Customer Service Tip of the Week

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Is This Good Customer Service? - 9/29/26


A friend of mine reached out to me recently as she waited for the electrical technician to show up at her house to do some minor repairs.  She had never worked with this company before, but they sent a text about the tech who was soon to arrive. The message Read more

Ownership when Fixing Others’ Errors - 9/22/26


We were conducting training with a client recently, and one of the participants, Jackie, is in a role in his organization where he goes out to the customer site to investigate issues, address customer complaints, and fix problems.  While he’s at the site, he often gets an earful from Read more

Why “No” is So Important - 9/15/26


The employee told the caller: “I don’t think that is possible.” The customer eventually hung up, and redialed to ask a different employee the same question. The employee responded to the customer: “That’s probably not the best way to do it.”  Then, the customer kept asking question after question, arguing Read more

It’s Not “You,” It’s “I” - 9/8/26


During a business writing course that I took years ago, the instructor had us write an e-mail.  I can’t recall if it was written to a co-worker or customer, but after writing this e-mail, she had us count every “I” and “You.”  We talked about how we need to Read more

It Shouldn’t Make a Difference, But… - 9/1/26


We have this conversation with lots of our sports clients, but the principles apply across all different industries.  Too many service representatives view a conversation with a customer as a transaction.  Just get him off the phone as quickly as possible.  The customer is Joe Public, not Joseph Pendergrass.  Read more

Use What the Customer Gives You - 8/25/26


Scenario #1: The customer sent an e-mail to the general inbox at the company.  The message noted that the customer needed to get a family member added to their account, but they couldn’t tell from the website how to do so. The next morning an employee opened up the e-mail, Read more

How Better Customer Service is Better for You - 8/18/26


Oftentimes, we have employees in training or workshops who really want to understand what’s in it for them to deliver better customer service.  How does the employee benefit from a better customer experience? Noted below are 5 different aspects of a great experience desired by the customer.  What if... The customer Read more

Manage New Customer Expectations - 8/11/26


The fan had never been to a motorsports event before, but they had been to concerts.  They had been to big conferences.  At those other events, they could park right next to the venue, many of the activities were indoors, and weather was a non-issue.  So, they were not Read more

Complement Empathy with Action - 8/4/26


A man falls into a hole, and he can’t get out.  He starts yelling for help, and a doctor walks by and looks down the hole.  The man in the hole yells to the doctor “Please help me.  I’ve fallen into this hole!”  And the doctor takes out a Read more

My 8-Minute Visit at the DMV- 7/28/26


I needed to get a Real ID, which in North Carolina facilitates airline travel and other identity verifications.  My wife suggested I go to one particular DMV that was a LONG way away from home, but where she had experienced great customer service.  I was lucky to find an Read more

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Three Lost Customers in One – 10/20/15 TOW

Posted on October 20, 2015 in Customer Service Tip of the Week Please leave a comment


This is a true tale of 3 lost customers – me, myself, and I.

I sat in a drive-thru at the shiny new fast food restaurant – the first time I had ever been there – and the line never moved. It was 2, 4, 8 minutes of waiting. I told myself that if it got to 10, I’d leave; I left. That was 2 years ago, and I’ve driven by it hundreds of times but have never been back.

The local cleaners changed owners, and I kept going – it was highly convenient – but the new owners don’t smile, don’t say hello, don’t say thank you. Their greeting is “Phone Number,” so they can key it into their system. They don’t say another word until you tell them the number of pieces and what you want done with them. When you’re at the register, and they’re waiting on the credit card machine, they don’t say a word – they look around with a stone face. I’m leaving that business, too.

The local cable/internet company came to upgrade my neighbor’s lines, and they cut the lines to my home. When they installed cable, they literally installed the shortest line possible, so there was no way to move the television more than 3 inches and still be hooked to cable. When calling their customer service line to setup appointments, the wait was long and the wait on the technician to come out to the house was longer. I switched internet providers and am waiting on a new TV provider to enter my region so that can be switched as well.

