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Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

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Now That You’re On Time, Please Wait – 7/9/13 TOW

Posted on July 9, 2013 in Customer Service Tip of the Week Please leave a comment

Ellie went to her eye doctor to get her cataracts checked. Are they bad enough to get the procedure? That was her question – she wanted the cataract surgery so she could see better, but every year her physician said they were not quite bad enough.

After checking in, Ellie went to the waiting room and noticed a new automated board that tracked physician delays. Apparently, the office had added these “scheduling status monitors” within the past month in order to set appropriate expectations with patients about wait times. The theory was to best manage expectations and communicate via monitors with the patients. This ensures patients won’t be upset at delays, and they won’t constantly interrupt receptionists asking for updates.

When Ellie found her physician on the monitor, she noticed that her doctor was running about 90 minutes behind by that point in the day. And while it was good that the monitor gave her a realistic expectation of the delay, Ellie was frustrated. Why? Isn’t this one of the core concepts behind great customer service – that you constantly have to reset customer expectations to match reality?

To Ellie, this definitely wasn’t an example of great customer service – or even good customer service. From her perspective, if the office knew that they were 90 minutes behind, why didn’t they call her to tell her so that she could arrive later? Why couldn’t they use their information so the customer could rest a little longer, run an errand or two on the way, get more work done, or avoid having to leave home in the middle of a thunderstorm?

In other words, why couldn’t they use the information to reduce the patient’s wait time and make it more convenient for the patient?

Maybe the office’s response would be “if we tell them they can come in later, they won’t be here if we get back on schedule.” That may be true periodically, but it’s not the right answer in most situations.

If we can’t serve clients earlier, there are still opportunities to reduce their waits.

If we expect clients to be on time, do whatever is necessary to deliver with minimal wait time.

 


Ask (the patient) and Ye Shall Receive (the answer)

Posted on July 3, 2013 in Business Advice, Healthcare Please leave a comment

Does this sound like your business?

If we implement Program ABC, all our customers will be happy! If we launch Initiative DEF, our retention will soar! If we execute Super Idea XYZ, we’ll have raving fans!

These concepts are often initiated by business people who are very smart; the problem is that they think they’re so smart that they know what the customer wants; unfortunately, they didn’t do the most important thing – ask they customer what they want.

The FierceHealthcare article Patient care makeovers improve quality outcomes notes what hospitals are beginning to do differently to improve patient satisfaction. The article states that “These efforts include creating senior-level positions to lead patient experience initiatives; a “sacred moment” checklist that calls for staff to discuss patients’ hopes and concerns about their stay while gathering key information; shadowing patients and families at every step in the episode of care to find areas for improvement; and discussions with patients at admission about patient safety, including good hand-hygiene practices and medication administration.”

It also states that Twin Rivers hospital “took several steps to fix patient satisfaction, the most important being the ‘sacred moment checklist,’ according to amednews. The moment patients arrive in their inpatient rooms healthcare staff go over key questions and provide essential safety information. Nurses ask about their pain and dietary and spiritual needs.”

There are two key points amidst all these “sacred moment” concepts. First, ask the patient what they expect. Second, deliver on expectations. The hospitals are not improving patient satisfaction with some grand marketing campaign (although they obviously branded this initiative).

Instead, they are simply asking what each individual patient expects, getting that answer, and addressing that expectation.

Don’t over think patient satisfaction. Ask, and Ye Shall Receive.

Interested in improving your hospital’s patient satisfaction? See our other blog posts at: http://serviceadvice.cssamerica.com/category/healthcare/

Check out our patient satisfaction improvement services at: http://cssamerica.com/csshealth.htm


Patient Satisfaction Issues? They’ve Got Your Back

Posted on March 21, 2013 in Business Advice, Healthcare Please leave a comment

Patient care is a huge driver of patient satisfaction in any healthcare business. The patient and family want you to alleviate their pain, address their malady, and fix their broken bones.

But what also drives patient satisfaction is what surrounds the patient care. It’s the person, the process, the facility, and communications. In the article 6 Ways Spine Surgery Centers Can Increase Patient Satisfaction, many of these types of factors are addressed. Here are their 6 key recommendations with our interpretations:

  • Communicate with patients throughout the process – Manage perceptions during those wait times; help to relieve anxiety through communication.
  • Pick the right support staff – It’s easier to train on a skill than on an attitude; make sure employees with great attitudes, organizational skills, and communication skills are the ones that are customer-facing.
  • Cater to caregivers – Realize the link between employee satisfaction and the experience those employees provide to their customers.
  • Follow up – Confirm satisfaction, identify issues, and expedite issue resolution.
  • Take feedback seriously – Use the feedback not just to address that one situation, but also use it to implement permanent solutions to recurring issues.
  • Only work with likeminded third parties – Realize that partners’ performance reflects on you; partner with those that share your customer service philosophy.

To satisfy the patient, create strategies that go well beyond the patient care.

Interested in improving your patient satisfaction? Check out: http://cssamerica.com/csshealth.htm


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