Key Industries
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Recent Tips and Posts
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Never Chase a Profit
Increase your company’s profit by 10%. Improve your department’s profit by 20%. Increase your contribution margin by 30%. There is nothing you can do to make that happen. It’s impossible. There is no way that you or anyone else can move a profit line. Period. If your goal in your business life is to drive […]
From Harvard’s Calculator to Your Ears…and Eyes
The Harvard Business School promotes its version of the “Customer Lifetime Value Calculator.” This is a method of determining the true potential financial impact of your customer to your business. There are 5 main pieces to the impact-calculating puzzle: · Base profit – Transactional profit · Profit from increased purchases – Profit from multiple transactions […]
You Want to Talk to a Person
You want to talk to a person. Not get a text; not receive an e-mail; you want to talk to a person – live. That’s the summary of a recent American Express survey released. In a recent Wall Street Journal article about the survey results, approximately 90% of those who responded wanted to have their […]
