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Manage New Customer Expectations - 8/11/26


The fan had never been to a motorsports event before, but they had been to concerts.  They had been to big conferences.  At those other events, they could park right next to the venue, many of the activities were indoors, and weather was a non-issue.  So, they were not Read more

Complement Empathy with Action - 8/4/26


A man falls into a hole, and he can’t get out.  He starts yelling for help, and a doctor walks by and looks down the hole.  The man in the hole yells to the doctor “Please help me.  I’ve fallen into this hole!”  And the doctor takes out a Read more

My 8-Minute Visit at the DMV- 7/28/26


I needed to get a Real ID, which in North Carolina facilitates airline travel and other identity verifications.  My wife suggested I go to one particular DMV that was a LONG way away from home, but where she had experienced great customer service.  I was lucky to find an Read more

When They Might Walk Out the Door…Permanently- 7/21/26


Have you ever had one of those conversations with the customer where they literally tell you they’re about to stop doing business with your company?  This is it.  They may bring up a competitor or found another way to get their need met, or they are just leaving. When we Read more

Transparency in Customer Service- 7/14/26


We’ve worked with a lot of clients in the local government sector, and many of these clients have Customer Service Standards and/or corporate values that include Transparency. Think about an old-fashioned transparency sheet, that malleable see-through page you put on an overhead projector.  You can see everything on one side Read more

See the Customer’s Journey from Their Perspective- 7/7/26


That customer is face-to-face with you right now, and you are fielding their questions or delivering your service to them.  And oftentimes and understandably, we are so immersed in the moment that we don’t think about what came before or think enough about what comes next. But in the life Read more

Gaining the Benefits of the Greeter- 6/30/26


Most likely, we’ve all entered some establishment – a retail store, restaurant, or service center - when there is a greeter at the door.  The most famous greeter position is probably the Walmart greeter.  I often thought that my father-in-law would have been a fantastic Walmart greeter, because he Read more

Seamlessness - Why the Customer Thanked You - 6/23/26


This doesn’t happen enough nowadays, but the employee received a long thank you e-mail from the customer.  A financial services account manager had taken care of the client during a period of time that was stressful for the customer. Life was unexpectedly changing quickly, and personal emotions, additional financial responsibilities, Read more

When to Avoid the Escalation - 6/16/26


The customer calls with a complaint, and the easy thing to do is to escalate it to your supervisor. That may also be the right thing to do, but how do you know when to avoid the escalation? Why You Would Escalate The first thing to consider is why you would Read more

Let’s be Clear on Clarity - 6/9/26


When trying to manage expectations, it’s vital to be clear with the customer.  But what specifically does it mean to be “clear?” Clarity is in the eyes and ears of the beholder, so what may be clear to one customer may be unclear to another.  However, there are some basic Read more

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Patient Satisfaction – Driven by What You Do After They Leave

Posted on August 30, 2013 in Business Advice, Healthcare Please leave a comment

The nurses.com article Discharge calls help nurses affect readmission rates, patient satisfaction notes that an increasing trend of calling patients post-discharge is having positive effects on patient outcomes and satisfaction. At one hospital, the calls involve social workers contacting patients to gauge the patient’s mindset (“psychosocial” state) as well as determine whether they’re getting their clinical needs met.

Generalizing what’s done here to apply to any industry, the customer is contacted soon after the transaction to gauge satisfaction (i.e., how they’re feeling mentally) and to follow-up to ensure that whatever next steps were identified are being addressed.

But before we say “this is too much work to contact every patient or customer…” after every encounter, let’s focus on another finding in the article. One facility looks at the home care population, and a member of management stated that “we stratify them into high risk, moderate risk and low risk. If they are high risk, they will also have a nurse practitioner with a specialty in heart failure either calling them or visiting their home within 72 hours of discharge.”

This is the key to being efficient and most effective – stratifying your patient base. Organizations that want to drive high levels of patient satisfaction need to realize that they must keep relationships fresh, they must gauge patient perceptions post-discharge, they must ensure that appropriate follow-up and compliance with post-discharge instructions are occurring. But they also must NOT view every patient the same.

Some patients are more at-risk of readmission, more likely not to return if dissatisfied, more driven to be satisfied/dissatisfied based on their relationship with the organization.

When you look to reduce readmissions and improve patient satisfaction, do the necessary follow-up and relationship-building in a targeted manner to make those improvements with efficiencies.

Remember that patient satisfaction is often driven by what you do AFTER they leave.

Interested in improving your hospital’s patient satisfaction? See our other blog posts at: http://serviceadvice.cssamerica.com/category/healthcare/

Check out our patient satisfaction improvement services at: http://cssamerica.com/csshealth.htm