customer service | Customer Service Solutions, Inc. - Page 11

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

Delight Your Customers – 10/22/24

Posted on in Customer Service Tip of the Week Please leave a comment

Buddy the Bug Man was different.  His company was new, and the only reason why Janet tried him out was that the service she had used for years just wasn’t working.  Whether it was mosquitoes in the yard, ants in the kitchen, or cockroaches flying through on their way to summer vacation, it seemed like bugs were everywhere.

When Janet first met Buddy, he had come to the house to provide a free assessment.  He wasn’t offering discounts to get new customers, but he was offering a free review of needs.  Buddy spent 45 minutes walking in and around the house, hunching down in the crawl space, and looking up at the trees.

Identifying the Need

At the end of the review, he sat down with Janet, and he gave his assessment of her issues and needs.  They discussed her goals, and then he emailed her a document the next day.  The visit and the follow-up document were personalized.  The document included a summary assessment of her home, not just a quote with a 1-liner describing the treatment and the cost.  It explained to her – often in her words – what were the biggest issues, needs, and goals for her home.  Buddy offered a couple different pricing options and a recommended cadence of inspections and treatment.

Getting Rid of the Bugs

When the treatment began, most things seemed to get better immediately, but they weren’t perfect.  Buddy reached out to Janet to get her input on how things were going, and she noted the mosquito problem was just about as bad as ever.  The next day, Buddy sent one of his men to the house to augment the treatment they had already done.  The mosquito situation got better within 48 hours.

Penning a Thank You Note

Six months into the service program, Janet opened her mailbox, and there was a small gift from Buddy.  It was simply a nice pen.  No logo on it.  Instead, there was just a handwritten note from Buddy thanking Janet for her business and hoping she enjoyed the pen.

Buddy was new to the bug business, but apparently he wasn’t new to understanding people.  He wasn’t new to understanding how to build a relationship.  He did 3 things exceptionally well to delight his customers: The Personalized Experience, the Exceptional and Responsive Support, and the Unexpected Positive Surprise.

To delight your customers, learn a little from Buddy the Bug Man.

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A More Complete Definition of Responsiveness – 10/15/24

Posted on in Customer Service Tip of the Week Please leave a comment

I was purchasing something recently that was being custom-developed.  At one point, the company’s employee and I had a good 20 e-mails going back and forth – 10 from each of us.  Unfortunately, I broke my own rule, and I did not pick up the phone after 2 or 3 e-mail exchanges to have a conversation.

The employee was ultra-responsive.  She was very quick.  There was a positive tone conveyed with how she wrote the emails.  That part was great!

But part of truly being responsive still involves making it easy on the customer – trying to avoid the tennis volleys back and forth…and back and forth.

Some of the “volleys” were because of certain terms she used that I wasn’t familiar with, certain suggestions she made where I didn’t understand the purpose, certain sentences that were oddly worded.  Communications were unclear.

Some of the “volleys” were because I needed more information like specifics about timing.  Specifics about location of delivery.  Specifics about pricing.  Communications were incomplete.

So, she was a highly responsive employee, but the overall experience is not what I would call quick or clean.  It was a little clunky.

Responsiveness is About Timing

Consider these questions.  How quickly do you respond to e-mails, to text messages?  How quickly do you call someone back when they leave a voice mail?  What’s your timing goal?

How do you track your responses to ensure you meet your goals?

In your communications with customers, do you set expectations about the next step, the next timeline?

Responsiveness is About Clarity and Completeness

Is your response clear enough that it doesn’t result in another communication from the customer, another need for you to respond again?

Is your response complete enough that it doesn’t result in additional communications to get more information or get the need fully addressed?

To be responsive, consider your timing, but also consider your clarity and completeness.

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How Persistence Saved the Day – 10/1/24

Posted on in Customer Service Tip of the Week Please leave a comment

Sherrie saw the customer walk into her store holding his cell phone, and Sherrie immediately knew that was William.  She had spoken to William on the phone about an hour ago, he said he would be at Sherrie’s cell phone store in less than an hour, and there he stood.

William looked as flustered in person as he sounded over the phone.

“Hi there, my name is Sherrie; can I help you?”

“Oh, thank goodness it’s you, Sherrie. I’m William. We spoke on the phone a little while ago.”

“Thanks for coming by,” said Sherrie.  “You said you’d be here in an hour, and you’re right on the dot.  Thanks!  So, I know you had mentioned that the phone could make calls, but none of the apps seem to be working; is that correct?”

As William and Sherrie worked together to try to address the issues, she could sense his frustration, and she could see why.  She was having trouble getting any apps to work, as well.  She tried to reboot, she tried different types of technical changes on the phone, and nothing was doing the job.  The phone could make calls, but it could do little else with the apps.

Sherrie spent about 45 minutes with William, and as she troubleshooted and tried various solutions, she explained what she was doing – noting each step she was taking, and why.

Even though she was getting a little frustrated herself internally that the phone wouldn’t work as it should, she presented some hope to William.

Eventually, Sherrie found the solution, the phone was fixed!  William could make calls, he could text his family, he could take pictures, and he could play his favorite games again.

Sherrie dealt with the customer’s emotions, her own emotions, and an uncooperative cell phone.  She fixed the problem with the device, and she made sure she was managing the person and his concerns along the way.  Sherrie not only showed great customer service, but she was very persistent with the task at hand.

Nowadays, many people seem to lack patience.  Convey some patience to your customer by showing persistence to address their need.

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