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Many of us are not in a position to develop long-term relationships with our customers.  Our encounters are often one-time only with a customer – very brief and likely to be our only time chatting with this individual. And even though there may not be a long-term professional relationship developed, we can still establish a […]

Should I stay or should I go?  That’s not just a classic song by The Clash.  It’s also the question customers ask more and more, especially during difficult economic times. A recent study in the Charlotte Business Journal noted that 50% of North Carolina businesses are concerned with how to maintain their existing customer base.  […]

Will 2021 be a better year than 2020?  I have absolutely no idea.  Maybe it would be nice to see into the future and know for certain, but I can’t and I don’t.  But as I wade further and further into this year, I can hope that the water warms, or I can fear that […]