Archives

Let the Patient Sleep – 10/28/14 TOW

October 28th, 2014 (No Comments)

The patient was sick and tired – not just of being sick and tired – but of being awakened multiple times in her hospital room each night to have vital signs checked. She was tired of nurses and doctors talking about her while she was in the room, but never involving her in the discussion. […]

The Approach to Redesigning the Clippers Fan Experience

October 22nd, 2014 (No Comments)

Steve Ballmer made billions with the technology giant that is Microsoft, but with his latest massive personal investment (his purchase of the NBA’s Los Angeles Clippers), Ballmer is targeting something where technology is not the focus. According to the article Clippers 2.0 to be big on ‘fan experience,’ Ballmer says, Ballmer is focusing on the […]

A Story from Rene – 10/21/14 TOW

October 21st, 2014 (No Comments)

My friend Rene told a story recently that you may have heard, but it’s worth another read… A little girl named Sandi was walking on a beach the morning after a rough storm had passed through. Strewn across the beach were hundreds, possibly thousands of starfish. One-by-one, Sandi would pick up a starfish and toss […]