university | Customer Service Solutions, Inc.

Address the Expectations that Were Set - 8/26/25


Before the caller ever got to Marco – the customer service representative, the customer had been working with the company for months.  They had read the marketing brochures, had a conversation with a sales rep, reviewed the new customer information on the website, and read all the information e-mailed Read more

When Technology Fails the Customer - 8/19/25


Technology is a wonderful thing…until it isn’t.  The website is down, the mobile app won’t work, the system keeps kicking them out of their account, or they received a spoofing phone call supposedly from your department. If you’ve ever been manning the phones or managing the department inbox, you know Read more

The Misunderstood Physician - 8/12/25


I was speaking with one of my personal physicians years ago, and when we were talking about my work – particularly customer satisfaction research - he started talking about online physician ratings.  He lamented that a few low ratings were dinging his overall score.  Then he shared that the Read more

Uncover Silent Concerns - 8/5/25


One of the customer service statistics we have quoted many times over the years is:  For every complaint you do hear, there could be 26 other customer issues that you don’t hear. And when we bring up that statistic, we bring it up because we want to make sure companies Read more

Talk Yourself Up to Take Down Their Anxiety - 7/29/25


I believe that most customer service people are pretty humble, so I’m not asking you to lose your humility.  But I do have one ask of you… When that customer is anxious or nervous, when they fear the future because the future is unknown or it could be laced with Read more

Use Little Acts to Make a Big Impact - 7/22/25


A WOW Experience is not always one instance, one act that blows away the customer.  It’s not always an over-the-top-the-employee-saved-the-day act of brilliance.  Sometimes a WOW is the sum total of a series of little things that others don’t do – those actions that differentiate you from others.  The Read more

Avoid Some Stress by Addressing Issues Quickly - 7/15/25


It’s good customer service to resolve issues quickly.  The customer sees the light at the end of the tunnel.  They more quickly bring their anxiety and stress, their negative emotions down.  And they more quickly get to a solution. But this tip is not about them.  This tip is about Read more

Better Customer Service through Better Teamwork - 7/8/25


We spend so much time talking about what great customer service looks like in those 1-on-1 Moments of Truth, that we often neglect to discuss what goes on inside the company that leads to those great moments.  We’ve talked about customer handoffs within an organization, but what does a Read more

Highlight the Hidden Value - 7/1/25


Marketing campaigns often highlight a particular product and ALL the features and extras that the customer will receive… “For 3 low, low payments of only $39.99, you not only get these world-renowned chef knives, but you can also get this free laser-etched spatula!  AND THAT’S NOT ALL!  We will also Read more

Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Student Success – Align to Achieve

Posted on in Business Advice, Education Please leave a comment

It’s a core management belief – if you want to change the behaviors of employees, you need to reward and recognize those desired behaviors, because some people are motivated by the carrot, by the incentive.

Benedictine University is applying that philosophy to its customers – namely, its students. In the article Benedictine University Announces Student Success Award, one the approaches that Benedictine is taking to improve Student Success is highlighted. The University has enacted a program for “students in good standing (a GPA of 3.0 or higher) who are on track to complete their online degree within a designated period of time.” Essentially, if they meet the criteria, the University may offer awards that defray from $1,000-$10,000 of their remaining tuition.

If you read many of the studies and best practices about Student Success, particularly in community colleges, the vast majority are internally focused on programmatic, orientation-based, or advising-related initiatives. But if we view Student Success as a partnership between the college and the student, community colleges also need to look about how they can affect student behaviors, how they can motivate the students to Succeed, how they can align student “incentives” with organizational goals.

When you’re planning your Student Success strategy, ask yourself “How can I motivate the students to succeed?”

Learn about our CSS Education services at: http://cssamerica.com/cssed.htm

Interested in improving your educational organization’s customer/student satisfaction? See our other blog posts at: http://serviceadvice.cssamerica.com/category/education/


Schools Should be in the Business of Providing Customer Service

Posted on in Business Advice, Education Please leave a comment

In a New York Times School Book article titled “Parents Deserve the Best Customer Service…,” a New York City Charter school principal – Jim Manly – tells parents “you deserve the best customer service on the planet.” (I should just say “Amen,” but that would be too short a post).

We’ve performed customer service training and even mystery shopping for K-12 schools, community colleges, and universities, and the reason is that some educational organizations do “get it.” They realize that – when parents base decisions on where to send their child, or what attitude they’ll have with an employee, or the opinion about the school that they’ll share with a friend – they base those decisions, attitudes, and opinions on the people they interact with, what’s it like to work with a school, and the quality of the education itself.

So the quality of the education is important, but the respect conveyed, responsiveness to needs and inquiries, timeliness of action, and ease of doing business with the school also matter to most parents. Therefore, schools, community colleges, and universities must have a competitive attitude of “I need to earn the parent’s trust” and “I need to earn the right to teach their child” and “I need to earn their respect by how I interact with them, work with them, and teach their children.

These tenets of great customer service apply to most any business. If more businesses felt like it was up to them to earn the trust, the business, and the respect of their customers, then we would all be providing truly GREAT customer service.

Use customer service to earn your customer’s respect and repeat business.

Listen to our latest podcast episode of “Stepping Up Service” on The MESH Network at http://themesh.tv/stepping-up-service/

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Who is Your Retention Director?

Posted on in Business Advice, Education Please leave a comment

Lamar University was just nominated for an award by the State of Texas. In the article titled “Mentoring program selected as finalist for Texas Higher Education Award” (http://www.lamar.edu/newsevents/news/207_8985.htm), Lamar’s African-American Male Professional Connections Mentoring Program is in the running for the prestigious award.

There are two especially interesting points in the article. First, the person interviewed from Lamar references how the sense of community on-campus (while the individual is a student) helps to lead to long-term involvement of alums post-graduation. So that sense of community is a huge driver of retention.

Second – and equally as compelling – is a point only referenced once in the article but which is key to any successful retention program. The individual from Lamar who was interviewed is the “Interim Associate Provost for Student Retention.” That’s right, his title puts him in charge of retention.

Think about all the initiatives that organizations have underway to improve the customer experience, or to retain students, to renew season ticket holders, or to enhance customer service. The ultimate goal of each is client retention and growth. But who is truly accountable in your organization for client retention and growth? Is it a committee, a team, a group…anybody?

By having someone with the title, an accountability structure is put in place, priorities are set, resources are dedicated, time is allotted. In other words, this University must be serious.

Make sure your organization is serious about retention. Make sure you have a designated team or person who is your Mr. or Ms. Retention.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

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