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Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

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Make Deposits with Your Customer – 10/24/23

Posted on October 24, 2023 in Customer Service Tip of the Week Please leave a comment

Carrie has a 50+ hour a week job, and – financially – she does better than many.  She’s in the media, but she doesn’t like everything to be public.  Carrie’s a real person with real issues and real needs and real gifts, as well.

One day, her best friend, the person that knows her best as well, asked Carrie a simple question: Why do you give so much to other people?

You see, Carrie has paid people’s rent when they were in a tough position.  She has paid others’ medical expenses and taken care of other life necessities.  And typically the only person that knew what she did was the person she was helping.  Sometimes she helped others anonymously, so even that person did not know.

Her best friend knew of Carrie’s giving because she pieced it all together, story by story, understanding how all the people helped somehow had some deep or tangential relationship to Carrie.  So, the friend asked Carrie the question, and Carrie gave the answer.

Carrie said: I always like to put in deposits because it’s the right thing to do, and I’m able to do it.  But also, I know, someday I’m going to have to make some withdrawals, and it’s probably going to be easier to make some withdrawals if I’ve built up a bank account of goodwill.

That’s a long story to make a short point about customer service.

When we do the bare minimum for the customer, we are providing a product or service. We are giving them the commodity they’re purchasing.  But when we do a little bit more – when we give them a little bit more time, when we show them a little bit more patience, when we reach out to them just to check in even when it’s not really necessary – We are making deposits.

And every business at some point in time is going to mess up, where our action or inaction will be a withdrawal from the account we have with that customer.  So, let’s give a little extra at every opportunity, and maybe when we make a mistake, the customer will be fine with us making that withdrawal.

Keep making deposits with your customer.

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How to Rise to the Occasion – 8/8/23

Posted on August 8, 2023 in Customer Service Tip of the Week Please leave a comment

In the movie Mr. Magorium’s Wonder Emporium, Mr. Magorium – played by Dustin Hoffman – tells his protégé that “Your life is an occasion.  Rise to it.”

He’s conveying a big picture life lesson – don’t let fear and apprehension keep you from living.

Rising to the occasion is also something we need to do in serving others.  Maybe it’s not as dramatic an occasion as living life to your fullest, overcoming the fears and the apprehension.  But it’s still important.  Rising to the occasion in a customer service encounter suggests that there is an occasion where the basics, the routine response, the status quo won’t suffice.

Maybe the situation doesn’t warrant the muted response, or the customer doesn’t respond to our typical approach, so we have to RISE!

How to Rise

So, how do you rise to the occasion in customer service?  It’s about ratcheting up the quality of your performance.

Can you respond more quickly, respond with more urgency on the customer’s behalf?  Take action now.  Make them a priority now.

Can you take ownership of a situation and shepherd it forward until it’s complete?  Don’t look for the handoff to others, look for the next step you can take together with them, the document you can work on together, the process you can complete together, the final step you can identify and act on together.

Can you meet their specific need with a specific solution?  Identify their issue, need, or goal.  Then put on your consulting hat and outline a specific solution to address that need.

Rising to the occasion is about the now, taking action together, and tailoring your solution to their situation.

When you are in an occasion of serving the customer, and they need expedited or extra support, tailored support, a final conclusion – Rise to the Occasion!

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Redefine “Access” to Treat Customers Special – 11/29/22

Posted on November 29, 2022 in Customer Service Tip of the Week Please leave a comment

One of our clients puts on major events throughout the country.  When we conduct post-event surveys, many of the attendees rave about the access they had to certain entertainers, locations in the venue, parking lots, or even information.  Others decry the fact that they lacked that access.

This does pose an interesting question:  If we want to treat our customers special – even if we’re not in the entertainment industry – what kind of special access can we provide to customers?

In some ways, “Special” is in the eye of the beholder, but allow yourself the opportunity to think on the following questions for those customers where something a little special, something above and beyond, makes them walk away feeling a little special.  Let’s redefine “Access.”

People: In what cases can you grant a customer access to a particular co-worker or department within your organization that is not commonly promoted as a point of contact in communications or the company website?  Maybe it’s access to a leader, an expert, a not highly-publicized telephone line or department.

Resources: When can you provide access to resources that are not commonly available?  It could be some internal documents, some How To’s, an online portal or an app, information you can e-mail, or key lessons learned from other similar clients.

Locations: Where can you provide physical access to a certain location at your facility, special parking or entrances, or certain special locations?  The information or the product or service is the same, but how they get there may be unique, where it’s located might be special.

Experiences: What are the types of experiences you can grant access to for this individual?  You could invite them to a webinar or a town hall meeting.  They could attend some special entertainment or presentation.  Think about even small gatherings you have for those community, civic, or charity events that might be promoted to the general public but not directly communicated to the customers.

Granted, access is tough to offer to customers, at times, but if we take a step back and redefine what could be considered a “Special Access Opportunity,” we might be able to grant access to our customers in new ways.

Redefine “Access” to Treat Customers Special.

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