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Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

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Mastering Confidence in Customer Service – 4/30/24

Posted on April 30, 2024 in Customer Service Tip of the Week Please leave a comment

It’s not what you said…it’s how you said it.

If you’ve ever had someone say this to you, raise your hand.  (I just raised my hand)

Usually this is being said when someone is upset with you, but regardless of the reason, that phrase illustrates that HOW we say something often impacts the other person as much or more as WHAT words are used.

So, let’s use this truth to our advantage.  Confidence in customer service is an important discussion because we’re trying to instill confidence in the other person about what’s being shared.  The more they are confident in what we share, the more they’ll take our guidance, the more comfortable they will feel.  And the more confident they are in what we share, the less likely they’ll ask more questions, the less likely they’ll “answer shop.”

Here are some tips to instill confidence beyond the words you use:

  • Convey Calmness – Unless you’re going the enthusiasm route, exude a certain confidence by conveying calmness in your hand movements and their position when talking.
  • Use Brevity – Don’t drone on when a simple “Yes” is the real answer.
  • Add Some Inflection – Have variability in your tone when you want to ensure that your statement comes across like it’s from the heart, not from a script.
  • Avoid the Long Pauses – The “umms” and “uhhs” convey indecision and lack of certainty. If you are unsure of an answer momentarily, restate the question back to them to buy yourself some time, then directly move to the answer.
  • Complement Your Words with Your Body Language – Nod when saying something affirmative. Offer eye contact to show your intent on your answer and your customer.  Maintain good posture to show you’re assured of yourself and your statements.

 
To deliver great customer service, you not only need to have the right knowledge of your customer, policies, procedures, and products, but you need to confidently convey that information.

Master Confidence in Customer Service.

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Be Amazing – 4/23/24

Posted on April 23, 2024 in Customer Service Tip of the Week Please leave a comment

Watching Michael Jordan steal a pass and then dunk a basketball is amazing.  Taking a rocket to the moon is amazing.  The taste of my mom’s homemade beef soup is amazing.

We all have our personal examples of what is amazing.  Usually, it’s something that we cannot comprehend, that we cannot do, or we just truly appreciate.  Unfortunately for me, I’m not amazing enough to steal and dunk a basketball in the NBA Finals, or to be an astronaut, or to be somebody who can replicate my mom’s cooking.

But fortunately, none of those skills or attributes are required for being great at customer service.  We can still amaze others in customer service.

To amaze is to do beyond what others expect or typically experience.  It’s to be different…in a good way.

So how can you be amazing in customer service?  Find your something better or your something different…in a good way, compared to others in customer service.  Find that thing you do or that way you do something that is beyond what others expect or experience.

When the customer walks up, most employees remain seated.  Stand up when the customer arrives.  Most employees will hop into their script when they get the phone call.  Instead, make your first couple questions about them as a person rather than about their account number.

Most employees never share their name in a conversation.  Start the conversation by introducing yourself.  Most employees try to figure out where the customer needs to be transferred or where they need to go next.  Instead, you could take them to the next stop, or you could help them navigate to the next step in the process.

Consider what most employees don’t do, what they are in a rush to do. Consider what information they leave out, what activity they try to avoid.  Then – to be amazing – do what other employees don’t do, what they don’t have the patience to do, sharing what information they leave out, doing the things that others try to avoid.

Be amazing by being helpful, patient, informative, and supportive.

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Talk About Yourself to Build Customer Confidence – 4/16/24

Posted on April 16, 2024 in Customer Service Tip of the Week Please leave a comment

When you’re dealing with somebody who is anxious or nervous about a situation, a customer who feels like they don’t have much control, an individual who is unsure and uncertain, it’s important to put the customer at ease.  It’s important to build their comfort level.  It’s important to help them to become more confident by taking away the fear of the unknown.

One step in the technique that we use to train our clients for these situations involves employees talking about themselves.  If you’re the person they’re interacting with to help them with their concern, it helps their confidence that things will get resolved if they become confident in you.  So, after listening to them and asking them questions about their situation, convey your understanding of their situation back to them so that they feel like you are understanding what they need.

Then…talk about yourself:

  • I’ve been working here for 10 years now, and I’m very familiar with the different types of solutions that will help you in this situation.
  • I’ve worked with several other clients over the last 12 months who had similar needs, so I’m confident we’ll be able to help you.
  • We’ve helped other customers with similar circumstances, so we definitely have some options for you to consider.
  • When I heard your story, it immediately reminded me of some other customers that we’ve helped through this process.
  • I can definitely help you with that. I’ve got a lot of experience in this particular area, so let’s talk about what we can do for you.

 
Customer service is all about serving others, conveying our understanding of others, showing some empathy.  But sometimes the best way to serve others – when they are anxious or nervous about something – is to find ways for them to feel more comfortable, become more confident.

Talk About Yourself to Build Customer Confidence.

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