Customer Service Tip of the Week | Customer Service Solutions, Inc. - Page 183

Use AI to Improve Your Performance - 7/23/24


Many companies are integrating Artificial Intelligence (AI) into some aspect of their business.  This could greatly change how they operate, how they communicate with customers. This AI wave reminds me of a story from 20+ years ago when a stock brokerage firm launched a new website that greatly enhanced the Read more

The New Burger Experience - 7/16/24


Floyd loves a good hamburger. Any chance he gets to try a new spin on an old standby, he takes it. Recently, a burger joint opened near his house, and Floyd was very excited! It was owned by and named for a world-renowned chef, so it had to be Read more

Boost Customer Happiness - 7/9/24


There’s a cooking show that a friend of mine watches, and the premise is all about reverse engineering food.  They may take a Reese’s Peanut Butter Cup, analyze it, and determine the ingredients just by tasting it.  Then they figure out a recipe.  The cook will try to make Read more

Brainstorm to Better Yourself - 7/2/24


I’ve led enough sessions with clients on continuous improvement topics to have solid experience on how to lead ideation exercises, brainstorming to develop new ideas.  Oftentimes these sessions start with the right question; the first answers may not be the ultimate solution, but they can serve as a jumping Read more

The Power of the Pause - 6/25/24


When I’m facilitating a meeting, and it feels like it’s going off-track or the discussion is going a little longer than it should, I may say something like “let me pause the conversation so that…” or “let’s pause just for a minute and consider…” I don’t like the word STOP. Read more

Handle Interruptions Heroically - 6/18/24


In the middle of a project, Jimbo, the customer service team member, had to stop what he was doing because he received an e-mail from a customer complaining about their experience at a recent event. Later that day, Jimbo was asked by his boss to put everything on hold for Read more

From Employees to Teammates: The Shift - 6/11/24


Be a great teammate. Be a good team player. We’re all part of the team. We’re no longer employees, we’re team members! The phrase “Team” is used in describing co-workers so much more than it was used years ago.  Then, we would be talking about employees, talking about staff, talking Read more

Nurture New Relationships - 6/4/24


Freddie was a new business owner in town.  He was launching a franchise, had acquired some funding from a local bank, and was in search of staff who cared about customer service. All the while, he was in the process of renovating a storefront for his business, so he was Read more

There’s Positivity in Patience - 5/28/24


The employee at the financial services firm was working with a new client on a relatively simple loan.  The documentation was about as clear as it could get to the employee, but the customer had lots of questions.  The employee calmly, clearly, and specifically answered each question.  The meeting Read more

The Goal – A Great Experience - 5/21/24


The following is a narrative of a great experience (people, process, service, facility) at a minor league sporting event – key points that could apply to any business are in bold… Mark and I pulled into the parking lot, excited about the game.  The Slapshots had been on a roll Read more

Dan the Yard Man Keeps the Customer Moving – 10/15/13 TOW

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When “Dan the Yard Man” came to Lori’s home for a quick consultation, she was looking for advice. Many parts of the yard were having issues – grass not growing, erosion in the dirt, etc. Dan’s company maintains the feed on the yard and does aeration, but Lori had put off aerating her yard until she got more of a game plan for how to fix its issues.

As Lori listened to Dan, she realized two things clearly – what he could do and what he could not do. She also learned one other thing from Dan – he can actually tell you “No” in such a way that you feel good about it!

Dan told Lori what he could address on the lawn with soil testing, fertilizer, and weed killer when needed. But it was amazing how he handled the discussion of what he could NOT do:

  • He couldn’t aerate soon because their schedule was booked 6 weeks out, but he suggested how Lori could get some seed germinating on her own in some of the tough areas.
  • He couldn’t grow regular fescue grass in some of the shady areas, so he noted how he had been transitioning to shade grass.
  • Dan could not promise that he could get grass to grow in some especially shaded areas because they were only getting 1-2 hours of sun each day, but he suggested that Lori ask the “tree guys” she was calling about where they felt their tree trimming could impact the amount of sun the lawn receives.
  • Dan couldn’t guarantee that grass could ever grow in current conditions on the left side of the house, but he suggested that Lori consider a natural area similar to what she had on the right side of the house.

