Customer Service Tip of the Week | Customer Service Solutions, Inc. - Page 26

Identify Your Point of Empathy - 1/20/26


I was watching a webinar recently on empathy.  The speaker mentioned that empathy - to a large extent - is something that you are born with.  It’s something that’s very difficult to learn.  And while I agree that some people are predisposed to being empathetic and understanding of others Read more

Pressure is a Privilege, but... - 1/13/26


When athletes are asked about the pressure of a playoff match or a late-game situation, many times they will say that “pressure is a privilege.”  In other words, usually pressure exists because you’re in a match that matters most.  It exists because you are a player put in a Read more

While I’ve Got You on the Phone… - 1/6/26


I’m a big planner.  Whether it’s strategic planning or planning out the year or planning my week first thing on a Monday morning, I like to plan.  I do this because it gets all of my action items documented and ensures that I have some understanding of what I Read more

Pass the Quick Impression Test - 12/30/25


Some studies have shown that people create an impression of you in less than a second when they first meet you face-to-face.  Other studies have shown that that initial impression can take up to 7 seconds.  Regardless, first impressions are quick.  First impressions are not always the lasting impression, Read more

2025 Holiday Poem - 12/23/25


We hear the word change And that change can be good, But we like things to stay same, And sometimes they should.   The weather can be wet And then dry as a bone. We know things will change, Even if all left alone.   Our customers change. Our co-workers do, too. It seems like our resources Are often too few.   The technology Read more

Make the Long Wait Feel Shorter - 12/16/25


When Greg entered the Tax Office, he was thinking only about two things: (1) How he was going to get the tax value on his home reduced, and (2) Whether the wait would be 1 hour or 2.  He checked in with the navigator who asked a few questions, Read more

When Kindness Means More in Customer Service - 12/9/25


Since a large part of the work we do at CSS includes customer research, we have seen tens of thousands of comments over the years about staff, and it is great to hear the positives that customers, fans, and account holders say about our clients’ team members. One word that Read more

Don’t Create the Second Complaint - 12/2/25


Maria was upset.  Rightfully so.  The product delivery was delayed, she couldn’t get anybody on the phone, and nobody would reply to her e-mails.  So, she went down to the store, and she found a customer service representative. After the initial greeting, the employee listened to Maria’s complaint.  While Maria Read more

Refresh on the Reasons to Appreciate the Customer - 11/25/25


This is a great time of year to give thanks, not just because it’s Thanksgiving week in the United States, but also because – with 2025 coming to a close - it gives us the opportunity to do some reflecting on the recent past. The idea of reflecting on reasons Read more

Confirm the Customer is Cleared for Takeoff - 11/18/25


An airplane pilot is told when they’re “cleared for takeoff” before they begin to accelerate down the runway.  The air traffic controller (ATC) has looked at everything in front of the pilot, on the runway and in the air space, and checked to ensure the pilot is good to Read more

Create MAGIC with Your Customers – 8/13/24

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Years ago, we worked with the Orlando Magic in the NBA, and they needed more consistency in their customer service – they needed a standard of engagement with the fans and their account holders.  They were trying to identify the “Orlando Magic Way” – their desired customer experience with something catchy, something that really conveyed the feel they wanted to create in every customer touch point, every encounter.

We developed this standard for team members to use when navigating conversations with account holders: Create MAGIC with Customers.

  • Meet the Customer – Go to the customer, be welcoming, initiate the conversation
  • Actively Listen to Your Customer – Be inquisitive, ask questions, confirm their need or want
  • Get Engaged when Taking Action – Talk to the customer while you work on their behalf
  • Identify More Needs – Before wrapping up, ask what else they need
  • Close “Up!” – Always end with appreciation!

 
It’s about proactive engagement, listening, keeping the conversation going, being patient enough to inquire about other needs, and making a great LAST impression.

Create MAGIC with your customers.

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Build Strong Customer Connections – 8/6/24

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We’ve worked in health care, education, local government, finance, pro sports, and many other industries.  And while our clients’ customers are often different, their specific scenarios for engaging those customers are different, and policies and procedures are different – there’s one thing that is pretty similar.  And that is how you build and grow relationships with customers.

The process is not necessarily sequential, but let’s view it through that lens just for simplicity’s sake.  First, the core of relationship development and growth with customers is getting to know them well.  What is unique about them as an individual?  What do they care most about in the customer experience?  What are their engagement or purchase patterns?  To build a relationship, you have to build an inventory of knowledge about the customer.

Next, you’ve got to keep the communications going.  Long periods of lack of engagement, major gaps between conversations or touch points – these are opportunities for the relationships to go stale.  These are opportunities for the customer to find an alternative to your business.  Therefore, intentionally build a cadence of communications with your customers so that the relationship and the engagement stay fresh.

Why did they first start working with you, and why would they leave?  Understand those retention drivers – what matters most to them – and try to address those important matters.  If you’re shooting for loyalty and eventual growth, don’t get lost in the hundreds of data points you have on that individual if there are 1 or 2 or 3 that are going to retain them.

Finally, look for opportunities for growth.  If you’ve done a good job getting to know them, keeping communications fresh, and addressing their retention drivers, then you can feel more confident in trying to grow business, trying to grow that relationship.  Then you can focus on identifying where they have a need or a want that your organization can meet.

Have an intentional process for building relationships with your customers for the long-term.

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Running Late in the Rainstorm – 7/30/24

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The mom was a little panicked.  She had just left work and had run into an unexpected popup rainstorm, and traffic had come to a halt.  She was on her way to pick up her 4-year old at childcare.  The facility had a policy of charging a fee for every minute that parents are late for pick-up.

The mom didn’t really care much about the additional fee; she just felt bad that the staff would have to stay later than the 6:00 pm closing time, waiting on her arrival.

When the mom arrived, 20 minutes late, two staff came out to the car with her child.  One held a giant umbrella, and the other carried the child so that the little boy would not get wet.  The mother thanked the staff, and apologized for being so late.

One of the staff said:  “Don’t worry at all about when you arrived.  We’re just happy you got here safe.  And Freddie was a joy to be around.  He even drew this picture for you!”

The employee handed the mom the picture – a lovely crayon drawing of something bright and sunny.

“Freddie’s a joy to be around.  Thank you for the opportunity to care for him,” the employee said.

As the mom drove away, her stress levels dropped, her happy son was in the back seat, and the rain began to end.

What pleased the mom as much as anything about the experience was that the employees came out with a smile (despite the rain), thanked the mom (despite her late arrival), and helped the little boy to have a little joy throughout the wait in the noisy storm.

Sometimes our customers are in a position to thank us for the extra things that we do for them.  Even when we’re being thanked, along with accepting the appreciation graciously, it’s always good to provide a little thanks back to the customer.

It’s good to show that it’s not a burden to do the little extras for the customer.  It’s good to show that doing extras can be a joyful activity.

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