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BOOST Your Retention

February 2nd, 2010 (No Comments)

Project BOOST is a concept being piloted by The Society of Hospital Medicine. They are working with Blue Cross and Blue Shield of Michigan as well as the University of Michigan to reduce readmissions to hospitals. Modern Healthcare (http://www.modernhealthcare.com/article/20100201/NEWS/302019973/1153#) reported on this project as an example of some creative programs that can be put in […]

You’re Once, Twice, Three Times a Customer

January 28th, 2010 (No Comments)

With all due respect to the Commodores’ great song (“You’re Once, Twice, Three Times a Lady”), this blog post focuses on gaining repeat business. Many companies work so hard on making the initial sale and celebrating the transaction. But what if we looked at each sale or at each “moment of truth” with the customer […]

Blackhawk at its Best

January 26th, 2010 (No Comments)

The big box home improvement stores have dominated the landscape over the past 10-20 years. They offer more products at lower prices than the “Mom and Pop” hardware stores of the past, and many of those smaller stores have gone out of business. But Blackhawk Hardware in Charlotte, NC, offers a couple things that the […]