Great customer service does not always require that we find a way to personally say “Yes” to every customer request. Sometimes great customer service is about knowing an alternative when you have to say “No.”

When you have to say “No,” keep the customer moving to the next step.

 


Gauge Customer Satisfaction at Every Encounter – 10/8/13 TOW

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You may already feel you’re on “Metric Overload” (measuring customer satisfaction on surveys, getting mystery shopped, knowing your NPS, getting your CX ratings, and ensuring the ECS is A-OK).

Now – based on the title of this Tip – I’m going to tell you that you have to measure MORE?! Not exactly. What I’m suggesting is more do-able than daunting.

I want you to GAUGE customer satisfaction at every encounter. Measurement is done for many reasons, but the initial reason is always to gauge satisfaction. It’s easier to gauge (or get a feel for, an understanding of) satisfaction if you measure satisfaction.

But measurement for the sake of measurement is a waste of time and money. However, having every employee GAUGE customer satisfaction – literally at every customer encounter – is almost always beneficial.

So what do we mean by “gauge.” Hold the magnifying glass up to the customer’s body language; tune in more clearly to their tone-of-voice. What do those non-verbal communication methods tell you about what’s going on inside them, about what they’re feeling?

Literally ask “How was your experience today?’’ or “Did you get your needs met?” or “Is there anything more we can do?” or “Was there anything we could do differently/better next time?”

After many consulting engagements, I ask the client “Was this what you were hoping to receive when we started this process?” or “Do you feel like we achieved the goals you had envisioned when we began this project?”

By gauging the customer’s satisfaction during that encounter, you create – for yourself – an opportunity to learn what you’re doing well and to get positive feedback. You create – for the customer – an environment where they’re more comfortable sharing feedback, particularly constructive (negative) feedback.

At every customer encounter, you’re gauging customer satisfaction by literally looking, listening, and asking questions. You want to KNOW whether they’re satisfied before the conversation ends (and obviously address it if they’re not).

Gauge the customer’s satisfaction to better yourself and your organization.

 


Create Certainty with New Customers – 10/1/13 TOW

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When Jack entered the bank, he knew he needed a loan. He knew that starting up his business would be easier if he had that working capital to get things going. At this point, that’s all he knew.

Jack was anxious; he didn’t know what to expect in the process, and he didn’t know if he’d get a loan. If he got it, he didn’t know how much funding he’d get, or what the terms would be, or by when he’d have to pay it back in full to the bank.

Enter the bank officer. . .

Sherrie was about to deal with a potential customer in Jack, and she didn’t know him, his needs, or whether she could fulfill the needs. But Sherrie knew her job. She knew her paperwork, policies, and procedures. She knew the process.

While Sherrie was dealing with data, facts, and figures, she was also dealing with a person – Jack. She was also dealing with his emotions. She was also addressing what could be a lifetime customer for the very first time.

We often find ourselves in situations similar to Sherrie’s. We know our “stuff,” but we don’t know. . .well. . .Jack. But if we ask the customer enough questions, if we listen to what he says and how he says it, we can begin to understand his emotions.

And oftentimes with prospective customers, there’s apprehension. There’s a fear of the unknown. There’s uncertainty. Where we can change the uncertainty to certainty, where we can convey some hope, we can then begin to build rapport and the customer’s confidence.

Sherrie could not convey certainty about the outcome – she didn’t know if he’d get a loan, how much he would get, and what terms might be involved – but she could convey certainty about the process, about the steps, about what had worked in the past with other clients, and about the attitude and responsiveness she’d convey in her dealings with Jack.

Difficult emotions from new customers, in particular, (such as anxiety, nervousness, and fear) can be addressed by conveying certainty and hope.

Convey certainty to calm the customer’s fears.