Customer Service Tip of the Week | Customer Service Solutions, Inc. - Page 23

Highlight the Hidden Value - 7/1/25


Marketing campaigns often highlight a particular product and ALL the features and extras that the customer will receive… “For 3 low, low payments of only $39.99, you not only get these world-renowned chef knives, but you can also get this free laser-etched spatula!  AND THAT’S NOT ALL!  We will also Read more

Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Create Customers for Life - 6/17/25


Veronica has gone to the same automotive service shop for at least 20 years.  She bought a new car about a year ago, and this is the third car she’s brought to the shop instead of taking her car to the dealer where she bought it.  She’s had three Read more

Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

The Secret Sauce for Great Customer Service – 3/26/24

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I was working with the League Office for a major American sport several years back, and one of the executives asked me to describe our Secret Sauce that helped our clients improve the fan experience and customer retention.  I gave him a sense of what makes us unique and successful in helping our clients.  Remembering that question recently, I started thinking…

What’s the secret sauce for delivering great customer service?

While it’s not like talking about Delighting Your Customers or The WOW Experience, consistency is truly appreciated by customers.  If the customer understands what they’re going to get, when they’re going to get it, and why something’s happening, it sets and meets their expectation.  They develop comfort and confidence.  And it’s great when you’re confident that a business is going to deliver a positive experience.

But consistency can be somewhat of a nebulous term.  So, let’s talk about 3 concepts you can adopt to provide consistently positive customer service:

Be clear on WHY you’re doing something.  What is your goal for the day?  What are you trying to accomplish short-term and/or long-term?  It’s easier to become consistent if you have that North Star, you have that goal, you know what direction you are heading.  If you don’t allow each individual activity or task or challenge or interaction to pull you away from your goals, it’s easier to be consistent.

Create a consistent cadence.  This is about building some structure into your day or week.  Knowing when you are doing your daily or weekly plans.  Knowing when you take your breaks or hold recurring meetings.  Knowing when you do your check-ins with co-workers or customers.  Essentially knowing when and how frequently you are addressing your priorities, in particular.

Have a standard way or model of working.  I was on a call with a client recently, and they asked me a strategic question, and I gave them a very holistic strategy for addressing their need.  They really liked the model that I shared, and it’s something I’ve used for 20+ years to address certain problems.  The model can be applied to an educational organization, government organization, retail organization, sports, healthcare – you name it!

By having a model, or having a standard process or way of doing things, you create some structure for yourself.  You can create some consistency.  Now, within that model or process, you might have different focus areas for different situations or different customers, but if you can create a standard process you go through or a standard model which serves as the lens through which you look at certain situations, it helps you to be more consistent.

Build your Why, When, and How in order to provide consistently positive customer service.

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The Miracle of an Apology – 3/19/24

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Unfortunate but true story…

The manager basically lost his mind.  He terminated his employee on the spot.  She had told the customer that there was going to be a delay in the shipment.  The employee called up the customer ahead of time to let the customer know what was about to (or not about to happen), and to see what the customer wanted to do.  The only options were to wait for the late shipment or to cancel the order.

The manager was livid.  His employee had put the sale at risk by telling the customer about the impending delay and letting the customer know they could cancel.

The next day, the manager called the employee, was contrite, apologized profusely, and asked the employee to come back to work.

This employee was one of the best in the office.  She was being proactive with the customer.  She had the customer’s best interests at heart, and she was trying to provide good customer service.

The manager was so focused on the potential lost transaction that he didn’t recognize everything that his team member was doing, and why she was doing it.  He was so focused on that potential lost transaction, that he didn’t consider the magnitude of the loss of one of his best employees, the potential loss of her clients, the loss of trust and credibility with those employees who remained.

Fortunately for the manager, the apology worked.  It was basically a miracle that he could be so knee-jerk in the reaction one day, and the next day have the employee accept the apology and say she would return to work.

There are mistakes, and then there are MISTAKES.  And many of these mistakes are with our team members, our co-workers – not just with our clients.  Often, the best way to address the mistakes is to quickly and sincerely apologize.

To apologize is to humble one’s self.  The humility of an apology can sometimes work miracles.

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It’s Not About the 5-Minute Wait – 3/12/24

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Robert went into his supervisor’s office to update her on a situation at the payment desk.  Robert said that a customer was about fourth or fifth in line, waiting to be served, and the customer was complaining loudly about the wait.  He was there to make a property tax payment, had been standing there for 5 minutes, and the line had not hardly moved.

The supervisor, Janice, came out of her office, saw the customer, and listened to him from a distance for about 10 seconds. Janice turned to Robert and said:  It’s not about the 5-minute wait.

Robert and Janice walked up to the customer to speak with him, and they took the customer to the side, away from the rest of the group. They chatted with him about his situation, and Janice was right.

The customer had to be at work in 15 minutes, and he was a 15-minute drive from his job. He was going to be late.

His mapping app on his phone had directed him to the right building, but the parking spaces were full. So, he had to find another parking area – which was a block away.  That took five more minutes of driving and a 6-7 minute walk to get to the building.

The man lived 20 minutes from this building, so, he had left his home a long time ago to get to this location on time, to make his payment on time, and to get to his job on time.

He actually had to make the payment in person, because the County’s web payment portal was down, and the payment was due today.

Robert just assumed it was an impatient customer raising a ruckus.  Janice didn’t make any assumptions, and – after witnessing the customer from afar for a few seconds – she was pretty sure something else was going on.

When a customer is making a big deal about something that doesn’t seem so big, consider that maybe it’s not about the 5-minute wait.  Show a willingness to ask, listen, and learn.

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