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Be Amazing - 4/23/24


Watching Michael Jordan steal a pass and then dunk a basketball is amazing.  Taking a rocket to the moon is amazing.  The taste of my mom’s homemade beef soup is amazing. We all have our personal examples of what is amazing.  Usually, it’s something that we cannot comprehend, that we Read more

Talk About Yourself to Build Customer Confidence - 4/16/24


When you’re dealing with somebody who is anxious or nervous about a situation, a customer who feels like they don’t have much control, an individual who is unsure and uncertain, it’s important to put the customer at ease.  It’s important to build their comfort level.  It’s important to help Read more

The Proven Value in What You Do - 4/9/24


Forbes wrote an article last year based on a compilation of the results of research on customer service and the customer experience; it was titled:  100 Customer Experience Stats For 2023. In reading the article, you’ll note that many of these key research findings are about you – the value Read more

A Tale of Two Texts - 4/2/24


Having to get allergy shots once a week is never fun, and for Janet, it became an even bigger frustration. She had the shots typically scheduled on Tuesday around 10:30 in the morning, figuring she would avoid the morning rush as well as the lunch rush by going mid-morning.  However, Read more

The Secret Sauce for Great Customer Service - 3/26/24


I was working with the League Office for a major American sport several years back, and one of the executives asked me to describe our Secret Sauce that helped our clients improve the fan experience and customer retention.  I gave him a sense of what makes us unique and Read more

The Miracle of an Apology - 3/19/24


Unfortunate but true story… The manager basically lost his mind.  He terminated his employee on the spot.  She had told the customer that there was going to be a delay in the shipment.  The employee called up the customer ahead of time to let the customer know what was about Read more

It’s Not About the 5-Minute Wait - 3/12/24


Robert went into his supervisor’s office to update her on a situation at the payment desk.  Robert said that a customer was about fourth or fifth in line, waiting to be served, and the customer was complaining loudly about the wait.  He was there to make a property tax Read more

Lessons from the Greats - 3/5/24


I was recently facilitating a workshop on the customer experience, and I made the point that it’s usually beneficial to look at your personal life for great experiences; identify what really resonates with you in a positive way in order to uncover ideas to improve your own customer service. So, Read more

The Empathy Roadmap - 2/27/24


For some people, empathy comes naturally.  There’s an innate desire to learn about the other person and to sincerely convey that sense of interest and caring.  But for many of us, sometimes it helps to have a communication plan.  It helps to know what to do in order to Read more

“You’re the Boss” - 2/20/24


Terrence is excellent at what he does.  From a technical standpoint, he knows how to keep the facility clean.  He’s the lead custodian, and he knows that keeping things straight does not necessarily mean keeping things sanitary.  He knows what chemicals to use and not to use, how to Read more

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Bring Something Extra to the Table – 1/8/19

Posted on January 8, 2019 in Customer Service Tip of the Week Please leave a comment


As somebody who has customer service as a part of their role and responsibilities, you are often talking to customers who could access the answers to their questions or the solutions to their problems via a website or some social media resource. But instead of going to those communication vehicles or maybe after going to those vehicles, they have come to you.

In coming to you, many customers have the expectation that you can provide something beyond what they can find on a website or beyond what they can experience via social media customer service. They expect you to bring something extra to the table.

So, what do you bring that goes beyond the content they can find online?

First, Listening and Empathy. By engaging your organization online, customers cannot experience a sense that the organization cares about them personally, is willing to listen to their concerns, and cares about understanding what’s unique about their situation. So, listening is something extra you bring to the table. Empathy and a sense of understanding/caring is something they don’t get from those other communication vehicles.

Second, a Can-do Attitude. What customers experience online from your company includes a series of steps, facts, FAQ’s, and other information. But that online presence doesn’t really convey a true solution-oriented mindset. it doesn’t necessarily create a feel that the company desires to help them with their need. With your tone, words, and responsiveness, you convey the kind of Can-do attitude that is difficult to replicate online.

