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Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Create Customers for Life - 6/17/25


Veronica has gone to the same automotive service shop for at least 20 years.  She bought a new car about a year ago, and this is the third car she’s brought to the shop instead of taking her car to the dealer where she bought it.  She’s had three Read more

Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

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A Lesson in Gratitude – 11/24/20

Posted on November 24, 2020 in Customer Service Tip of the Week Please leave a comment

Mr. Robinson went to the hardware store with his teenaged son, Steve.  Steve was starting his first woodworking project – building a small coffee table – and needed supplies.  As they walked the aisles, Mr. Robinson and Steve couldn’t find the exact type of wood they wanted, so Mr. Robinson suggested that Steve ask an employee for help.  Steve found an employee walking by, asked for help, and got what he needed.

After the employee walked away, Mr. Robinson told Steve:  You did a good job talking with that gentleman.  Next time, though, thank the employee.

Steve:  Why should I thank the employee for doing his job?

The dad’s temperature started to rise.  It rose because this was his son talking, and why Steve was basically stating a truth, Mr. Robinson felt Steve was missing the bigger picture.

Mr. Robinson:  You thank them because they helped you, because we didn’t waste the next 30 minutes walking up and down every aisle, looking at every bin.  You thank them because – whether they were being paid or not – you show appreciation for others.

This was a teachable moment in the dad’s eyes.  You appreciate others.  Gratitude is not a light switch you just turn on when you’re an employee getting paid to answer a customer’s question, and otherwise turn it off.  Gratitude is an all-the-time thing, whether you’re an employee or a customer.

Mr. Robinson:  People have choices – whether to serve you or not, whether to do it with a good attitude or not, whether to listen to you and ask questions…or not.  You have a choice, too.  And I want you to see the importance of choosing to tell other people thanks.

Let’s make gratitude an all-the-time thing.

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Who Loves Ya, Baby? – 2/25/20

Posted on February 25, 2020 in Customer Service Tip of the Week Please leave a comment

Telly Savalas played Kojak – a hard-nosed detective who solved crimes while eating a lollipop.  He was a tough guy with a tough attitude but a soft side.  He used to say:  Who loves ya, baby?

So, who loves their customer?

If you want to see somebody who loves their customer, walk into a vet with your pet. Oh Bosco! I’m so happy to see you!  How have you been lately!  It’s like the dog is the receptionist’s long-lost friend or the doctor’s favorite cousin.

Congratulations, Zappos Zealot!  You’re one step closer to getting your holiday shopping done! We’ve received your order and are busy picking your gifts from our shelves as we speak. So jingle your bells, and roast your chestnuts, ‘cause we’ve got you covered this holiday season!  With Love, The Zappos Customer Loyalty Team.  Zappos must love that customer who they just sent that e-mail to…

Thank you for coming in today! Is there anything else I can get for you? Oh!  You want some potting soil for those plants you’re buying?  We have some good fresh bags in the back; let me call somebody to bring one up for you. Less than a minute later, a gentleman walks up with the bag, and the customer checks out with a dozen plants, fresh soil, and some helpful advice on how to get things growing quickly. Nice experience at Myers Greenhouse.

These are all experiences that I’ve had, and you may have had similar experiences where companies seem to love their customers.

It’s the organization that is sincerely excited to see the customer, even if the customer is a puppy.  It’s the business that is not just sharing an update on an order, but they’re sending an e-mail that’s shows their excitement to serve and conveys the enthusiasm of what you’ll do with their merchandise.  And it’s an employee that freely gives advice and goes an extra step to quickly give the customer a little something extra.

So, who loves ya, baby? These organizations and their employees seemingly love their customers.  Why don’t we take a few tips from them with our enthusiasm, respect, advice, guidance, and appreciation.

Let your customers know who loves them.

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LOTS of Opportunities to Appreciate Customers – 1/28/20

Posted on January 28, 2020 in Customer Service Tip of the Week Please leave a comment

They give us their money, and we give them merchandise. We say “Thank you!”  That is the old-time stereotypical opportunity for a company to thank their customers.  But there are opportunities all day long for us to convey appreciation to our customers.

Beyond the actual transaction, there are so many situations where we can say thank you to the customer.  And we want to do that often, because without customers, we have no business.  We understand that in the vast majority of the cases, the customer could go elsewhere.  They want to feel valued and appreciated, so we want to find ways to convey that appreciation.

Whether you’re dealing with a request, a complaint, or just the customer’s involvement in some activity, you have an opportunity to appreciate the customer.

Convey appreciation to customers or co-workers for their request:  Thanks for your request.  Thanks for asking!

Convey appreciation for telling you a complaint:  Thanks for bringing that to our attention.  I appreciate your telling us about this issue.

Convey appreciation for their participation:  It’s great that you’ve been a part of this.  I appreciate your time and your engagement in the process.

It is not hard to say thanks, but it is often one of the most forgotten aspects of communication with customers.  They are not a box in our process flow; a customer is an individual that wants to feel valued and appreciated.  So we want to make sure that we are not only appreciating them, but we are telling them so.

There are many opportunities to appreciate the customer throughout the day.  Identify them, and act on them so the customer feels how much you value them and their business.

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