healthcare | Customer Service Solutions, Inc.

Same Place, Different Experiences - 9/26/23


Meredith was getting discharged from the clinic, when the nurse came in, gave her a packet of information including the discharge instructions, explained the next steps, and asked if Meredith had any questions.  Freida, across the hall, was told that she could leave when ready.  However, Freida had to Read more

What Annoys the Customer? - 9/19/23


Domino’s Pizza had TV commercials years ago where they promoted how they trained their employees to “Avoid the Noid.”  The “Noid” was basically an annoying person or thing that would disrupt the delivery driver, possibly making the driver drop the pizza on the way to your door.  The goal Read more

Lift It Up - 9/12/23


I worked with a great client for several years who was in a leadership role in the education industry, and she was the executive champion for a culture-strengthening initiative.  We were the outside firm helping to develop the overall strategy and facilitate the teams addressing the various aspects of Read more

Addressing the Horror Story that Wasn’t - 9/5/23


You may have seen the commercials for one of those garden hoses that fits in your pocket.  When you put it on the valve outside your home and turn on the water, it expands to 50 feet.  When you’re done and turn off the water, it contracts and fits Read more

Be There ALWAYS for the Customer - 8/29/23


In healthcare, the patient experience mantras often include the phrase Always, such as: We have an always culture.  This gets at frequency of action.  Instead of service excellence being a most-of-the-time occurrence, some-of-the-time occurrence, an occasional or rare occurrence, the idea in an Always Culture is that the organization Read more

Respect, Regardless of Rank - 8/22/23


I was reading a management book written by a former naval officer.  He was given a leadership role over a ship that had been underperforming and had low morale.  One thing he did to turn around the performance, to improve morale, was instill in everyone onboard the principle that Read more

Move on to the Next One - 8/15/23


The ultimate game in professional American football is the Super Bowl.  In this past year’s Super Bowl, James Bradberry of the Philadelphia Eagles was called for a penalty with less than two minutes to go in the game.  The penalty gave the other team a first down; the other Read more

How to Rise to the Occasion - 8/8/23


In the movie Mr. Magorium’s Wonder Emporium, Mr. Magorium – played by Dustin Hoffman – tells his protégé that “Your life is an occasion.  Rise to it.” He’s conveying a big picture life lesson – don’t let fear and apprehension keep you from living. Rising to the occasion is also something Read more

Thanks for Reading - 8/1/23


My company, Customer Service Solutions, Inc., just celebrated our 25th Anniversary!  We love the work we do for our clients, and we definitely love our clients.  We’ve developed many friendships over the years, and we’ve tried to provide consistently high quality and personal support for whatever may be their Read more

Share the Why to Value the Customer - 7/25/23


We encourage our clients to explain “The Why behind the What” to the customer.  Usually we suggest that staff explain Why so that the customer understands the reason for a change or can buy-in to a particular solution. However, explaining the Why is also effective when you’re doing some very Read more

Be There ALWAYS for the Customer – 8/29/23

Posted on in Customer Service Tip of the Week Please leave a comment

In healthcare, the patient experience mantras often include the phrase Always, such as: We have an always culture.  This gets at frequency of action.  Instead of service excellence being a most-of-the-time occurrence, some-of-the-time occurrence, an occasional or rare occurrence, the idea in an Always Culture is that the organization is highly consistent in its attitudes, behaviors, and actions toward and for the customer.

Therefore, this focus on Always is essentially a focus on consistency.  Organizations that talk about Always are typically addressing specific behaviors or actions that are documented, expected, trained, and rewarded.

As an example from one of our clients, they try to always be Caring.  This means they always treat others with dignity; they are always courteous; they are always trying to be helpful.

They’re always Committed to the organization, viewing their facility and their work as something to take pride in, something to care for so that the professional image is exhibited in their locations and in all they do.

They try to always convey Teamwork, where they respect and appreciate the contributions of co-workers.  And they understand their co-workers to be the organization’s greatest asset.

Finally, they always strive to operate with Integrity – this means maintaining confidentiality. They’re always honest, they strive to be ethical in their decision-making. They are accountable for their actions and their inactions.

So, what is something that you should work on, and by “work on” we mean: What is one important aspect of customer service where you could be more consistent?  With what aspects of your attitudes and actions can you get to Always?

See where your customer service lacks consistency, and strive for Always.

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Be the Good Doctor – 6/20/23

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Ginny liked the interaction with her doctor.  She enjoyed chatting with him.  Ginny was a grandma, had been dealing with doctors all her life, and some of the interactions and experiences were better than others.

Was this doctor experienced?  Yes.  Was he intelligent?  Yes.  Was he knowledgeable of what she was going through and the potential remedies?  Again, yes.

So, when Ginny talked about why she liked the doctor so much, she could have described those different attributes.  Instead, she described his openness as the reason she enjoyed him so much.  He was as willing to convey what he didn’t yet know as well as what he did know.  He was willing to ask questions to learn more.  He was willing to listen to what Ginny said.

Your customers are often in a similar situation to Ginny when they’re dealing with you.  You are like the doctor.  Compared to the customer, you’re far more knowledgeable about issues, symptoms of problems, remedies.  You’re much more knowledgeable about the options and the pros and cons of each.  You have a lot more experience in dealing with particular situations, as well.

But oftentimes when customers appreciate you, only part of the appreciation results from the quality of the information and guidance you provide.  The rest of what may cause them to appreciate you is how open you are to ask questions, how open you are to admit what you don’t know and what additional information you need.  They may appreciate you because of your willingness to listen and be patient with them, even though you’re 95% certain that you know the best course of action in their situation.

The next time you’re working with a customer and trying to determine the best way to address their issue or goal, convey the openness of Ginny’s physician.

Be the Good Doctor.

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Caring Goes Beyond Competence – 11/30/21

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April went to get some routine car maintenance done at the local service center.  When they finished the oil change, she paid for the service, got her keys, went to her car, and opened the door.  As she was about to enter the car, she stopped.  Somebody had obviously vacuumed the floor mats.

Bonnie went to the hospital to visit her uncle.  She went to the 4th floor and stopped by the nurse’s station to ask which room was her uncle’s.  The unit secretary said “his room is the second door on the right.  We really enjoy caring for your uncle.  He’s a sweet man.”

Chuck brought his smart phone into the store because he was having difficulty understanding how to get some of the photo features to work.  After hearing Chuck’s description of his needs, the employee asked to take a look at the smart phone and said “Wow!  I love the case you have on the phone!” 

April, Bonnie, and Chuck all were provided a service or information.  In other words, an employee competently performed a task for the customer.  But each encounter was a little special.

April had that “Unexpected Positive Event” – what we refer to as the definition of a “WOW Experience.”  Bonnie wasn’t just given directions; she was provided with a feeling that her uncle was not only being cared for clinically as a patient, but her uncle was also cared about as a person.  Chuck wasn’t just a customer with a question to be answered; something about him – unrelated to the task at hand – made the employee go “Wow!”  And that compliment made Chuck feel special.

In delivering truly great customer service, go beyond the task.  Answering a question or addressing a need – showing that accuracy and competence – is a basic expectation; it’s important, but it’s the minimum the customer expects.  If you want the customer to feel valued or appreciated, say or do that little something extra.

Caring goes beyond competence.

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