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Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

What Phones and Football Have in Common - 2/11/25


Congratulations!  You made it through weeks/months of hype for football’s Super Bowl!  You made it through hundreds of pregame shows and podcasts, endless debates on things endlessly inconsequential, 10 hours of pre-game shows on Sunday, what seems like 100 commercials designed specifically for the “Big Game,” and the longest Read more

Create Awareness of Alternatives - 2/4/25


Sandy was hungry, and she was on the move.  Driving between meetings, she saw the restaurant sign and pulled in.  The fast-food restaurant had two drive-thru lanes.  One was for any customer who wanted to place an order on the spot. The other was for mobile orders only.  The Read more

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Electric Service

Posted on December 11, 2009 in Business Advice, Carolinas Please leave a comment

Do you have an electrical problem in your house? You know, your front porch light never comes on, or you wake up to find your ceiling fan dangling by a few wires above your bed. Maybe you need a new light installed or you need a lamp you bought at a garage sale to be rewired.

In most communities, finding an electrician that you can trust is like finding the proverbial needle in the haystack. But in Charlotte, North Carolina, we are blessed with a small firm that has won recognition for their customer service in national publications. The company is Amherst Electric. The reason why were talking about them in a customer service blog is that customer service is what makes them special. They always do the install correctly, and they always fix the problem. And they do so at a reasonable price, where you never feel like the business is taking advantage of your lack of technical skills or knowledge.

What makes them special is that this is the company you call on the phone, and they immediately answer. You ask for advice, and they give it to you over the phone. If you want to try something yourself, they give you some pointers to consider. They schedule the time, and then they actually show up when scheduled. It’s the kind of company that you want to refer to others. It’s the kind of people that are a joy to talk to.

When they are working in your home, they don’t wish you to leave them alone. If you have things to do, that’s fine. But if you’d like to talk to them about what’s going on, they’re more than happy to walk you through the process as they are doing the fix or the install.

There are gems out there in the service world. And usually those organizations are gems not just because they’re technically proficient, but it’s because they understand and live the true value and meaning of service excellence.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/


Don’t Wait on Fixing Waits

Posted on December 10, 2009 in Business Advice, Healthcare Please leave a comment

Where do you hear the loudest customer complaints in the typical hospital of today? It’s the Emergency Room.

“Why have I waited so long?!” “Why did that person on the stretcher go back to a room before me?! I was here first!” “I’ve been here 2 hours, and nobody’s told me anything!”

These complaints are pervasive, but they also point to the impact of customer service. Remember that customer service involves processes. Customer service is part employee attitudes/skills/knowledge, and the other part is process. How long something takes, how long are the waits, how efficient is a process, how redundant are the processes, how smooth the flow of information and people is or isn’t – those are all characteristics of process.

And whereas businesses spend lots of money every year to have employees trained on how to deal with irate customers, a tactic just as valuable as that is to identify the root causes of why customers are irate and to address those root causes. In healthcare, so many of those complaints are about one thing – process.

So if you want your organization to be better from a customer service-perspective in your customers’ eyes, if you want to reduce the number of conflicts with customers which your employees have to address, then fix your processes. Find out where waits exist, the cause of the waits, the communications during the waits, and perceptions of the length of the wait time, and address them.

Many of our clients redesign departmental layouts, they change processes, they do a better job of scheduling staff to flex up/down with variations by time-of-day or day-of-week with customer volumes or arrival rates. They train staff on how to and how often to interact with customers during wait to provide updates, keep them engaged, convey they care, and – ultimately – to reduce the perception of the wait time. The clients create activities for the customers or distractions which help to reduce the perception of the wait times.

In other words, the hospitals and other organizations best at dealing with waits try to reduce wait times while at the same time reducing the perception of waits.

Wait times are a symptom of an issue with your customer service. Don’t wait on fixing waits.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/


Retention – They’re Finally Getting It

Posted on December 8, 2009 in Business Advice, Education Please leave a comment

If you would have spoken with 10 administrators 10 years ago in the world of higher education – from community colleges to universities – you could have easily spoken for 2 hours about their priorities without student retention ever being discussed.

My, how times have changed.

It seems that more and more often, retention is discussed whenever goal-setting for enrollment is the topic.  Retention rates are part of the performance dashboards.  Retention strategies are developed with some similar planning focus to marketing strategies.

And why is there all of this focus on retention?  Because these institutional leaders – just like smart businesspeople – understand that retention means dollars.  Retention means less effort in recruitment.  Retention means less hassle in dealing with student complaints and turnover.  Retention means less change to address.  Retention means a faster path to success.

Not all educational institutions get it, however, when it comes to retention.  An organization that truly gets it understands that successful retention strategies require a great deal of research with current students on retention drivers, likelihood to stay, preferences, and satisfaction levels.  Research is required on former students to determine the true loss reasons for controllable exits.  Strategies need to have a component to look at the relationship-building structures and processes which need to be put into place to develop relationships with students and to quickly identify students at-risk of leaving.

Strategies need to be created to address internal cultural issues and priorities that currently run counter to the goal of retention.  And measurement strategies need to be adopted to ensure that issues and solutions are identified early enough to be addressed.

An education-based retention strategy needs to have the concerted effort and focus that balances internal culture with external relationship building, where all the key impact drivers of retention are measured.

Do you have a truly comprehensive retention strategy?

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


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