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Have a Game Plan to Address Their Anxiety - 10/8/24


It seems like we all get deliveries - whether it is UPS, USPS, FedEx, Amazon, the local courier, or all the above.  We order.  They deliver.  Or do they? It’s times like these, when we’re expecting that package, that item that we’re looking forward to or need urgently or are Read more

How Persistence Saved the Day - 10/1/24


Sherrie saw the customer walk into her store holding his cell phone, and Sherrie immediately knew that was William.  She had spoken to William on the phone about an hour ago, he said he would be at Sherrie’s cell phone store in less than an hour, and there he Read more

Notice the Little Changes - 9/24/24


“My, how times have changed.” Yes, times have changed.  As a matter of fact, one of the biggest reasons why an organization’s customer service deteriorates is that times have changed…customers have changed…and the company has not… If we think about customer service delivery today v. decades ago, changes in technology alone Read more

Don’t Hurry…Be Quick - 9/17/24


No, this is not a take off on the Bobby McFerrin song:  Don’t Worry Be Happy. It’s actually a take off on the John Wooden quote:  Be quick, but don’t hurry. When I read Wooden’s book with this title, I liked the concept, and not just because John Wooden was a Read more

4 Actions for the Customer - 9/10/24


One way to look at the difference between proactive and reactive is that proactive is something that’s often done before it absolutely has to be done.  Maybe it’s something done that really doesn’t have to occur, but your professionalism takes over, and some action or communication that you know Read more

Don’t Kick the Problem Down the Road - 9/3/24


The error was obvious.  Shania is a clerk at a local government office, and she could tell that something was wrong with the permit request.  She was about to reject the request because the address was invalid. If this would have been handled like the normal process, Shania would have Read more

Reflect the Best of Your Customers - 8/27/24


When Alice walks into a business, whether it’s a restaurant or government building, whether it’s a Goodwill or a grocery store, she has a certain way about her.  She’s the customer, and it’s not unusual to hear her say to the employee:  Thanks for being here today! It’s not unusual Read more

Create Your Personal Motto - 8/20/24


Take a look at these mottos: It’s the real thing. Just Do It. Have it your way. Betcha can’t eat just one. Breakfast of champions. Do you know the companies?  The answers are at the bottom of this tip. So why am I asking you about mottos?  And why do almost all of them make me Read more

Create MAGIC with Your Customers - 8/13/24


Years ago, we worked with the Orlando Magic in the NBA, and they needed more consistency in their customer service – they needed a standard of engagement with the fans and their account holders.  They were trying to identify the “Orlando Magic Way” – their desired customer experience with Read more

Build Strong Customer Connections - 8/6/24


We’ve worked in health care, education, local government, finance, pro sports, and many other industries.  And while our clients’ customers are often different, their specific scenarios for engaging those customers are different, and policies and procedures are different - there’s one thing that is pretty similar.  And that is Read more

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Anatomy of a DMV Experience – 3/25/14 TOW

Posted on March 25, 2014 in Customer Service Tip of the Week Please leave a comment


The Department of Motor Vehicles (DMV) employee was very nice and patient with me on the phone. I’m sure that any supervisor that was listening in on the call would give the representative good marks for addressing my need and thanking me for my call.

But it was a horrible experience. Why?

As Paul Harvey would say, “Here’s the rest of the story.”

A friend had just recently received a car from a relative, and it had a 10-day temporary authorization to drive without an inspection. Prior to getting the car inspected, my friend unexpectedly got very sick (she is well now, thank goodness), and my friend was afraid that she’d miss the deadline to get an inspection. So she asked that I call to see if she could get an extension:

  • Call #1 – I went to the State DMV website and didn’t find the answer, but I did find a phone number to call. The recorded message asked me to wait and gave no specific expected time for the call to be answered. I waited on hold for 10 minutes and then hung up.
  • Call #2 – I called a local DMV office (let’s call this Office “A”); after 8 rings, it started to buzz like a fax machine; I hung up.
  • Call #3 – I called another local DMV office (let’s call this Office “B”); it rang busy.
  • Call #4 – I called a 3rd local DMV office (let’s call this Office “C”); there was a pleasant message noting whether they would accept payments; they suggested I press “0” for Operator; so I pressed 0 and got a busy signal.
  • Call #5 – I called Office “C” back a few minutes later, thinking that maybe they didn’t have a call queue; after the pleasant message, I pressed 0 and got a busy signal.
  • Call #6 – I called Office “B,” hoping that it too just was overloaded and maybe didn’t have a call queue; it rang busy again.
  • Call #7 – I called Office “A,” and – again – after 8 rings, it started to buzz like a fax machine; I hung up again.
  • Call #8 – I called the State DMV again, and – after 14 minutes – the representative picked up the call as I noted at the beginning of this Tip.