Sorry to be venting, but I’m not just sharing these issues just to vent (although it does feel good!) – I’m sharing these stories to illustrate the types of things that can drive customers away. The company may never realize it either if they don’t ask customers about their experience, don’t try to see the experience through the customer’s eyes, and don’t contact lost customers to ask about exit reasons.

They lose business – revenues drop – and it’s all about the customer experience.

Customer service matters. Time, engagement, caring, responsiveness – they all matter to the bottom line, the P&L, customer churn – whatever term we want to use.

And since customer service matters, ensure you’re tapping into customers so you know truly what they are feeling, why they’re leaving, and why revenues are going up and down.

Learn the lessons of these “three” lost customers.

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The 4 S’s of the Customer Experience – 10/13/15 TOW

Posted on October 13, 2015 in Customer Service Tip of the Week Please leave a comment


I mentioned in a previous TOW years ago about the 4 S’s of Expectation Management – Key guiding principles to effectively set and manage customer expectations – Simple, Specific, Supporting Documentation, and Summarizing.

But there is another set of 4 S’s – and these are all about the Customer Experience. We worked with a government client last year that had significant customer issues. The customers didn’t – in general – like having to deal with a regulatory and enforcement body, but they really didn’t like it when the regulations were surrounded by a poor customer experience.

So through research including a multitude of customer focus groups, we narrowed down the customers’ preferences for their experience into four guiding principles – The 4 S’s of the Customer Experience:

  • Staffing – Ensure that your staffing mirrors the Customer Volume – by time-of-day, day-of-week, season, etc. You could have the best people, processes, and systems in place, but if you don’t have the staffing levels to handle the volume, the experience will suffer.
  • Solving Issues – When issues and complaints arise, be collaborative across the company’s silos to resolve issues. Be as timely as possible, managing customer expectations when needed. Ensure staff OWN the issue – don’t push the responsibility of researching or fixing issues to the customer, particularly when the problems were caused between staff or departments.
  • Statusing – This one may not have been top-of-mind, but it’s VERY important when service and issue resolution are not immediate. When those fixes take time, be transparent with the information and the issue-resolution process. The more customers understand and see what’s going on to rectify issues or address needs, the more appreciative and understanding they’ll be of the effort. Offer statuses of where their issue/need is in the process, ensuring that the current status is clear, specific, and easily-accessed by the customer. The better they can find and understand the status, the less likely they are to contact you for updates.
  • Simplifying (the Catch-all) – Whether it’s your terminology or systems, make it easy for the customer to do business with you. Avoid the confusion and complexity that lead to long discussions with staff and extra work for your business. When needed, have a single point of contact so they can get to the right person the first time – saving the customer and your company time. Finally, at every communication, be clear on next steps and timeframes.

 
To deliver a great experience, incorporate the 4 S’s.

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Let Dialogue Drive Service Delivery – 10/6/15 TOW

Posted on October 6, 2015 in Customer Service Tip of the Week Please leave a comment


In talking with a client recently, they shared their approach to developing future services. Thinking 10 years down the road, they noted how technology, the community, and customer needs all would change.

This is a company with strong relationships with customers, and although they value innovation and creativity, what they value most is the relationship with their customers.

The core of their development of new services was described, and if you pulled out all the fancy terminology and new age infographics, their approach to new service development is simply based on having ongoing dialogue with customers.

The company described an iterative process where they initiate dialogue with current customers and non-customers. They ask about changing needs, preferences, and desires. They ask anticipatory questions about future trends, and they ask about what the company could best do with services and the experience used to deliver the services.

In short, they let customer dialogue drive the approach to service delivery.

Your customers use your services, they pay for your products, they judge your experience, and they stay or leave – they talk you up or down with friends – based on their opinion of your organization.

Uncover what they want and need and how they’d like to receive it, then deliver on those desires.

Let Dialogue Drive Service Delivery.

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