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Be Amazing - 4/23/24


Watching Michael Jordan steal a pass and then dunk a basketball is amazing.  Taking a rocket to the moon is amazing.  The taste of my mom’s homemade beef soup is amazing. We all have our personal examples of what is amazing.  Usually, it’s something that we cannot comprehend, that we Read more

Talk About Yourself to Build Customer Confidence - 4/16/24


When you’re dealing with somebody who is anxious or nervous about a situation, a customer who feels like they don’t have much control, an individual who is unsure and uncertain, it’s important to put the customer at ease.  It’s important to build their comfort level.  It’s important to help Read more

The Proven Value in What You Do - 4/9/24


Forbes wrote an article last year based on a compilation of the results of research on customer service and the customer experience; it was titled:  100 Customer Experience Stats For 2023. In reading the article, you’ll note that many of these key research findings are about you – the value Read more

A Tale of Two Texts - 4/2/24


Having to get allergy shots once a week is never fun, and for Janet, it became an even bigger frustration. She had the shots typically scheduled on Tuesday around 10:30 in the morning, figuring she would avoid the morning rush as well as the lunch rush by going mid-morning.  However, Read more

The Secret Sauce for Great Customer Service - 3/26/24


I was working with the League Office for a major American sport several years back, and one of the executives asked me to describe our Secret Sauce that helped our clients improve the fan experience and customer retention.  I gave him a sense of what makes us unique and Read more

The Miracle of an Apology - 3/19/24


Unfortunate but true story… The manager basically lost his mind.  He terminated his employee on the spot.  She had told the customer that there was going to be a delay in the shipment.  The employee called up the customer ahead of time to let the customer know what was about Read more

It’s Not About the 5-Minute Wait - 3/12/24


Robert went into his supervisor’s office to update her on a situation at the payment desk.  Robert said that a customer was about fourth or fifth in line, waiting to be served, and the customer was complaining loudly about the wait.  He was there to make a property tax Read more

Lessons from the Greats - 3/5/24


I was recently facilitating a workshop on the customer experience, and I made the point that it’s usually beneficial to look at your personal life for great experiences; identify what really resonates with you in a positive way in order to uncover ideas to improve your own customer service. So, Read more

The Empathy Roadmap - 2/27/24


For some people, empathy comes naturally.  There’s an innate desire to learn about the other person and to sincerely convey that sense of interest and caring.  But for many of us, sometimes it helps to have a communication plan.  It helps to know what to do in order to Read more

“You’re the Boss” - 2/20/24


Terrence is excellent at what he does.  From a technical standpoint, he knows how to keep the facility clean.  He’s the lead custodian, and he knows that keeping things straight does not necessarily mean keeping things sanitary.  He knows what chemicals to use and not to use, how to Read more

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BRE’s Target is Long-term Growth

Posted on April 28, 2014 in Business Advice, Government Please leave a comment

Blog 4-28-14Keep Calm and Carry On.

To Economic Development’s Business Retention & Expansion (BRE) professionals, the motto is “Keep Jobs and Parlay On.”

BRE programs are not just about retention, they’re really about growth. But it’s hard to parlay your existing businesses into growth if you aren’t keeping the companies and jobs you have already. In the recent article, Expansion, retention key to economic development, Scotland County, NC, Economic Development executive Greg Icard addresses the process and timeline for the retention and growth of one of its local businesses – FCC North Carolina – over a period of 12 years.

What started out as a facility in 2002 after a promised $10 million investment two years earlier became an investment of over $100 million today. Long-term…tremendous growth. Part of that growth is due to the fact that the business acquired a new, very large customer – Ford Motor Company. So the local investment and jobs grew as the local business grew.

This basic fact goes to the core strategy of an effective BRE Program. First, think long-term. Second, build knowledge of and relationships with local businesses, identifying retention drivers, risk of investment/jobs loss. Third, address the retention drivers to retain. Fourth, continually position yourself to be the answer when the question of how and where to expand is asked.

To succeed in the Economic Development world, it’s not just about bringing new businesses to town; it’s largely about what you do to keep and grow with the businesses you already have in town.

Keep Jobs and Parlay On.

Did you like this post? Check out other BRE-related posts at http://brebuzz.com/bre-blog-posts


Culture Transformation and K-12 Schools

Posted on April 24, 2014 in Business Advice, Education Please leave a comment

Blog 4-24-14Changing a culture in an organization of any size is a challenge – but it’s often a challenge that must be addressed if the organization wants to succeed. And in the world of K-12 school systems, the organization’s success is dependent on the student’s success, so culture change has an even higher calling – to improve the capabilities and likelihood of success of the children.

In the article Allentown School District proposes new high school as part of ‘transformation of our culture’, the school system is trying to create a new focus for many of its students through the development of a new high school – one that is local-industry focused and requires a great deal of partnering with local businesses. This is a new way of thinking, of building, of teaching, and of growing the talents and confidence of local youth.

When describing the overall culture transformation process, the Superintendent states “It will not take 10 days, or 10 weeks; it may even take 10 years before it’s all over because we’re talking about a fundamental, systematic change.” The article notes that “District officials hope this change will keep the district relevant and competitive with charters.” The School Board President notes that “This is a vision, and we all know that visions cost money.”

A way to summarize these key points is to say that competition can be a driver of change. Change requires a vision, that new vision often requires a new culture to enable it to succeed. And to succeed in the long-term, sometimes it takes a longer-term view, time, and money.

This is not a negative about change and competition. In the public school world, it’s become a reality. And to those K-12 organizations wanting to succeed long-term, doing as has always been done is a recipe for a slow, painful demise.

Look to the future with a vision about how to improve the capabilities and likelihood of success for children; then determine the culture that’s required to begin moving toward that vision.

Did you like this post? Here are other Education-related posts:

Learn about our CSS Education services at: http://cssamerica.com/education-industry


Student Success Starts with Knowing Them

Posted on April 23, 2014 in Business Advice, Education Please leave a comment

Blog 4-23-14Phillips Community College in Arkansas won an award recently for Student Success – increasing its graduation and 4-year college transfer performance.

With the plethora of best practices and concepts, programs and pathways, you might think that the Student Success was driven by these proven strategies…but you’d be incorrect.

According to the article PCCUA recognized for student success, the starting point was understanding the student. Who are they? What is their background? What’s the lens through which they see college life and experience PCCUA? Apparently, many students come from generational poverty, and the faculty and staff do not.

This basic fact gets at a core problem with many organizations in the education industry and other industries as well these days. There are leaders, faculty, or staff that know a product, they know a topic, they know a program. But delivering that knowledge effectively often requires that they know the person to whom they deliver. We can’t assume that all students receive and process information in the same way, that they all want the same learning environment and examples.

Sometimes to best impart knowledge, we have to – first – know the student.

Survey your students. Ask them questions. Learn about their past. Then learn what most effectively guides them to a future of possibilities.

Student Success starts with knowing them.

Did you like this post? Here are other Student Success-related posts:


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