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It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

What Phones and Football Have in Common - 2/11/25


Congratulations!  You made it through weeks/months of hype for football’s Super Bowl!  You made it through hundreds of pregame shows and podcasts, endless debates on things endlessly inconsequential, 10 hours of pre-game shows on Sunday, what seems like 100 commercials designed specifically for the “Big Game,” and the longest Read more

Create Awareness of Alternatives - 2/4/25


Sandy was hungry, and she was on the move.  Driving between meetings, she saw the restaurant sign and pulled in.  The fast-food restaurant had two drive-thru lanes.  One was for any customer who wanted to place an order on the spot. The other was for mobile orders only.  The Read more

Listen with Your Eyes - 1/28/25


Out of the corner of his eye, Patrick saw the customer enter the lobby.  The customer was carrying a large shoulder bag with several papers in her hand.  The customer was shuffling the papers and looking down; then she stopped, looked up, and saw the staff navigator sitting at Read more

When You’re the Educator, What Should You Teach? - 1/21/25


The best customer service professionals are also excellent educators.  Not only within the organization, but I’m talking specifically about the role they play as educator with their customers.  With all the self-service options that technology provides, customers often have the opportunity to do things on their own, to investigate Read more

Wrap It Up Right: Why Follow-Up Communications WOW Customers - 1/14/25


Dena had some questions about her water bill, so she looked for answers on the utility’s website.  She didn’t find specific answers, and she really didn’t want to get on the phone with somebody at the time and risk staying on hold.  She had lots going on, but she Read more

From Conversation to Connection: Defining Customer Engagement - 1/7/25


Maggie was sitting in the Service Excellence Training class, and the instructor kept talking about staying engaged with the customer.  Proactively engaging the customer.  Being fully engaged in the conversation. After hearing this same phrase (“engage”) used in various ways, Maggie raised her hand and asked a question probably several Read more

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I Know It When I See It – 7/28/15 TOW

Posted on July 28, 2015 in Customer Service Tip of the Week Please leave a comment

“I know it when I see it.”

In 1964, a United States Supreme Court justice used these words to determine whether a movie was an “obscenity” or not. He couldn’t define an obscenity with words, but he concluded that this particularly movie couldn’t be accurately described using that word (or other words the plaintiffs were using…).

It’s 51 years later, and for some reason that quote applies to a lot in life. Some things are hard to define, but you know it when you see it. Believe it or not, mediocre customer service is one of those things. I’m not talking terrible customer service – that’s typically easier to note than great customer service, but I’m talking about the little things that differentiate the below average from the above average, that differentiate the predictably poor from the predictably good, that differentiate those that don’t care from those that do care.

There is no perfection in life. There is no perfection in serving customers, either. It is as much an art as a skill or an attitude. It’s not pure science, but there are examples of that better interaction that show you that the person or the company got it right in customer service:

  • When the employee greets you they either stand or remain seated.
  • They either smile or they frown.
  • Either their eyes are engaged with you or distracted.
  • Either they face you or they don’t.
  • They either say “I’d be happy to help” or “no problem.”
  • When you turn in information, they either respond “that’s perfect,” or they don’t respond at all.
  • They either say “I’ll call you back,” or they say “you call me back.”
  • They either apologize for the company’s error, or they avoid the apology.
  • They either thank you for your time and question, or they end the call in silence.
  • Either they ask you questions, or they wait for you to ask them questions.
  • They either go to you, or they wait for you to go to them.
  • They either confirm what you need, or they assume it.
  • They either confirm you got the need met, or they move on to something else.

These examples don’t necessarily illustrate the “WOW!” moment, but they illustrate the little things that create consistent excellence.

When it comes to the consistently positive customer service experience, the customer knows it when they see it.

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Great Customer Service is Like a Delicious Meal – 6/9/15 TOW

Posted on June 9, 2015 in Customer Service Tip of the Week Please leave a comment


It was one of those situations that can change your life.