Third, an Understanding of Internal Processes. Oftentimes, that extra something you bring to the table is your internal knowledge of how your organization works. Few companies can or should open the doors and allow customers to see all the detailed innerworkings of their business. However, that internal knowledge you have helps you to guide the customer quickly and effectively down the path they need to succeed.

Finally, your Dot-Connecting Expertise. The customer may have an issue, a need, or a goal, and your organization might have a process, a product, or a service. But the company’s web presence is typically not designed to connect those dots. However, you have the knowledge and expertise to match the customer’s need with the specific solution your company offers.

In this day and age of online customer service, realize that there’s so much you can and should bring to that service situation that your company’s web presence cannot fully address.

Bring Something Extra to the Table.

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Get to Know Yourself Better – 1/30/18

Posted on January 30, 2018 in Customer Service Tip of the Week Please leave a comment


Confidence in your ability to deliver customer service is exceptionally important. I often quote Vince Lombardi who said “Confidence is contagious, and so is lack of confidence. And the customer can recognize both.”

Confidence is important to you and to the customer. It lets the customer know whether they can trust and believe you, or not. Should they follow what you say, or should they “answer shop?” Should they accept your explanation, or should they ask you 15 follow-up questions? Much of their response (and whether they end up wasting your time or the time of your co-workers) is based on your confidence.

So, what creates confidence?

Judith Bardwick (management consultant, psychiatrist, author) once said: Real confidence comes from knowing and accepting yourself – your strengths and your limitations – in contrast to depending on affirmation from others.

Starting with the last point first, don’t seek affirmation from others in order to drive your confidence. If you receive the compliments, then great! That’s a bonus. But don’t rely on someone else to do something for you in order for you to create a positive self-image.

Bardwick believes that being confident outwardly is based on your inward knowledge. Do you know your own strengths and weaknesses (or “limitations”)? Do you accept those? When I say “accept,” I’m not saying that you should refuse to improve, but at least be honest that that’s who you are at that specific moment.

Do this exercise to build your confidence in front of customers. Simply take out a sheet of paper, and write down 5-10 of your strengths that relate to customer service such communications, relationship-building, organizational skills, and other characteristics of people great at customer service. Then, write down 5-10 areas that are shortcomings or at least not your core strengths.

Then review the list. Tell yourself “yes, this is me at this moment. I am REALLY good at these 5-10. These other points are areas where I’m not great and may need to improve in the future.”

That knowledge and acceptance will help you to be more conscious of what to leverage when serving others (your strengths), and what situations to avoid or seek support in (your limitations).

Get to know yourself better to serve your customer more confidently.

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Train Customers to LOVE Your Experience – 11/8/16

Posted on November 8, 2016 in Customer Service Tip of the Week Please leave a comment


What are the components of your customer’s experience?

Let’s say your business sells boots.

How do they find out about your business and how to contact you? How do they know what boots you offer and what needs they address? How do they get a boot to test out or purchase? How do they determine if their preferred size and color are in stock? How much does the boot cost? How do they get it, and who will deliver it? How do they find out the delivery status?

These are the questions to answer, but we’re not designing the customer journey as much as we’re using these questions to ask you one more question.

How do we get customers educated enough on how to do business with you so that they absolutely LOVE your experience?

When businesses view the experience through the customer’s eyes, they can identify potential customer loss points due to frustration with a process, customer lack of knowledge, or customer lack of awareness. When you identify those potential loss points, then put yourself in the position of a teacher or a professor – one who can educate and train others:

  • Create simple infographics or diagrams that explain a process to customers.
  • Ensure that your process documents and your people clearly state what will happen next so the customer’s knowledgeable about what to expect and when.
  • Use webinars, training, and other education-based vehicles to train customers on how things work. Incorporate signage directing customers to next locations and next steps.
  • Give customers documents at the end of one step that clearly articulate what they need to do next or what will happen next and when.

Never assume that your customers are knowledgeable about your people, processes, and products. Make sure they’re knowledgeable enough to be comfortable and confident in doing business with you.

Train Customers to LOVE Your Experience.

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