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Complement with a Compliment - 9/9/25


We perform many tasks for our customers every day, and when we’re done with a step in the process, oftentimes we will tell the customer what’s been done.  But if we want to create more of a WOW experience, if we want to make the customer feel a little Read more

When Patience Begets Patience - 9/2/25


Jennifer, the server, walked toward the couple in the restaurant.  The customers had been seated for a minute or two, and they noticed the server was walking briskly toward their table.  Jennifer recognized the couple she was about to serve, because they had been in the previous week. Since the Read more

Address the Expectations that Were Set - 8/26/25


Before the caller ever got to Marco – the customer service representative, the customer had been working with the company for months.  They had read the marketing brochures, had a conversation with a sales rep, reviewed the new customer information on the website, and read all the information e-mailed Read more

When Technology Fails the Customer - 8/19/25


Technology is a wonderful thing…until it isn’t.  The website is down, the mobile app won’t work, the system keeps kicking them out of their account, or they received a spoofing phone call supposedly from your department. If you’ve ever been manning the phones or managing the department inbox, you know Read more

The Misunderstood Physician - 8/12/25


I was speaking with one of my personal physicians years ago, and when we were talking about my work – particularly customer satisfaction research - he started talking about online physician ratings.  He lamented that a few low ratings were dinging his overall score.  Then he shared that the Read more

Uncover Silent Concerns - 8/5/25


One of the customer service statistics we have quoted many times over the years is:  For every complaint you do hear, there could be 26 other customer issues that you don’t hear. And when we bring up that statistic, we bring it up because we want to make sure companies Read more

Talk Yourself Up to Take Down Their Anxiety - 7/29/25


I believe that most customer service people are pretty humble, so I’m not asking you to lose your humility.  But I do have one ask of you… When that customer is anxious or nervous, when they fear the future because the future is unknown or it could be laced with Read more

Use Little Acts to Make a Big Impact - 7/22/25


A WOW Experience is not always one instance, one act that blows away the customer.  It’s not always an over-the-top-the-employee-saved-the-day act of brilliance.  Sometimes a WOW is the sum total of a series of little things that others don’t do – those actions that differentiate you from others.  The Read more

Avoid Some Stress by Addressing Issues Quickly - 7/15/25


It’s good customer service to resolve issues quickly.  The customer sees the light at the end of the tunnel.  They more quickly bring their anxiety and stress, their negative emotions down.  And they more quickly get to a solution. But this tip is not about them.  This tip is about Read more

Better Customer Service through Better Teamwork - 7/8/25


We spend so much time talking about what great customer service looks like in those 1-on-1 Moments of Truth, that we often neglect to discuss what goes on inside the company that leads to those great moments.  We’ve talked about customer handoffs within an organization, but what does a Read more

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New Ways to Celebrate National Customer Service Week – 10/1/19

Posted on October 1, 2019 in Customer Service Tip of the Week Please leave a comment

The week of October 7 is National Customer Service Week. No, this wasn’t another holiday invented by Hallmark, so you have to go to work. Hopefully that’s the good news!

This week is typically thought of as a time to rejuvenate relationships with customers, to refocus your efforts on treating clients well, on showing your accounts or patients or members that you value and care for them. And all that still holds true.

But I’d like to consider a different track as well this week. Best practices in customer service now focus on how culture drives customer service. It’s easier to be consistent in the service experience if your employees, your internal teams operate like a cohesive unit. They have the same goal, they communicate well, they treat each other the way you want them to treat customers.

It’s the internal culture that drives the external customer experience.

So, this week, consider ways to appreciate your co-worker. Show your team member that you value them as a person, as a peer, as a professional. Ask the person sitting next to you about themselves; find ways to be supportive of them. Strive to build relationships with those you work with every day so that you can better support those you work for every day.

Ask yourself: How can I be a better teammate? How can I build positive relationships with my co-workers?

Celebrate National Customer Service Week by celebrating each other.

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The Error of “Everyone” – 9/24/19

Posted on September 24, 2019 in Customer Service Tip of the Week Please leave a comment

A recent article in The Charlotte Observer got me thinking about a concept, a premise that is suggested all too often in society. First, the article: The story was about lawn care, and some of the people quoted in the article talked about what customers want today. They noted how customers want to be good stewards of the environment, they want sustainable solutions, they want to protect pollinators like bees, and they want pesticides used with discretion.

While these statements on what customers want are not exactly the most controversial statements in the world, somebody reading this article could easily make the assumption that all customers want all of these things. When customers are making decisions about whether to buy a service from a particular company, their decision is based purely on this criteria. One could read the article and assume that these are the absolute priorities for EVERYONE.

This concept – that everyone wants A, B, or C, that nobody likes D, E, or F, that the priorities how I state them are everyone’s priorities – this is a concept that I can’t agree with as a customer service consultant.

When defining what all customers want in absolute terms, it’s a slippery slope. To deliver great customer service consistently, to retain and grow business with customers, we have to view each customer as unique. If we assume everyone wants A, B, or C, and nobody wants D, E, or F, we are making decisions based on incomplete information. We are not allowing the customer to complete our understanding of THEIR perspective, THEIR preference, THEIR priorities before we make OUR decisions.

And when we make those assumptions, we put our foot in our mouth, we go down the wrong path, we do for others what they wouldn’t do for themselves (sorry for all the clichés).

To deliver great service, view and treat each individual as unique. Avoid the Error of “Everyone.”

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Between Texting and Thoreau – 9/17/19

Posted on September 17, 2019 in Customer Service Tip of the Week Please leave a comment

The more people that enter the business world having grown up texting, the more the quality of business communications drops. A typical text between friends is rarely what anybody in business would call a professionally-written document. There’s nothing wrong with that, because texting is typically informal dialogue between friends. However, when something is put in writing in an e-mail, it needs to be considered a professional business document.

Now let’s not go overboard and think that e-mails need to be the work of a poet. This should not be Henry David Thoreau waxing poetic about Walden Pond. There is a middle ground, however, between texting and Thoreau. When composing a professional business message in the world of customer service, use these guidelines.

Personalize – Use the other person’s name, and use your name as well. Have enough informality so that they feel like you were talking to them individually and addressing their situation more personally. Use the names to establish a little bit of rapport in the sense that you are viewing them as unique.

Empathize – We’ve often said that emotions and e-mails don’t mix well, so to do your best to try to convey your understanding, at least use a little bit of empathetic wording. Use the word understand, use the word unfortunately when you have to give bad news, use the phrase I could only imagine… when addressing their frustrations.

Synthesize – This is where avoiding Thoreau is a really good thing. In e-mails, people want the message quickly; they don’t want to feel they’re reading a book. In 1 minute, can you tell them the main point that you’re making, convey next steps, share timeframes, and note who’s doing what?

In order to communicate effectively and in a professional manner via e-mail, find a happy medium between texting and Thoreau.

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