. They cannot rely on reactive responses to the media; they need to have proactive communications and plans targeting their customers directly.

There is a need to be vigilant during the tough times in getting your message out, because if government organizations – or any organizations for that matter – are in reactive mode when issues arise, loss of control of the message can be a loss of the positive image of the brand that the organization has worked so long to nurture and develop.

Focus on the one-on-one, and be vigilant in your proactive communications during the tough times.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/


The Servant Mindset

Posted on December 16, 2009 in Business Advice, Government 1 Comment

A county manager talks about staff needing to have a “Servant Mindset” with the community. He is talking about government workers on the local level in tax collections, parks, social services, and the health department being servants of the residents of the community.

That’s his way of describing customer service. That’s his way of sharing his mental image of what it means to provide customer service.

To many people, this conjures up the image of someone subservient to the other, someone who defers to the other, someone dressing fancy, saying “Yes, Sir” and “Yes, Ma’am” and catering to the other person’s every whim. Could that possibly be the image he is referencing?

Well…yes.

We know that many government workers have a bad reputation for being slow or inconsiderate or even rude at times. And that reputation – fair or not – has to be turned around; changing that perception is not going to happen purely from some slick marketing or branding campaign. It has to happen through the thousands and thousands of interactions that occur on a weekly basis. That perception has to be changed through the reality that residents experience on a daily basis. It has to be based on each call, or e-mail, or face-to-face interaction which the community experiences. At some point, for government entities (and most businesses), reality is the ultimate determinant of perception.

So the manager strives to impact those interactions by impacting the mindset of each employee. If the employee takes the attitude that “I need to defer to the other” and “I need to dress professionally” and “I need to be respectful in what I say and how I say it,” then how that employee is perceived by the customer will improve. This mindset creates an underlying feeling in the conversation that the customer is important, they are being served, and they are being respected.

The next time your company is coming up with the next big thing to impact your perception and your brand, start first by impacting the mindset that each employee has toward their relationship with their customer.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/


When Mayors Get It Right

Posted on December 4, 2009 in Government Please leave a comment

The new mayor had taken office, and she had appeared on many different local television shows and radio shows. It seemed like every time she spoke, she spoke about the importance of retaining jobs. She spoke about the importance of keeping local businesses.

It was amazing to hear, and yet it was not amazing to hear. It was amazing to hear in the sense that very few politicians ever talk about retaining jobs. Sure, they are more than willing to promote the next new local headquarters or the company that is moving a facility to their jurisdiction. But rarely do politicians talk about the importance of retaining jobs and companies in the future.

The reason why it was not so surprising is that the local economy had lost some major employers recently, and there was an increasing sense of concern permeating the community about the loss of more jobs.

Just like with any private sector business attempting to retain clients, government entities need to have strategies focused on retaining their local businesses and local jobs. These strategies involve having an organizational structure setup that is continuously touching base with local businesses in key industries to ensure they are getting their needs met. This strategy includes ongoing research by directly contacting companies as well as more passive research where the municipalities are gathering information on local businesses about leadership changes, changes in company performance, facility changes, and industry trends. That strategy includes making sure that there are incentives in place to help with economic development for companies willing to expand and stay locally so that those incentives can fend off other jurisdictions offering relocation incentives.

It’s sad that it takes a bad economy to get politicians to talk about business retention, but if it does nothing else, it proves that every local job, every local business, and every industry impacted by local business is important.

Make sure that your jurisdiction has a sound strategy for business retention and expansion.

Interested in improving your company’s customer service?  See more information at: http://www.cssamerica.com/


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