social media customer service | Customer Service Solutions, Inc.

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Before Getting into Social Media Customer Service, Do This

Posted on in Business Advice, World of Customer Service Please leave a comment

Why Social Media Customer Service? Because if you’re not in it, you’ll be left behind…no, that’s not credible. Because everybody wants their customer service through Twitter or Facebook…uh…no they don’t. Because in this day and age, all your customers are constantly in Social Media…well, not really.

In your personal life, I sure hope you don’t do things for the sake of doing them. You don’t quit your job to create a startup just because all your buddies are doing so. You don’t drop out of college because Gates and Jobs did so. You don’t skydive without a parachute because someone told you what “an awesome rush” it is.

When you do something significant in life or in business, do it with a purpose.

Getting into Social Media Customer Service is no different. Companies who are investing in consulting, resources, and technology to get into Social Media Customer Service typically do it for several reasons including (1) To protect their brand, (2) To reduce cost/unit of providing customer service, (3) To be more responsive, (4) To meet their Social Media-savvy customers where they’re located and/or where they’ve purchased, (5) To improve retention and sales.

You have to have a reason to enter Social Media Customer Service, because the people, process, technology, and cultural costs will be expended upfront before the benefits are realized down the road.

One aspect of Social Media Customer Service that everyone should agree on is this – get your current customer service processes, policy, and training in place and effective before you migrate them to Social Media. If your back office support functions are slow and of poor quality, Social Media will just speed up how quickly the customer realizes those shortcomings. If your people are poorly trained, Social Media creates more real-time interactions where that training is less masked by slower Q&A processes. If your policies are unclear, Social Media will facilitate the spread of misinformation more quickly.

Before diving into Social Media Customer Service, get your current customer service house in order.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Listen to our latest podcast episode of “Stepping Up Service” on The MESH Network at http://themesh.tv/stepping-up-service/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


3 Key Predictions for 2011 in Customer Service

Posted on in World of Customer Service 1 Comment

Understanding current trends in customer service as well as in the economy as a whole has led Customer Service Solutions, Inc. to identify three predictions of what we foresee happening in the world of customer service in 2011:

· The term “Social Media Customer Service” will become more consistently defined, and that definition will involve a focus on more clearly articulating how Social Media customers differ from those who look elsewhere to interact with businesses. But with each new entrant into the Social Media space, companies will struggle with how to address additional customer service touch points consistently and efficiently.

· As the economy continues its struggle to gain footing, companies will become more strategic and targeted on which customers they want to keep and how to reduce the cost of serving low profit customers. Arguments will rage over whether to and how to “fire customers.”

· Fearing employees are at a breaking point with being asked to continue to do more work while still retaining customers, businesses will invest more heavily in morale-building culture initiatives and process redesign and reengineering activities.

In other words, 2011 will be about enabling employees to be successful with limited resources, being more targeted in when/where/how to serve customers, and learning how to engage the social media world with customer service that is consistent and efficient across the enterprise.

What do you think about these predictions? What do you think will happen?

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/