Okay, maybe that’s a slight exaggeration because we are talking about food here, but let’s see if you can relate. Have you ever had one of those meals or desserts or appetizers – or just tasted food that made you go WOW?! Maybe it was eating lobster for the first time, or it was the experience of the perfect chocolate cake. It was a simple hamburger that shocked you with its deliciousness; it could have been some barbecue that melted in your mouth, or a certain sauce on your pasta you’ve never experienced. It was so juicy or so bold or so flat-out delicious, that you paused – everything around you slowed down – and you were just so enthralled with – yes, food.

It’s just food, but you know when you taste something so far above the ordinary.

Customer service can be the same way. We all experience customer service in our personal lives daily – good, bad, and indifferent. We experience it over and over throughout the week. Yet, despite the continual nature of our exposure to customer service experiences, we KNOW when the customer service is GREAT!

Just like the great meal makes everything slow and makes you realize this is something special, so does that great experience or that great employee. You can feel that this experience is far beyond the ordinary. And since – as a consumer – you know the occasional feeling of great customer service, think of what you deliver as an employee in customer situations.

You may want your customers to have a great experience, but are you SO OBVIOUSLY EMOTIONALLY INVESTED in what you’re doing and for whom you’re doing it that the customer can’t help but see your passion? Are you so interested in helping customers, co-workers, and company alike that your obvious caring-nature oozes in your conversation with customers? Are you so wired to help others that customers can’t help but know that you’re entirely focused on them and their needs – like they’re the most important person in the world at that moment?

As a consumer you can taste the “WOW” of great food.

As an employee, deliver the WOW that comes from the emotion of staff that truly care.

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Of Panthers, Bratwurst, and a Greater Purpose – 10/14/14 TOW

Posted on October 14, 2014 in Customer Service Tip of the Week Please leave a comment


I’m fortunate to be a season ticket holder of the Carolina Panthers NFL football team. At most games, I grab something to eat in the concourse before I go up to my seat, and the dynamics of the interactions with the staff at the food booths are usually VERY positive. Let me paint a picture…

First, I let my stomach guide me to the right booth (Will it be nachos, a burger, or bratwurst? Decisions, decisions…). Once I select the location – which typically has about 4-5 windows and lines of fans waiting to order, I choose the line, and begin slowly moving toward the front, taking baby steps after each customer is served – nothing special about the experience at this point.

But then it happens – a true customer service 21st century miracle! Are you ready? I get great customer service from (Are you REALLY ready?) people who are paid…NOTHING!

At almost every booth at every game, the booths are manned by volunteers. You can tell by their hats that they’re supporting a local high school marching band or a dance academy or some other organization. The “employees” are volunteers, but the organization gets a piece of the sales revenue.

When you encounter these volunteers, they ask you what you’d like, and they lean in to make sure they heard it correctly. These cashiers relay it to the co-workers to ensure they get the order passed on; the cashiers are always smiling, confirming your order. They’re joking with co-workers. There’s positivity EVERYWHERE!

They like their co-workers and care deeply about getting things right. “Now you wanted chili, is that right, sir?” or “Would you like extra jalapenos – no charge?” or “Was that a diet or regular?” or “Thanks much for coming! The condiments are in that silver station behind you. Enjoy the game!”

You might read this and ask “What’s impressive about this experience?”

These are people working for hours and hours in a tough industry – food services. They are not well-trained, they are on their feet for 4-5 hours at a time, and they’re dealing with sports fans – many of which are getting increasingly intoxicated as the game progresses.

Yet, the volunteers are positive. They convey appreciation. They work as a team with their co-workers. They listen, they confirm, then they get the order right…all without personally earning a dime.

So why are they so good? Because they know the greater purpose in what they do – supporting their kids and the activities their kids love. They know the benefits of their work and who benefits. They and their co-workers have the same goal. They WANT to do a good job for you…and for their kids.

To create a great customer experience, learn from these food service volunteers. Find the greater purpose in what you do.

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