success

Customer for Life – The Second Step - 3/19/19


Two weeks ago, we shared a Customer Service Tip on how to get (and keep!) a Customer for Life. We addressed the First Step, Knowing what you need to know about the other person. Now, we’re sharing the Second Step. To develop a relationship with anyone, there has to Read more

Employee Runs for a Dog Run - 3/12/19


I was never a Boy Scout. I mean in the literal sense, but also somewhat in the figurative sense, but I digress. After years of telling myself that I needed something to help my dog get exercise outside without worrying about him trying to dig under a fence and Read more

Customer for Life – The First Step - 3/5/19


This should be the goal, right? That our clients today will be our clients tomorrow and well into the future. That their loyalty grows, their business with us grows, their referrals grow, and it is all part of a relationship that grows and develops over time. But what’s the Read more

Retrain Your Brain - 2/26/19


Admit it. You thought about it. You thought: Why in the world did the customer try to assemble that before reading the instructions? Why would they drive all the way down here instead of just checking the website? Why would they go through the drive-thru when they can deposit using Read more

Look Up, or Look Out! - 2/19/19


The clerk called out “next in line!”, and Frannie went to the counter. “Can I have your name?,” the employee asked, but she stared at her computer screen while asking. Frannie stated her name, the time of her appointment, and noted the reason for the appointment. Staring at the screen, Read more

Know the Customer’s Value Proposition - 2/12/19


I’ve written about how it’s important to build up your co-workers when talking to customers. When the nurse is getting ready to send the patient down to radiology, she lets the patient know what great work and great care that the radiology tech provides. When the teller contacts a Read more

Paint a Picture, Take a Picture - 2/5/19


Many of us are visual learners. In order for us to understand the concept, we need to be able to see the concept illustrated. And by seeing the concept illustrated, I’m not just talking about taking something that somebody says and merely typing it into an email. I don’t Read more

Recipe for Reputation Rehab - 1/29/19


As another corporation is trying to recover from self-inflicted reputation wounds, it is seeking to get back in the good graces of consumers. It’s laying out a 6-point plan to improve its performance, but – in the end – publicizing this plan is also about rehabilitating its reputation. Read more

Don’t Dwell on the Customer Crazies - 1/22/19


Whether or not you’re a fan of Duke University basketball, you may have heard of the “Cameron Crazies.” This is a nickname for Duke fans that attend home games in Duke’s Cameron Indoor Stadium. One of my friends was one of those Cameron Crazies. He was Read more

Retain through Responsiveness - 1/15/19


In a recent Bloomberg article about online retailers, there’s a story about a women’s cosmetics customer who used an online app to order some items. She waited weeks for the delivery after it was shipped to the wrong address, and she had great difficulty in getting the issue resolved. Read more

Link and the $5 Mistake – 5/27/14 TOW

Posted on in Customer Service Tip of the Week Please leave a comment


It was Link’s first job – working in the retail shop – and he enjoyed it immensely. He was learning how a business runs, the importance of the customer to a company’s success, and his role in creating that success. He had these big picture lessons he was learning, even though his pay was minimum wage, and he basically did grunt work and occasionally ran the register.

He was one of those people in a small role, but you could see big things ahead for him.

One day, he was given the responsibility for closing the store and closing out the register. This was many years ago, so there was no credit card machine, and no computer system – it was all manual.

And as Link started shutting things down, he did a quick reconciliation between the cash in the drawer and the register tape. It was off by $5. And then it hit him; he had calculated the change wrong on the last customer of the day, and he gave Ms. Isaacs $5 change when it should have been $10. She was buying some supplies for an out of town trip, so Link knew she’d be gone for a while.

With no car to drive and no phone to call from (this is not that recent a story), he started walking. Block after block, mile after mile toward her house. When he arrived, he apologized to Ms. Isaacs, gave her the additional change, turned, and began the long walk home.

