focus | Customer Service Solutions, Inc.

The Secret Sauce for Great Customer Service - 3/26/24


I was working with the League Office for a major American sport several years back, and one of the executives asked me to describe our Secret Sauce that helped our clients improve the fan experience and customer retention.  I gave him a sense of what makes us unique and Read more

The Miracle of an Apology - 3/19/24


Unfortunate but true story… The manager basically lost his mind.  He terminated his employee on the spot.  She had told the customer that there was going to be a delay in the shipment.  The employee called up the customer ahead of time to let the customer know what was about Read more

It’s Not About the 5-Minute Wait - 3/12/24


Robert went into his supervisor’s office to update her on a situation at the payment desk.  Robert said that a customer was about fourth or fifth in line, waiting to be served, and the customer was complaining loudly about the wait.  He was there to make a property tax Read more

Lessons from the Greats - 3/5/24


I was recently facilitating a workshop on the customer experience, and I made the point that it’s usually beneficial to look at your personal life for great experiences; identify what really resonates with you in a positive way in order to uncover ideas to improve your own customer service. So, Read more

The Empathy Roadmap - 2/27/24


For some people, empathy comes naturally.  There’s an innate desire to learn about the other person and to sincerely convey that sense of interest and caring.  But for many of us, sometimes it helps to have a communication plan.  It helps to know what to do in order to Read more

“You’re the Boss” - 2/20/24


Terrence is excellent at what he does.  From a technical standpoint, he knows how to keep the facility clean.  He’s the lead custodian, and he knows that keeping things straight does not necessarily mean keeping things sanitary.  He knows what chemicals to use and not to use, how to Read more

Customer Understanding Leads to Relationship Growth - 2/13/24


We’ve worked with educational organizations at all grade levels over the years.  One special and unique characteristic about the staff who work in these organizations is that there’s a clear intent to know about the students as individuals, to focus on them rather than purely focusing on what’s delivered Read more

Define Customer Service Success Differently - 2/6/24


When I’m watching television, listening to the radio, or listening to a podcast, it’s always interesting when the topic moves to the question:  How can you be a success?  The speakers often discuss the process of becoming a success with the assumption that people believe success is defined by Read more

Care Enough to Give Them a Heads Up - 1/30/24


Nothing bad at all might happen.  Every day in the office could seem like every other day.  Sights and sounds and smells might continue to be the same.  But we have a lot of construction going on around our offices, and the building manager knows the type of work Read more

Be Better than AI Customer Service - 1/23/24


There was a recent CBS Sunday Morning Show story called: How artificial intelligence is revamping customer call centers. The journalist described how artificial intelligence is being used in customer service, and he noted the millions of pieces of information that can be processed in a matter of seconds. There are clear Read more

Harvey Wrote the Book on Focus…and Golf – 5/14/19

Posted on in Customer Service Tip of the Week Please leave a comment

In Harvey Penick’s Little Red Book, the famous golf instructor provides many key tips about golf that just as well could apply to life in general. One such tip is the following: Once you address the golf ball, hitting it has got to be the most important thing in your life at that moment. Shut out all thoughts other than picking out a target and taking dead aim at it. This is a good way to calm a case of nerves.

I love this quote for so many reasons. First, the quote relates to life and customer service. When we’re interacting with that customer during that 1-on-1 moment of truth, we need to view that customer in that situation as the most important thing in our life at that moment. To convey we are engaged and we care, we need to truly believe that that other individual and their situation are important. Even if – in the grand scheme of things – it is not THE MOST IMPORTANT THING IN THE WORLD to you, at that moment, you need to focus on it AS IF IT WAS the most important thing.

The next aspect of this phrase that I love is that you are shutting out all other thoughts. We might think we can serve a customer the best while we’re simultaneously looking at a computer or thinking about a project we have due later on, but the reality is that the brain works best and we communicate best with others when we are focused exclusively on that individual.

Finally, he sums up by saying that this is a good way to calm a case of nerves. One thing that people don’t realize is that there is a greater sense of calm if we are in-the-moment than there is if we’re thinking about tomorrow. You’re more likely to be stressed if you’re thinking about 12 other things you have to do or what might happen next or all the other stimulations that are in the environment.

If we only focus on the now, there is less to distract and less to disturb the calm.

The next time you’re on the phone or face-to-face with another individual, view that interaction as the most important thing at that moment. Treat them that way, and watch the communications flow better, the conversations end more quickly, and your emotions stay calmer.

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The 4 S’s of the Customer Experience – 10/13/15 TOW

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I mentioned in a previous TOW years ago about the 4 S’s of Expectation Management – Key guiding principles to effectively set and manage customer expectations – Simple, Specific, Supporting Documentation, and Summarizing.

But there is another set of 4 S’s – and these are all about the Customer Experience. We worked with a government client last year that had significant customer issues. The customers didn’t – in general – like having to deal with a regulatory and enforcement body, but they really didn’t like it when the regulations were surrounded by a poor customer experience.

So through research including a multitude of customer focus groups, we narrowed down the customers’ preferences for their experience into four guiding principles – The 4 S’s of the Customer Experience:

  • Staffing – Ensure that your staffing mirrors the Customer Volume – by time-of-day, day-of-week, season, etc. You could have the best people, processes, and systems in place, but if you don’t have the staffing levels to handle the volume, the experience will suffer.
  • Solving Issues – When issues and complaints arise, be collaborative across the company’s silos to resolve issues. Be as timely as possible, managing customer expectations when needed. Ensure staff OWN the issue – don’t push the responsibility of researching or fixing issues to the customer, particularly when the problems were caused between staff or departments.
  • Statusing – This one may not have been top-of-mind, but it’s VERY important when service and issue resolution are not immediate. When those fixes take time, be transparent with the information and the issue-resolution process. The more customers understand and see what’s going on to rectify issues or address needs, the more appreciative and understanding they’ll be of the effort. Offer statuses of where their issue/need is in the process, ensuring that the current status is clear, specific, and easily-accessed by the customer. The better they can find and understand the status, the less likely they are to contact you for updates.
  • Simplifying (the Catch-all) – Whether it’s your terminology or systems, make it easy for the customer to do business with you. Avoid the confusion and complexity that lead to long discussions with staff and extra work for your business. When needed, have a single point of contact so they can get to the right person the first time – saving the customer and your company time. Finally, at every communication, be clear on next steps and timeframes.

 
To deliver a great experience, incorporate the 4 S’s.

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How to Create Focus and Direction – 10/22/13 TOW

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Prior to co-founding CSS, I was a management consultant for about ten years. At my previous consulting firm, they asked me to develop and deliver training for new employees on Consulting Skills and Professionalism. It was an honor to be asked and a fun course to teach.

In looking through some of the materials from that training recently, I came across a module that addressed keeping Focus and Direction, and the tips from that training should resonate for those in customer service as well.

Oftentimes as a consultant, especially if you’re inquisitive and creative, you can create a lot of ideas, want to make many improvements, and look to promote change for the better. Those attributes and actions can also be applied to many who have a customer service role or orientation. The problem lies in the fact that all that creativity and focus on continuous improvement can create TOO MUCH WORK!

What we promoted in the training years ago to create Focus and Direction were three key questions:

  • Who’s the customer?
  • What’s the need?
  • What’s the priority?

 
The concept was that your customers and their needs should set a focus; their priorities (or if certain customers or needs are bigger priorities) should help to sort out our priorities. The direction we should go should be greatly impacted by the direction our customers desire.

So the next time you have too many items on your “To Do” list for the day, look at those items in light of these three questions.

Create a Focus and Direction for yourself by doing those things that address key needs of key customers.