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Better Customer Service through Better Teamwork - 7/8/25


We spend so much time talking about what great customer service looks like in those 1-on-1 Moments of Truth, that we often neglect to discuss what goes on inside the company that leads to those great moments.  We’ve talked about customer handoffs within an organization, but what does a Read more

Highlight the Hidden Value - 7/1/25


Marketing campaigns often highlight a particular product and ALL the features and extras that the customer will receive… “For 3 low, low payments of only $39.99, you not only get these world-renowned chef knives, but you can also get this free laser-etched spatula!  AND THAT’S NOT ALL!  We will also Read more

Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Create Customers for Life - 6/17/25


Veronica has gone to the same automotive service shop for at least 20 years.  She bought a new car about a year ago, and this is the third car she’s brought to the shop instead of taking her car to the dealer where she bought it.  She’s had three Read more

Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

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What’s Your HCAHPS Strategy?

Posted on August 21, 2009 in Healthcare Please leave a comment

As healthcare administrators know, HCAHPS is a comparative database to which they are reporting many different pieces of information about hospital performance, including customer service and patient satisfaction indicators.  Essentially, any individual with web access (i.e., any current or prospective customer) can go to the internet and compare your organization side-by-side with other local hospitals.  It’s a scary thought to have that kind of comparative information readily available to your customers, when you have no control over what’s displayed or how it’s displayed.

When organizations have issues in the patient satisfaction or customer service indicators, they immediately think of the need to do scripting with nurses or rounding on the floors, or training for personnel.  And while these might all be appropriate actions to take, these are typically only a part of a strategic action plan.  If you want to make adjustments and improvements in customer service and patient satisfaction performance, at some point you need to have a strategy behind it.  Most hospitals have marketing strategies. They have advertising strategies.  They do detailed planning when opening up a new wing or building a new patient tower.  But how many of them have a customer service strategy?

An effective customer service strategy focuses on the customer experience, service delivery, the corporate culture, and metrics to measure all of those components.  It focuses on management’s role in preaching and modeling the types of behaviors that lead to high levels of customer and patient satisfaction.  It has tactics listed out in a Gantt Chart format over time that helps to change the culture, get more focused on the patient, and specifically help employees to know what to do right and how to stop doing what’s causing problems.

If you want long-term success in your organization in the areas of customer service and patient satisfaction, develop, commit to, and execute a Customer Service Strategy.

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


Customer Service is Not a Privilege or a Right

Posted on August 19, 2009 in World of Customer Service 2 Comments

Many companies just flat out do not care about customer service. Even if they say that they do, many are not doing what they need to do with their operations and employee training to make that focus a reality. They often view great customer service as a privilege that they deliver when it’s convenient to them or behooves them.  That’s a lousy corporate position to take; customer service is not a privilege; customer service should be delivered if any company wants to stay in business.

But customer service also is not a right. Many consumers feel that receiving great customer service is a right, but as long as consumers have the choice of going from “Company A” to “Company B,” great customer service will never be a right.

Even though we think great customer service should be delivered, no company should have to deliver great customer service. Any company can make the decision not to deliver great customer service and therefore can suffer the repercussions of that poor service. So if great customer service is not a privilege and it’s not a right, what is it?

For the consumer, it’s a choice.  It’s a choice they have to make that if they want great customer service, they have to go to the companies that deliver great customer service. In some cases, that might mean that they have to drive an extra mile. It might mean that they might have to pay a couple percent extra. It may mean that they might not get the exact item that they want. But if people want great customer service, they usually can find it if they’re willing to make the choices they need to make.

From the company’s perspective, great customer service is a commitment.  It’s a commitment from senior management to invest in a vision and to develop and execute a plan to be great. It’s a commitment on the part of the employees to learn what they need to learn, and to deliver beyond what the customers would expect.  And it’s a commitment to a business model that firmly believes that an organization’s success starts and stops with the customer.

Great customer service is not a privilege or a right. It is a choice by the consumer, and a commitment by the company.

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


Be Better Than the Pretzel Man

Posted on July 21, 2009 in Business Advice, Sports Please leave a comment

I was attending a basketball game a couple years back, and I had an urge for a soft pretzel.  There was a pretzel kiosk setup in the concourse, so I got in line behind 3-4 other customers.  When it was my turn to order, I walked up to the kiosk vendor, and he was looking down at his counter where he was preparing the pretzels.  I waited, and he said nothing and did not look up.  So I asked for a pretzel, and he proceeded to pull out a sheet of wax paper, went to get a pretzel, and added some salt.  Still looking down, he put the pretzel on the counter in front of me with his right hand, and with his left hand he held up three fingers.  I pulled out three dollars, gave it to him, and with his head still looking down, he said nothing else. I took my pretzel and walked away.

The entire transaction took place, and he did not say a word. He did not look up at me. He did not seem to care.

Many sports organizations talk about the “game day experience” as if it was all about the halftime entertainment or the before game rock band playing outside the arena.  But much of the experience from the customer’s perspective relates to the interactions that they have with arena vendors and staff.  This vendor conveyed that he couldn’t care less about the customer.

Although the way he expressed it may have been to the extreme, the reality is that a lot of vendors and city/county personnel who work at sporting events do their job for the task that it is without realizing who they are doing the task for – the fans, their customers.  The more of these individuals who convey that they couldn’t care less, the more fans that you’ll get who could not care less as well.  If the employees and vendors and other game day workers act like they don’t care about the customer or customer service with their poor communications or attitudes, you’ll see more and more fans conveying that same lack of attitude or lack of respect in how they communicate with others.

Make sure that the game day experience is about more than flashy entertainment; make sure it is also about customer service.

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


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