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G.A.B. – The Survey Guiding Principles - 3/28/23


You’re excited!  The company has okayed your conducting a survey, and you immediately think of a half dozen questions you want to ask every customer.  You document your questions, get input from others, and all of a sudden you have a Word document with 36 questions instead of 6.  Read more

Build Your Shield - 3/21/23


When the customer complains or the boss gets upset, when the negativity gets too personal or you get that unprofessional e-mail from the angry client - those are the times when we can feel hurt.  Those are the times when we in customer service roles can feel that physical Read more

Avoid the Aggravation; Confirm the Key Point - 3/14/23


In this age of instant information and auto-completion of texts or e-mails, we are quick to get one thing done and move on to the next thing.  Technology often helps us to complete our work more quickly.  Yes, there’s even AI technology that’s starting to wreak havoc on the Read more

Frame the Ways to Get Back Your Customer - 3/7/23


Every organization that gains customers is in a position to lose customers.  For the sports organization, it’s the lost account holder.  For the healthcare provider, it’s the member who enrolls with the competitor at the end of the year.  The retailer, the software provider, the financial services firm – Read more

RELATE to Your Customers - 2/28/23


One of the more interesting processes we go through with some clients is the development of Customer Service Standards.  One might think that the expectations that organizations have of their staff are pretty consistent when it comes to customer service and relationship-building.  However, the Standards are often unique because Read more

Show Progress to the Customer - 2/21/23


When I enter the Chick-fil-A drive-thru lines, there are typically 10-15 cars ahead of me.  The cars move slowly but surely.  Employees take your order.  Others confirm your order.  Others provide the food.  In a study conducted a couple years ago, Chick-fil-A was noted as having the longest drive-thru Read more

Provide the Promise of Patience and Kindness - 2/14/23


Patience and kindness go a long way in life, and they go a really long way in customer service, as well.  These are two of the harder qualities to exemplify in customer service, particularly when you are spinning multiple plates, have a backlog of work or calls or contacts Read more

When You Can’t Say “Yes to the Address” - 2/7/23


I was interviewing a frontline staff person for one of our local government clients recently as part of our CSS Training Development Process.  They described their customers and the difficult situations that they face, their tougher conversations with customers. This individual supports local events, so there’s a lot of planning involved.  Read more

How to Fix Other People’s Problems - 1/31/23


I was helping a friend navigate some healthcare processes recently, so I conducted a 3-way call with my friend and the physician practice to try to get things cleared up.  The employee I spoke with on the phone - let’s call her Katie. There had been poor communication between different Read more

What to do When You’re in the Middle - 1/24/23


Bob and Sarah are arguing, and you’re in the middle.  Bob’s an employee, and Sarah is a customer, and they have a difference of opinion.  Somehow you’re involved even though you didn’t have anything to do with the interaction in question, the complaint being addressed.  You find yourself being Read more

A Great 2-Minute E-mail – 8/23/22

Posted on in Customer Service Tip of the Week Please leave a comment

I know.  You probably get e-mails all the time from customers griping about some aspect of your organization or their experience.  You’ve got too much to do and too little time to do it.  I could not begin to tell you how many times I’ve been told by staff and managers in Service Excellence Training that they just have too many emails and voicemails to respond to customers.

That may be the case, and maybe the root cause of all those messages is a bad experience, understaffing, or poor processes and communications.  So, there is a need to get at the root causes to drive down those large numbers of unwanted customer complaints.

But it doesn’t take 30 minutes to send a good e-mail.  It doesn’t even take 10 minutes to craft the perfect response.  In most cases, you can easily create a great e-mail in less than 2 minutes.

The client had been coming to the venue for events for years, and something had changed. Certain gates were closed that had once been open.  Handicap access was different than it had been in the past.  They were a long-time customer, and this change was a frustration.  Here’s the employee’s response:

Hi John,

Thank you for your feedback, and I’m sorry about the difficulties accessing the venue.  I will make note of your concern and see if we can come up with a solution.  

For some background as to why we changed from Gate B to Gate C for the event, our Gate C is closest to the wheelchair ramp.  We wanted to make sure folks have the easiest access to the ramp.  I’m sorry we didn’t communicate about the change well-enough prior to the event.  I’ll follow-up with you prior to the next event with an update.

Thank you again,

Mary

There’s personalization, empathy, apology, commitment to action, explaining why without making excuses, taking ownership, and closing with appreciation and personalization – all in about 100 words…and under 2 minutes.  This is far better than no response, and far better than most e-mails consumers receive these days.

The next time you feel you have too much going on to respond to e-mails, do what’s right and help the customer feel valued.  Try to be great…in under 2 minutes.

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Van Gogh the Vision – 11/16/21

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Want to create Service Excellence in your organization?  Have a vision, then paint the picture of that vision.  It’s easier to create something if you can visualize it first, so let’s Van Gogh a Vision.

Excellent customer service is delivered in a courteous manner.  Courtesy comes through when employees are pleasant, they smile, they use the basics of “please” and “thank you,” the basics of “yes, sir” and “yes, ma’am.”  Courtesy comes through when we are polite, and we have a caring tone about us.

Service Excellence is also delivered with respect, and customers nowadays want respect.  So, what does respect look like?  Respectful customer service is delivered in such a way that our body language, our smiles, how we say things, our attentiveness to the customer, and the phrases we use – they all tend to put the customer in the light of being more important than our co-worker, more important than our paperwork, more important than any task we have in front of us.

And if you look at Service Excellence from the perspective of you being a consumer, think about what makes an organization appear to have excellent customer service.

You usually know you are experiencing great customer service when the organization seems to go above and beyond the basics for you.  They anticipate your needs.  They greet you up front and show appreciation on the backend.  They are responsive to the voicemail and e-mail messages.  They are responsive to your needs.  They tell you what to expect, and then they do what they say they are going to do.

Finally, to Van Gogh the Vision, look at organizations that have the reputation of being great at customer service – Disney, Chick-fil-A, and FedEx, for example.  What do they do?  They are consistently good.  They are accurate.  They are quick.  You can trust their timeliness.  They try to create an experience for the customer, not just a product.  They have key core mission and vision statements so that everybody knows why they exist and where they are going.  These are organizations that truly care about their customer, realizing if we convey that caring and meet their needs, then we will have the best chance possible of keeping that customer.

Van Gogh your Vision of Service Excellence.

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First E-mail Impression? I’ll Enjoy Working with You – 11/9/21

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When you provide consulting, research, and training services like we do, you meet a variety of people, and many of them are new individuals to work with even if they are in organizations you’ve worked with for years.

When I meet the new customer or they meet me for the first time, it’s easy to form a quick opinion about each other.  Much of the opinion is based on the first few interactions that we have, and often – in today’s world – those first few interactions are via e-mail.

And while my opinion may change down the road, usually the first impression tells much of the story.  So here are some aspects of my e-mail interactions with customers that suggest I’m going to enjoy working with them:

  • They respond to e-mails quickly, typically in less than a half-day.
  • They are specific in their e-mail without being too lengthy.
  • They tell me what they’ll do and by when.
  • Their messages present organized and clear thoughts.
  • There is an intent to answer my question or address the point I explained in my e-mail.
  • They use a personal greeting and a personal closing with contact information.
  • There’s enough informality to show part of their personality, and usually a little enthusiasm!

 
People like to like the people with whom they work.  That’s part of the reason I’m in this business – because most people who are serving others or trying to retain customers are genuinely nice people.

Even if it’s a simple e-mail response, communicate in a way that the other person can tell that they will enjoy working with you.

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