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Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

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Don’t Hurry…Be Quick – 9/17/24

Posted on September 17, 2024 in Customer Service Tip of the Week Please leave a comment

No, this is not a take off on the Bobby McFerrin song:  Don’t Worry Be Happy.

It’s actually a take off on the John Wooden quote:  Be quick, but don’t hurry.

When I read Wooden’s book with this title, I liked the concept, and not just because John Wooden was a great basketball coach and – apparently – a great person. With his UCLA Bruins college basketball teams, he had success that has never been rivaled – having won 10 NCAA tournament championships.  And that is not a typo – 10!

Wooden said that if you’re in a hurry, you make mistakes.  He doesn’t want mistakes.  He wants achievement.

In order to be quick, it helps tremendously to know what to do.  You can achieve more if you’re quick, efficient, with little wasted motion or effort.

I guess that a less creative way to say “Be quick, but don’t hurry” is to say: You can achieve more the more you know, and the fewer mistakes you make.

Never lose sight of the fact that hurrying through things can hurt the quality of your customer service.  Rushing conversations, speeding through forms and documents without reviewing, avoiding a QA check because “I’ve done this 1000 times,” or skipping a few process steps – these all can result in mistakes, in issues, in rework, in complaints.

And never forget that the more you invest in your knowledge of people, processes, systems, policies, and places, the better equipped you are to handle things right the first time, and usually with less help.

Look at your job through the eyes of a master teacher – Be quick, but don’t hurry.

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4 Actions for the Customer – 9/10/24

Posted on September 10, 2024 in Customer Service Tip of the Week Please leave a comment

One way to look at the difference between proactive and reactive is that proactive is something that’s often done before it absolutely has to be done.  Maybe it’s something done that really doesn’t have to occur, but your professionalism takes over, and some action or communication that you know in your gut should be performed is performed.  Reactive is an after-the-fact action.  You’re in that tennis match, and somebody just hit a volley over the net, so now the ball’s in your court.

In customer service, oftentimes we have advanced knowledge of what could happen, or we know before the customer what did happen.  And the difference between proactive and reactive in this case is that we are initiating contact with the customer or on behalf of the customer when we’re being proactive.  When being reactive, we rarely act on that advanced knowledge, and therefore find ourselves reacting when the customer learns of the issue in some other way than hearing it from us.

With proactive communications, we’re more in control because we’re initiating the engagement.  With reactive communications, we’re often dealing with the emotions of somebody else and are unprepared emotionally or informationally.

Let’s assume that it’s usually better to be proactive than reactive; so, here are 4 actions to consider if you want to be more proactive:

Give the Update: Let the customer know if there’s going to be a delay, if things are on track, what next steps they need to consider.  Keep them in the loop without them having to ask for an update.

Follow-Up: After a purchase or a request is filled or an issue is resolved, touch base with the customer to ensure they got the need met and they’re satisfied with the result.

Suggest Something Beneficial: If you know the customer and their needs well, recommend a product or service that might be helpful to them.  Selling is not a bad word in customer service if what you’re suggesting benefits the customer.

Remind about Maintenance: If they need to update their account information, download a mobile app, do routine maintenance on a car, or fill out some paperwork, give them a friendly reminder so that they’re not in a situation where they miss a deadline or are dealing with something out-of-date.

To do something with tangible benefits for the customer, take these four actions.

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Reflect the Best of Your Customers – 8/27/24

Posted on August 27, 2024 in Customer Service Tip of the Week Please leave a comment

When Alice walks into a business, whether it’s a restaurant or government building, whether it’s a Goodwill or a grocery store, she has a certain way about her.  She’s the customer, and it’s not unusual to hear her say to the employee:  Thanks for being here today!

It’s not unusual for Alice to keep the conversation going when the employee is ringing her up during a sale.  Alice will compliment a ring an employee is wearing or how helpful they were during their conversation.

Alice will talk to a customer service rep on the phone, and she’ll thank the employee for being patient with her questions.

If there was a role play during customer service training, and somebody was pretending to be a customer like Alice, the people watching the role play would likely say:  That customer is so nice!  Unfortunately, it’s just not realistic. Customers are not really like that.

Believe it or not, if we – the employees – were acting like Alice, customers would say the same thing about us:  Wow, that employee is so nice!  I wish all employees were like that.  I wish all employees had a good attitude, were appreciative of me coming in or giving them a call.  I wish all employees would continue to chat with me while they’re doing some activity.  I wish employees would be a bit more patient with me and ask me more questions.

Alice may be an unusually nice customer, but – for many customers – it would be unusual for them to engage an employee who is just as nice, just as appreciative.

One way to convey we care about customers is to reflect what we see in the best of our customers.  The best customer attitudes.  The best customer communication skills.

Reflect the best of your customers to deliver a great customer experience.

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