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Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

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From a Simple Question to an Exceptional Experience – 11/5/24

Posted on November 5, 2024 in Customer Service Tip of the Week Please leave a comment

Phyllis loves her job.  It’s not just because she loves being a customer service representative, not just because she really likes her co-workers, and not just because she enjoys her company.  It’s because she really appreciates her customers, as well.

A customer had ordered a register book off the company website.  A register book is essentially a small but classy hardcover notebook with blank lines.  When some people rent their homes for short visits, they might have visitors leave a little note about their experiences in a register book.

But this particular customer ordered the register as a sign-in book for a relative’s funeral service.  The customer ordered the book, and the tracking details for the shipment were provided the next day.  The customer noticed that the book would be delivered to his home next week – the day before the service – and the service was going to be at a church out of town.

He Found a Backup

The customer didn’t want to risk not having the register, so he went to a local store and found one that could be a backup.  It turns out the family liked the backup better, and they went with that one instead of the one that was delivered from Phyllis’ company.

After the service, the customer e-mailed Phyllis’ company, and she was the one checking the inbox.  Phyllis read the customer’s request for a description of the return process, so she replied back with an e-mail about the process, and Phyllis professionally asked why the book was being returned.

WOW!

When the customer noted it was going to be used for a funeral, Phyllis replied back and told the customer that she had fully refunded the item.  She said that the customer could keep it for any future need or for a donation to a local charity.  The customer was floored – very grateful for and touched by Phyllis’ actions.

Phyllis was empowered to do what was right for the customer, even if that meant giving an unsolicited refund due to special circumstances.  She showed heart, the customer showed appreciation, and that positive story will be told over and over and over again.

When a customer has an issue or a return or a concern, ask enough questions to understand the story, and there are times that what you learn can lead to a great customer experience.

Your willingness to ask a simple question can enable you to provide exceptional service.

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Fix One Problem without Creating Another – 10/29/24

Posted on October 29, 2024 in Customer Service Tip of the Week Please leave a comment

If you’ve ever had an issue with your dishwasher, this will sound familiar.  I’ve dealt with so many dishwashers over the years, and they always seem to have some kind of an issue.  Maybe it’s because of the mix of water and technology, but for whatever reason, these never seem to be perfect devices that are perfectly installed.

There are issues with the dishwasher not draining.  Certain settings aren’t working.  The water is not heating.  Installation was done incorrectly, leaving holes in the wall behind the dishwasher that are big enough for little varmints to squeeze through.  There are dishes that come out and are not clean, utensils with food still on them…ick!

When Monique had one of these issues, the repair tech was able to come out the same day.  Unfortunately, there was no part available.  But the repair tech was able to place the part order while at Monique’s house.  There was going to be a 4 day wait, but every day the tech would send a quick text or e-mail to Monique, either describing an update on the timing of the part delivery, discussing the repair process and timing, or confirming Monique’s availability for the tech to come back and fix the dishwasher.

Monique had no control over the tech, and the tech had no control over the speed of getting the part delivered.  But there was consistent communication, consistent updates, consistent description of next steps.

When the part arrived, the tech was able to get to Monique’s house quickly because he knew of her availability and she was awaiting the scheduling text.  He was able to fix it quickly, in part because she knew how she needed to clear space in the kitchen for him.  And it was done correctly, because he had brushed up on the most expeditious and quality way to install that part.

Even when you don’t have the perfect part or the perfect timing, there are opportunities to still provide near perfect customer service.

Fix the problem without creating another one.

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What Annoys the Customer? – 9/19/23

Posted on September 19, 2023 in Customer Service Tip of the Week Please leave a comment

Domino’s Pizza had TV commercials years ago where they promoted how they trained their employees to “Avoid the Noid.”  The “Noid” was basically an annoying person or thing that would disrupt the delivery driver, possibly making the driver drop the pizza on the way to your door.  The goal at the time was to deliver a Domino’s Pizza in 30 minutes or less, so Domino’s tried to avoid those situations that kept them from their goal.

It was important for Domino’s to avoid those negative customer experiences – those delivery delays – especially since its advertising promoted that 30-minute goal.

Every one of our organizations also has goals, and one of the more tactical goals should be to avoid customer dissatisfiers.  Avoid the issues that cause lost customers, that create a negative experience.

Most organizations focus on what they do best or what they can do to make the perfect experience for the customer.  They focus on retention drivers, which is great, but they define retention drivers purely as why a customer patronizes that business.  They never expand the definition of retention driver to include what could make that customer so upset that they’d leave.

Do account representatives never return customer voice mails?  Does the event organizer fail to communicate effectively with fans during a weather delay?  Does the customer choose the electronics store because of the technology selection, but they never return because of the aggressiveness of staff in selling warrantees?  Does the local government provide a great experience at the front desk, but their website and phone trees are so confusing that the taxpayer HAD to go onsite to get their question answered?

It’s great to strive to be the best in your customer experience, but make sure you’re also identifying and avoiding those things which can drive the customers away.  Avoid the Noid.

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