In case it’s not obvious, this is a slight twist on the Abe Lincoln story. But it goes to show that he wasn’t just a great President; he was also great at customer service. He enjoyed the job, looked at it as a learning experience, performed well regardless of the role, and enjoyed engaging his customers. He wasn’t perfect, but he resolved issues quickly, he didn’t make excuses, and he – literally – went the extra mile for his customers.

Abe wasn’t just “Honest.” He was also a really good customer service rep.


Steve Wynn and Caring About the Customer – 5/20/14 TOW

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Steve Wynn, the Las Vegas casino mogul, was talking to his staff about the keys to transforming his culture. No, he wasn’t discussing gambling, upcoming ventures, or new revenue ideas.

He talked about getting every employee to feel good about the good they do for customers.

“If you make someone feel good about themselves, they will love you for it,” Wynn said. “Forget the crystal chandeliers, the hand woven carpet, and the marble. It means nothing. All of a sudden you’re engaged with someone who cares about you.”

He uses the example of a couple who had left their medicine (including diabetes meds) at their home five hours away, and Wynn notes the bellman who drove to the couple’s home to pick up the medicine from their housekeeper. He mentions the card dealer going on break who noticed two customers looking confused. The dealer engaged the customers, asked if they needed help, and then walked them to the conference room they were looking for which was located about five minutes away.

But then Wynn talked about how the organization uses existing shift change meetings that happen all throughout his hotels – in housekeeping, the kitchen, the front desk, and the casinos – as a place where supervisors ask for these success stories and use the stories to immediately recognize staff via their intranet and break room postings.

Wynn focused on transforming the organization by going to the heart of the organization – its customers and employees. He prioritized making customers feel special, and then making those employees feel special for what they did to serve customers.

Whether your organization has the glitz of a casino or not, ensure that every customer walks away knowing that you care about them. Encourage employees to make customers feel appreciated, and then appreciate your staff for doing it.

“If you make someone feel good about themselves (customer or employee), they will love you for it.”


An Interesting Tip about Amazing Service – 5/13/14 TOW

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I listen to a sports talk show periodically, and the host has an interesting habit. He is always making statements such as “It’s really interesting that…” or “What’s amazing is that…” He will then follow-up that statement with an observation or conclusion that he wants you to find interesting, too – so you’ll keep listening.

Sometimes the conclusions aren’t the most interesting such as ‘What’s really amazing is that. . .when I watch the paint dry. . .it actually. . .dries!” Wow?

But there are three extremely useful tips that we can learn from this radio personality. First, the words you use matter – often tremendously. Our goal in customer service includes imparting a feeling to the customer or co-worker that we care for them, that they are valued, and that they are important. And our words impact their perception of whether we care.

Think about a situation where you’re a banker listening to a customer describe their need: “I am looking for a way to open my own jewelry making business using repurposed items like old necklaces, broken bracelets, etc. But I need some capital to acquire tools and develop a website.”

You could respond “We offer loans,” or you could respond “Wow! That’s a really interesting concept; what a great idea to use old jewelry to make attractive, new items to sell! And we definitely have funded many creative companies like yours.”

In both cases you might provide the loan, but which response will more quickly establish a rapport and increase the likelihood of the customer wanting to go with your bank?

What about the patient in the physician’s practice that notices a spill that nobody cleaned up? You could respond “We’ll take care of that,” or you could respond “Thanks so much for bringing that to my attention. That helps a lot – we don’t want anyone stepping in it or slipping. I REALLY appreciate it.”

Which response better conveys how much you value them and what they’ve done?

Second, avoid a tone that wreaks of sarcasm or indifference – offer a sense of sincerity with your tone. And third, avoid the hyperbolic statement such as: “Thank goodness you told me about the spill! Someone could have died! You just saved a life!”

Remember that the sincere interjection of some key words (interesting, amazing, appreciate, thank, sharing, etc.) helps the other person to feel valued, important, and appreciated.

Convey interest with a few amazing words.