We cannot assume that because one conversation went right on the phone that the customer had a great experience. For all we know, the customer may have had 7 bad experiences before that one conversation that went right.

If this was a private business, I wouldn’t have called 8 times; I would have gone to a competitor, and just like the DMV, they never would have known why.

Mystery Shop your services, or ask the customer about their experience. Never assume that because one moment-of-truth went right that the overall experience worked for the customer.

Know what you’re missing about the full customer experience.

 


DMV Customer Service as a Leader…Really

Posted on January 29, 2014 in Business Advice, Government Please leave a comment

When a government has to look to the Department of Motor Vehicles for customer service best practices, you know there’s an issue. But the question is, will the DMV really provide a solution? With the almost universal bad reputations that DMVs have in the world of customer service, many are focused on turning around their image and their operations.

According to the article DEM Looks to DMV for Customer-Service Tips, apparently Rhode Island’s DMV has had some success. Rhode Island’s Department of Environmental Management (DEM) launched its own customer service improvement initiative and benchmarked with the DMV to identify opportunities to improve performance and change its culture.

The DMV has been going through a process to upgrade its customer service based on lean manufacturing techniques, modeled after a Rhode Island manufacturer. The core of the lean program was to focus on utilizing employee input to improve efficiencies and be able to dedicate more time/effort on “higher-value projects.”

Another way to look at this is that the DMV looked for process improvements and productivity gains to improve performance. Much of the issues and improvements were identified by the staff themselves. There are several key lessons here:

  • Remember that process is a primary driver of customer satisfaction. Make it simple and quick for a customer to have a great experience.
  • Make it easier for employees to deliver timely, high quality, and consistent service by making their internal processes more efficient and standardized.
  • To improve how the work is done, ask the workers themselves.

Learn a little Government lesson. Tap into your team to improve your customer service.

Did you like this post? Here are other Government-related posts:


Brilliance Among Mediocrity – 9/10/13 TOW

Posted on September 10, 2013 in Customer Service Tip of the Week Please leave a comment

Jennifer was witnessing a horrible customer experience first-hand – she was at the Department of Motor Vehicles. Luckily she’s at the point where she only has to go to the DMV every 8 years, but when she does go, her expectations for timeliness, attitudes, process, facility – everything – drop.

After waiting in line for 45 minutes and now having finally entered the office, Jennifer was in shock. Now remember that her expectations were rock bottom, so could the experience be worse than even she anticipated?

Sure the waits were horrible; the stark room with a barely functioning television and hard metal chairs were pretty lousy, too. The employees with the glazed stares or the monotone voices didn’t impress either. But the shock wasn’t the result of any of that; the shock was that amidst all the mediocrity, Jennifer saw a flash of brilliance. It was like a light – literally – like there was a brighter light around one person. Her name was Marie.

Marie was a DMV staffer who was administering a test, and Jennifer noted that Marie smiled ear-to-ear almost non-stop. She stood and introduced herself every time someone walked up to her work station to take a test. Her voice made her sound excited to see the customer. Marie even sounded encouraging during the test (“I hope this goes well for you” and “I’m sure you’ll do fine” and “You did great!” after the test was done).

It was as if Disney had transported one of its cast members to Jennifer’s DMV, but Marie was real, and she was sincere. Maybe Marie stood out because she was in the midst of mediocre customer service, or maybe she stood out because she conveyed she cared about the person. She did the same task as the co-workers sitting around her, but she did it in such a way that most of her customers smiled as they left. Most of her customers seemed to have more energy. Most of her customers fed off her positive nature.

We all do tasks, but no matter how good we are at those activities, we can always bring brilliance to the interaction with our customers.

Be brilliant, and watch your brilliance get reflected from your customers.


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