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Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

What Phones and Football Have in Common - 2/11/25


Congratulations!  You made it through weeks/months of hype for football’s Super Bowl!  You made it through hundreds of pregame shows and podcasts, endless debates on things endlessly inconsequential, 10 hours of pre-game shows on Sunday, what seems like 100 commercials designed specifically for the “Big Game,” and the longest Read more

Create Awareness of Alternatives - 2/4/25


Sandy was hungry, and she was on the move.  Driving between meetings, she saw the restaurant sign and pulled in.  The fast-food restaurant had two drive-thru lanes.  One was for any customer who wanted to place an order on the spot. The other was for mobile orders only.  The Read more

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Business Retention & Expansion – The Process That Drives Your Top Line

Posted on July 28, 2011 in Business Advice, Government Please leave a comment

In news articles that come out on a daily basis, business retention and expansion successes are touted. Oftentimes, these articles announce an expansion of a plant, consolidating functions from other locations to the local facility, or moving into a larger local facility.

But for all these good things to happen, they don’t simply occur on their own. Most local municipalities today have (or fund) an economic development organization to help drive these successes. Many of these EDOs have a dedicated Business Retention and Expansion program. We work with several BRE organizations and have identified some of what makes for a great BRE program. Review these keys, and apply them to your business:

· BRE organizations need to be great at quick issue resolution. Can you efficiently link your customers with somebody who can resolve them, or how quickly can you resolve issues yourself?

· The best of BRE Programs view their role as relationship-building. They define and execute 12 month Touch Point Plans to continually pull/push information to local business to learn about them, understand their retention drivers, and look for growth and partnering opportunities.

· BRE organizations need a focus on efficiency. Just like most account representatives in business today, BRE representatives have too many clients to truly know all deeply and personally. They have to prioritize communications, touches, and retention efforts for maximum staff time efficiency and maximum retention and growth of jobs

Learn from the Business Retention and Expansion leaders, and use these keys to continually develop client relationships and grow your community and your business.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


Shuttering Self-Checkout?

Posted on July 14, 2011 in Business Advice, World of Customer Service Please leave a comment

No more self-checkout at the grocery store?

According to the Dallas Morning News, several grocery store chains are going that direction. Some are eliminating self-checkout entirely (like Albertsons) while others are going to a Euro checkout style (like Krogers) where one main customer line feeds the multiple checkout registers.

While we’re not going to suggest that these stores are simply nuts for eliminating self-checkout (I haven’t yet seen the true, financial rationale they used to make this decision), there are some potential issues with shuttering self-checkout. The main issue is that some customers prefer self-checkout. It’s about choice. It’s about control. It’s about usually having a shorter wait. It’s about privacy.

There are LOTS of reasons why people like self-checkout, so my question comes down to “Are the financial benefits of not offering it (e.g., efficiency gains and potentially reduced theft) outweighing the potential in lost business from customers who will go elsewhere for this self-serve option?”

When making decisions impacting the bottom line, make sure your business doesn’t just focus on cost savings. Make sure it takes into account the revenue impact of customer loss.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


One Company’s Path Toward Greater Customer Service…

Posted on June 28, 2011 in Business Advice, World of Customer Service Please leave a comment

Chart the course. It’s easier to get to where you need to go if you have a path, a map, direction, a guide.

But when starting in the muck, achieving the vision is that much more difficult.

That’s where Charter Communications is/was according to a recent CED article. They hired an individual with success at a telecommunications company to come in and revamp their customer service. Here’s some of what John Birrer did and is doing for them:

· Helped them create/refine their metrics that measure customer satisfaction and retention.

· Emphasized the importance of teaching “soft skills” to front-line staff since they’re the ones engaging the customers.

· Has supervisors role play customer service situations with staff.

· Created ongoing employee and customer feedback systems focused on continually improving customer service.

· Training staff to build their product/process knowledge as well as those customer service skills.

· Involving partner companies in the customer service initiatives.

· Instituted follow-up calls with customers served in the past 48 hours.

And what have they found from these efforts? Improved customer satisfaction and reduced operating costs.

If you want to improve customer service, satisfaction, and loyalty, find an expert, address metrics/processes/people, and make sure your staff are empowered and enabled (through training and technology) to succeed.

Need an expert (FYI – you can e-mail me at edward.gagnon@cssamerica.com !)

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


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