customer satisfaction

Why “No” is So Important - 9/15/26


The employee told the caller: “I don’t think that is possible.” The customer eventually hung up, and redialed to ask a different employee the same question. The employee responded to the customer: “That’s probably not the best way to do it.”  Then, the customer kept asking question after question, arguing Read more

It’s Not “You,” It’s “I” - 9/8/26


During a business writing course that I took years ago, the instructor had us write an e-mail.  I can’t recall if it was written to a co-worker or customer, but after writing this e-mail, she had us count every “I” and “You.”  We talked about how we need to Read more

It Shouldn’t Make a Difference, But… - 9/1/26


We have this conversation with lots of our sports clients, but the principles apply across all different industries.  Too many service representatives view a conversation with a customer as a transaction.  Just get him off the phone as quickly as possible.  The customer is Joe Public, not Joseph Pendergrass.  Read more

Use What the Customer Gives You - 8/25/26


Scenario #1: The customer sent an e-mail to the general inbox at the company.  The message noted that the customer needed to get a family member added to their account, but they couldn’t tell from the website how to do so. The next morning an employee opened up the e-mail, Read more

How Better Customer Service is Better for You - 8/18/26


Oftentimes, we have employees in training or workshops who really want to understand what’s in it for them to deliver better customer service.  How does the employee benefit from a better customer experience? Noted below are 5 different aspects of a great experience desired by the customer.  What if... The customer Read more

Manage New Customer Expectations - 8/11/26


The fan had never been to a motorsports event before, but they had been to concerts.  They had been to big conferences.  At those other events, they could park right next to the venue, many of the activities were indoors, and weather was a non-issue.  So, they were not Read more

Complement Empathy with Action - 8/4/26


A man falls into a hole, and he can’t get out.  He starts yelling for help, and a doctor walks by and looks down the hole.  The man in the hole yells to the doctor “Please help me.  I’ve fallen into this hole!”  And the doctor takes out a Read more

My 8-Minute Visit at the DMV- 7/28/26


I needed to get a Real ID, which in North Carolina facilitates airline travel and other identity verifications.  My wife suggested I go to one particular DMV that was a LONG way away from home, but where she had experienced great customer service.  I was lucky to find an Read more

When They Might Walk Out the Door…Permanently- 7/21/26


Have you ever had one of those conversations with the customer where they literally tell you they’re about to stop doing business with your company?  This is it.  They may bring up a competitor or found another way to get their need met, or they are just leaving. When we Read more

Transparency in Customer Service- 7/14/26


We’ve worked with a lot of clients in the local government sector, and many of these clients have Customer Service Standards and/or corporate values that include Transparency. Think about an old-fashioned transparency sheet, that malleable see-through page you put on an overhead projector.  You can see everything on one side Read more

Learn from Schools without Attending

Posted on in Business Advice, Education Please leave a comment

Nothing like being in school and getting a report card – that moment of truth when you’ll be smiling or wondering how you’ll subtly get it in front of your parents when they’re in the best mood possible.

Well just like students get report cards, now many schools, colleges, and universities are getting them as well. These report cards are akin to Balanced Scorecards in the rest of the business world, but it’s interesting to note the unique twist that these institutions take in reporting their information. Many elementary schools’ report cards include information on student-to-teacher ratios as well as percentages of teachers who are board certified, and much of this data as well as performance data is listed versus district and state comparatives.

At the 4-year university level, they look at graduation rates, year-to-year retention rates, student loan default rates, student satisfaction scores, measures of student learning, end-of-program assessments, and job placement.

So what can you learn from these educational institutions? From the elementary schools perspective, they offer comparative information. They show how many dedicated resources they have for their students. They note qualifications/experience of their teachers. Do you measure and convey this information to your customers?

From the higher education perspective, they look at retention and loss, they gauge satisfaction, and they analyze impact on the customer. Do you track, measure, and analyze these three key pieces of information?

We all went to school to learn. Let’s take a minute as businesspeople to learn again.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

Ask Yourself…Am I GREAT at Customer Service? Check out our new customer service book at http://www.amigreatat.com/


The Power of Thinking Big and Bigger – Steinbrenner and Welch

Posted on in Business Advice, Sports Please leave a comment

With the recent passing of George Steinbrenner, owner of the New York Yankees, fresh on our minds, it’s beneficial and timely to take a look at a couple core philosophies and actions that he undertook which would apply to any business.

If you start by looking at the outcomes of what he did, you identify tremendous revenue streams and many World Championships won.

But there was a lot that happened before that revenue and those championships were won. There were many managers hired and fired. There are many players who played for him. There was the rejection by his hometown of Cleveland when he wanted to own the Indians. He was suspended by Major League Baseball. But in the end, he persevered; he changed as a person and as a leader. And throughout this time, he was willing to spend money to get the best and brightest. He was willing to create his own entertainment network to promote his main product – the Yankees. And while the grandiose scale and financial resources of Steinbrenner are hard for us to imagine having ourselves, that mindset is not so hard to imagine.

So imagine we own a business, and our business is a sports franchise. And whether we want to increase our season ticket holder base, retain more season ticket holders, increase fans’ passion, or create our own internal “Raving Fans” in the minds and hearts of our employees, we have to think big. We get very little success in life if we look for and think about and expect very little. But we have the greatest opportunities to achieve big things if we think bigger.

I remember a story of how Jack Welch, former CEO of GE, went into some of the GE businesses to talk to the leadership in those businesses, and he congratulated them on their high market share. The leaders were pleased with the praise, but they had plateaued in their growth because they had such huge market share, and the markets just weren’t growing.

So Welch told them to redefine what their market was so that they would only be a small player in this newly redefined market. And once they did, the innovation, the creativity, and the growth all started to happen again.

Look at what you’re trying to accomplish as an organization, then take a step back to think big. Maybe you can or can’ t accomplish every idea you come up with, but just by viewing the possibilities, you’ll uncover new ways to think and to act and to succeed.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

Check out our new customer service book at http://www.amigreatat.com/


Govern Strategically for Great Customer Service

Posted on in Business Advice, Government Please leave a comment

When working with a government agency recently, we were planning to customize customer service training content for them. During the course of the training development interviews we conducted, it became clear that customer service training had never been done before at the agency. Customer service skills were not addressed in the organization’s hiring processes. Customer service was not part of the organization’s reward system, and customer service only briefly appeared on the staff performance evaluations.

Yet, management sincerely stated that customer service was important. It was important that customers were treated with respect, that the residents felt they were important, that upset customers got their issues addressed professionally, and that staff could appropriately address each customer based on that unique customer’s characteristics and needs.

So why was there the disconnect between management wanting to have great customer service and their doing what needed to be done to get great customer service?

Assuming the sincerity of the management team, the answer had to lie in the organization’s leaders not really knowing HOW to get great customer service. In the past, most businesses assumed that employees were generally nice, respectful, caring, and communicative people. Customer service is just common sense, and everybody knows how to deliver customer service, right? Those particularly assumptions were wrong then, and they’re REALLY wrong now.

For organizations to go from wanting great customer service to delivering great customer service, they need to understand strategically how to do so. It’s about the culture, the hiring, the training, the rewards, the accountability, the processes, the organization’s goals, the management team’s support and modeling of great customer service behaviors, and much more.

If you ever feel a disconnect between what your management says they want in customer service and what the organization actually delivers, have them take a step back, and start with a strategy.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

Check out our new customer service book at http://www.amigreatat.com/