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Use Little Acts to Make a Big Impact - 7/22/25


A WOW Experience is not always one instance, one act that blows away the customer.  It’s not always an over-the-top-the-employee-saved-the-day act of brilliance.  Sometimes a WOW is the sum total of a series of little things that others don’t do – those actions that differentiate you from others.  The Read more

Avoid Some Stress by Addressing Issues Quickly - 7/15/25


It’s good customer service to resolve issues quickly.  The customer sees the light at the end of the tunnel.  They more quickly bring their anxiety and stress, their negative emotions down.  And they more quickly get to a solution. But this tip is not about them.  This tip is about Read more

Better Customer Service through Better Teamwork - 7/8/25


We spend so much time talking about what great customer service looks like in those 1-on-1 Moments of Truth, that we often neglect to discuss what goes on inside the company that leads to those great moments.  We’ve talked about customer handoffs within an organization, but what does a Read more

Highlight the Hidden Value - 7/1/25


Marketing campaigns often highlight a particular product and ALL the features and extras that the customer will receive… “For 3 low, low payments of only $39.99, you not only get these world-renowned chef knives, but you can also get this free laser-etched spatula!  AND THAT’S NOT ALL!  We will also Read more

Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Create Customers for Life - 6/17/25


Veronica has gone to the same automotive service shop for at least 20 years.  She bought a new car about a year ago, and this is the third car she’s brought to the shop instead of taking her car to the dealer where she bought it.  She’s had three Read more

Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

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What’s Your HCAHPS Strategy?

Posted on August 21, 2009 in Healthcare Please leave a comment

As healthcare administrators know, HCAHPS is a comparative database to which they are reporting many different pieces of information about hospital performance, including customer service and patient satisfaction indicators.  Essentially, any individual with web access (i.e., any current or prospective customer) can go to the internet and compare your organization side-by-side with other local hospitals.  It’s a scary thought to have that kind of comparative information readily available to your customers, when you have no control over what’s displayed or how it’s displayed.

When organizations have issues in the patient satisfaction or customer service indicators, they immediately think of the need to do scripting with nurses or rounding on the floors, or training for personnel.  And while these might all be appropriate actions to take, these are typically only a part of a strategic action plan.  If you want to make adjustments and improvements in customer service and patient satisfaction performance, at some point you need to have a strategy behind it.  Most hospitals have marketing strategies. They have advertising strategies.  They do detailed planning when opening up a new wing or building a new patient tower.  But how many of them have a customer service strategy?

An effective customer service strategy focuses on the customer experience, service delivery, the corporate culture, and metrics to measure all of those components.  It focuses on management’s role in preaching and modeling the types of behaviors that lead to high levels of customer and patient satisfaction.  It has tactics listed out in a Gantt Chart format over time that helps to change the culture, get more focused on the patient, and specifically help employees to know what to do right and how to stop doing what’s causing problems.

If you want long-term success in your organization in the areas of customer service and patient satisfaction, develop, commit to, and execute a Customer Service Strategy.

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


Know the Needle You are Trying to Move

Posted on July 30, 2009 in Business Advice, Government Please leave a comment

For governmental enterprises, there oftentimes are services being provided for which there is little or no competition such as:  How somebody applies for food stamps. What the process is for somebody to pay their annual business taxes. What needs to be done to change an address on a vehicle that somebody owns.

These are all services or processes that government agencies deliver in which they have no competition.

In most organizations outside of the public sector, a strong reason to try to improve your customer service is because it leads to higher client retention and helps to stave off the competition. But in some government agencies the question can be asked “why do we need to care about customer service, since we have no competition?”

If that question is even being asked, then it is probably because you have a management team that does a horrible job of conveying the importance of customer service to its employees. But that’s a topic of another blog posting. For today, let’s talk about why customer service matters to government. First of all, customer service is not just about the smiles and the eye contact. Customer service is also about process.  And anybody who understands great customer service realizes that the most efficient and effective processes typically accomplish both goals of saving the organization money and delivering a high quality, consistent experience to the customer. So the first reason to care about customer service is to realize that by delivering service in a highly effective way for the customer, organizations typically also provide more cost-effective delivery of services.

Let’s also look at it from a positive side relating to employee attitudes. Employee attitudes are another characteristic of customer service along with processes. Much of how a customer feels about their experience is related to the attitudes of the employees who engage them.

As an employee, if you think about working in a department that has horrible customer service, you’d envision yourself dealing with constantly complaining customers, having to deal with waiting rooms where there is a huge backlog of customers, having too much work to do in the time to do it, and having slow manual processes to work with to deliver those services. Everybody in your department is putting out their own fires, so they won’t help you; other departments are too focused on themselves, so they won’t help you either. It’s an environment that if you work there, your stress would be high, your workload would seem to be increasing, there would seem to be no flow to the work, people would be saying nasty things about you or your department, and your co-workers would be testy when interacting with you. It would be a lousy work environment.

But imagine working in an environment where the processes were very efficient, and things got done right the first time. Imagine that the customers only had to fill out their information once and that the waits were shorter, and therefore the complaints were fewer. Imagine knowing how to deal with irate customers because you’ve gone through some great customer service training, so you’re very comfortable in those situations.  Imagine people saying great things about your department and thanking you for your service.  And imagine your co-workers and other departments jumping in to help and being sincerely supportive of you and having great attitudes when working with you.

There is a personal benefit to great customer service. This applies in any industry, but it’s especially important to talk about and understand in the government sector.

Move the customer service needle to improve your organization’s efficiencies, the customer experience, and your own personal work environment.

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


A Great Carolinas Customer Service Example

Posted on July 14, 2009 in Business Advice, Carolinas Please leave a comment

There are many examples of great customer service in North Carolina and South Carolina. One organization that has a strong presence in these states and delivers outstanding service is Chick-fil-A.  This Southeastern-based organization has a reputation built from the experience of its customers, where you get consistently good service no matter which restaurant you patronize.  You seem to get consistently courteous, respectful, and personalized service no matter which employee you engage in the drive-thru.  You constantly hear their branded slogan “my pleasure” whenever you thank them for something.  They offer their name to you when you place your order at the drive-thru, and they present a very clean and welcoming appearance when you eat inside.

How does Chick-fil-A do this? There are many methods they use, not the least of which is how they attract their personnel.  We’re familiar with how they will proactively go to particular schools or organizations to recruit staff for their restaurants.  This is done so that they have more control over their applicant pool by seeking out those groups more likely to have personable and professional individuals participating.

They have orientation and training which all staff attend which focuses strongly on the organization’s mission and vision to ensure that everybody understands why they are working there and how important the customer is to them.  The mission in part is to ‘have a positive impact on everyone with whom we come in contact.’ That could be the mission statement for any kind of business in the world, not just a restaurant.  It doesn’t say anything about chickens or waffle fries, but it says a lot about the mindset that it wants its employees to have.

To many customers, the fact that they are closed on Sundays is an example of the organization’s values as well.  And it is also a perk to employees.

Finally, it’s an organization with a strong work ethic – they have the motto “if you’re leanin’, you should be cleanin’.”  They try to promote the need for employees to be proactive and look for opportunities to do something positive for the business or its customers, even when the day is a little slow.

Take the Chick-fil-A challenge.  Go to a restaurant today, and see what you can learn from them to apply to your business.

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


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