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Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Create Customers for Life - 6/17/25


Veronica has gone to the same automotive service shop for at least 20 years.  She bought a new car about a year ago, and this is the third car she’s brought to the shop instead of taking her car to the dealer where she bought it.  She’s had three Read more

Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

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Higher Ed – All About Customer Service for Student Success?

Posted on October 5, 2016 in Business Advice, Education, World of Customer Service Please leave a comment

blog-10-5-16I was presenting results of mystery shopping research years ago to a Higher Ed client.  There were about 150 people in the room, and in the middle of the presentation, two professors stood up on opposite sides of the auditorium and starting yelling at each other.  They were arguing over whether students should be viewed as customers.

Without rehashing the details of that conversation 10+ years ago, let’s juxtapose that visual to the visual of Universities looking at customer service as a key to Student Success.

The transition is starting to happen – even in Higher Ed.

In the article Customer Service May Be A Key Ingredient To Increasing Successes And College Rankings Without Increasing Costs, the author highlights all the many initiatives that colleges and universities have underway to maximize student retention, graduation, and other measures of Student Success.

She states “Many schools are creating infrastructures that consider its students as customers; it wants its students to feel that the University is working for them rather than against them. This manifests itself in how students are treated in all aspects of their interactions with their university. It includes attention to course scheduling, ease of registering for courses, early provision of financial aid packages, etc. They want to make sure that students have a good experience.“

She offers as an example “Too often, classes are scheduled for the convenience of the faculty rather than the student resulting in most courses being scheduled between 10 and 4 Monday through Thursday resulting in conflicts for students when many of their classes are scheduled at the same time.“

The author highlights a University that has hired an executive to oversee the student experience strategy and to develop metrics to gauge performance.

Just as with any organization/business, it’s not all about the Education or the Price that keeps the student in school or facilitates their graduation.  Sometimes it’s conveying to the student that they’re valued, and customer service in the development of organizational strategies and the 1-on-1 Moments of Truth where those strategies are implemented can be the difference between a student feeling valued or looking elsewhere.

Use customer service strategies and techniques to show you value the student.

Would you like to learn about how CSS helps Education-industry organizations succeed?  Visit http://cssamerica.com/education-industry/


Superintendent Promotes Super Customer Service

Posted on January 22, 2016 in Education Please leave a comment

Blog 1-22-16Students are not customers.  Parents are not customers.  Vendors are not customers.  Co-workers are not customers.

I hear these statements all the time from people in Education who don’t like the concept of customer service – “we’re educators, not customer service reps!”

While it’s true that many in Education are educators, this lack of willingness to embrace the concept of customer service is like a roadblock to a healthy culture internally and respectful and responsive relationships with those not employed by the school system.

In the article Expert: Better customer service one answer to district’s out-enrollment, Newport Independent Schools Superintendent Kelly Middleton talks about the importance of customer service.  He’s in a district with another public school district and a private school nearby – he’s in competition.  In understanding that competitive concept, he looks for how his district can differentiate itself from others – and part of that difference-making equation comes down to customer service.

When Middleton offers examples of customer service, he uses examples of empathy (using the sporks to eat when he’s in the cafeteria with the children), having great communicators assigned with more customer-facing responsibilities (putting the right people in the right positions), and making home visits (going to the child’s home to learn more about them and develop relationships with their family).

Don’t let the term “customer service” keep your organization from serving others.

Interested in improving your customer experience?  Visit the Customer Service Solutions website.


For School Districts, the “Nebulous” is Important

Posted on April 20, 2015 in Business Advice, Education Please leave a comment

Blog 4-20-15Parent satisfaction and student satisfaction are easily measured. The employment rate of high school graduates and the percentage of graduates moving to college are also easily gauged. The attendance patterns of students and ACT scores are both measurable.

But in the survey results for Springfield Public Schools, there was something overall that was highly important…and highly nebulous.

In a survey of students, employees, parents, and community members, the third most important “measure” of school success was “Communication, collaboration and critical thinking.” This attribute was only less important to respondents than “Highly qualified teachers” and “Employment rate.”

This is important, because when we think of outcomes, we think of graduation, employment, and college entry. But to the stakeholders in this school system, the most important “causes” of these “outcomes” or “effects” were teachers, communication, collaboration, and critical thinking.

When many districts and other educational organizations work to improve student success, they work on the academic rigor, the testing, raising reading or math proficiency, and putting the right curriculums and programs in place.

But people make those approaches work, and what characteristics of the people and the organization make them work? Their communication, collaboration, and critical thinking make them work.

Whenever you launch an initiative to improve performance in your organization, don’t just create the perfect program. Ensure that the people are communicating, collaborating, and asking the right questions to make that initiative a success.

Did you like this post? Here are other Education-related posts:

Learn about our CSS Education services at: http://cssamerica.com/education-industry


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