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4 Actions for the Customer - 9/10/24


One way to look at the difference between proactive and reactive is that proactive is something that’s often done before it absolutely has to be done.  Maybe it’s something done that really doesn’t have to occur, but your professionalism takes over, and some action or communication that you know Read more

Don’t Kick the Problem Down the Road - 9/3/24


The error was obvious.  Shania is a clerk at a local government office, and she could tell that something was wrong with the permit request.  She was about to reject the request because the address was invalid. If this would have been handled like the normal process, Shania would have Read more

Reflect the Best of Your Customers - 8/27/24


When Alice walks into a business, whether it’s a restaurant or government building, whether it’s a Goodwill or a grocery store, she has a certain way about her.  She’s the customer, and it’s not unusual to hear her say to the employee:  Thanks for being here today! It’s not unusual Read more

Create Your Personal Motto - 8/20/24


Take a look at these mottos: It’s the real thing. Just Do It. Have it your way. Betcha can’t eat just one. Breakfast of champions. Do you know the companies?  The answers are at the bottom of this tip. So why am I asking you about mottos?  And why do almost all of them make me Read more

Create MAGIC with Your Customers - 8/13/24


Years ago, we worked with the Orlando Magic in the NBA, and they needed more consistency in their customer service – they needed a standard of engagement with the fans and their account holders.  They were trying to identify the “Orlando Magic Way” – their desired customer experience with Read more

Build Strong Customer Connections - 8/6/24


We’ve worked in health care, education, local government, finance, pro sports, and many other industries.  And while our clients’ customers are often different, their specific scenarios for engaging those customers are different, and policies and procedures are different - there’s one thing that is pretty similar.  And that is Read more

Running Late in the Rainstorm - 7/30/24


The mom was a little panicked.  She had just left work and had run into an unexpected popup rainstorm, and traffic had come to a halt.  She was on her way to pick up her 4-year old at childcare.  The facility had a policy of charging a fee for Read more

Use AI to Improve Your Performance - 7/23/24


Many companies are integrating Artificial Intelligence (AI) into some aspect of their business.  This could greatly change how they operate, how they communicate with customers. This AI wave reminds me of a story from 20+ years ago when a stock brokerage firm launched a new website that greatly enhanced the Read more

The New Burger Experience - 7/16/24


Floyd loves a good hamburger. Any chance he gets to try a new spin on an old standby, he takes it. Recently, a burger joint opened near his house, and Floyd was very excited! It was owned by and named for a world-renowned chef, so it had to be Read more

Boost Customer Happiness - 7/9/24


There’s a cooking show that a friend of mine watches, and the premise is all about reverse engineering food.  They may take a Reese’s Peanut Butter Cup, analyze it, and determine the ingredients just by tasting it.  Then they figure out a recipe.  The cook will try to make Read more

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What Community Colleges Get Right About Student Success

Posted on January 30, 2013 in Business Advice, Education Please leave a comment

Community colleges are rapidly moving in their efforts to foster Student Success. The term is defined as students getting a certificate, going to a 4-year college, etc. There are many great initiatives being undertaken by these institutions to facilitate success as well. In the article WNCC continues efforts to boost student success, the author recognizes Western Nebraska Community College for its initiatives including:

  • “Learning resource center, math and writing centers and its TRIO Program”
  • “Students taking classes online also (having) access to a tutoring resource”
  • Forming “a Student Success Committee that consists of faculty, staff and members of the administration who serve on five sub-committees. Initiatives include: First Year Initiatives-Intrusive Advising, Early Alert System, Wise Choices, Advisor Training and Predictive Modeling.”

This is a great list of programs for all organizations to consider. But I want to focus on two of these points that too many educational organizations miss – an “Early Alert System” and “Predictive Modeling.” While I’m not familiar with WNCC’s programs specifically, what these terms typically mean is identifying students at-risk of not being successful. This risk can be linked to what courses they take (and in what sequence), their educational history, psychosocial factors, socioeconomic factors, academic performance, and other key factors.

What WNCC and other community colleges need to include in these predictive systems is ongoing 1-on-1 research and relationship-building communications with students. It’s one thing to look at historical factors and the risk they project forward and apply those to current students. But it’s even more accurate and beneficial to simply ask current students questions to gauge their comfort, commitment, feeling of success, and expectation for moving forward.

The best system for anticipating student success is one that puts a priority on having a strong Voice of the Student program. Ensure that all the efforts for the student are done with the voice of the student being heard.

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