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Identify Your Point of Empathy - 1/20/26


I was watching a webinar recently on empathy.  The speaker mentioned that empathy - to a large extent - is something that you are born with.  It’s something that’s very difficult to learn.  And while I agree that some people are predisposed to being empathetic and understanding of others Read more

Pressure is a Privilege, but... - 1/13/26


When athletes are asked about the pressure of a playoff match or a late-game situation, many times they will say that “pressure is a privilege.”  In other words, usually pressure exists because you’re in a match that matters most.  It exists because you are a player put in a Read more

While I’ve Got You on the Phone… - 1/6/26


I’m a big planner.  Whether it’s strategic planning or planning out the year or planning my week first thing on a Monday morning, I like to plan.  I do this because it gets all of my action items documented and ensures that I have some understanding of what I Read more

Pass the Quick Impression Test - 12/30/25


Some studies have shown that people create an impression of you in less than a second when they first meet you face-to-face.  Other studies have shown that that initial impression can take up to 7 seconds.  Regardless, first impressions are quick.  First impressions are not always the lasting impression, Read more

2025 Holiday Poem - 12/23/25


We hear the word change And that change can be good, But we like things to stay same, And sometimes they should.   The weather can be wet And then dry as a bone. We know things will change, Even if all left alone.   Our customers change. Our co-workers do, too. It seems like our resources Are often too few.   The technology Read more

Make the Long Wait Feel Shorter - 12/16/25


When Greg entered the Tax Office, he was thinking only about two things: (1) How he was going to get the tax value on his home reduced, and (2) Whether the wait would be 1 hour or 2.  He checked in with the navigator who asked a few questions, Read more

When Kindness Means More in Customer Service - 12/9/25


Since a large part of the work we do at CSS includes customer research, we have seen tens of thousands of comments over the years about staff, and it is great to hear the positives that customers, fans, and account holders say about our clients’ team members. One word that Read more

Don’t Create the Second Complaint - 12/2/25


Maria was upset.  Rightfully so.  The product delivery was delayed, she couldn’t get anybody on the phone, and nobody would reply to her e-mails.  So, she went down to the store, and she found a customer service representative. After the initial greeting, the employee listened to Maria’s complaint.  While Maria Read more

Refresh on the Reasons to Appreciate the Customer - 11/25/25


This is a great time of year to give thanks, not just because it’s Thanksgiving week in the United States, but also because – with 2025 coming to a close - it gives us the opportunity to do some reflecting on the recent past. The idea of reflecting on reasons Read more

Confirm the Customer is Cleared for Takeoff - 11/18/25


An airplane pilot is told when they’re “cleared for takeoff” before they begin to accelerate down the runway.  The air traffic controller (ATC) has looked at everything in front of the pilot, on the runway and in the air space, and checked to ensure the pilot is good to Read more

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Patience Leads to Positivity – 8/6/19

Posted on August 6, 2019 in Customer Service Tip of the Week Please leave a comment

Thank you for your patience. That’s a statement I enjoy saying…when I am the customer.

When I’m trying to learn something and I’m about to go into a process, I want to have a feel for what the whole process involves. Over the years, I’ve gotten tired of feeling like I’ve completed a process, when in reality I’ve only gotten through the first step. I hate coming to the end of the first step and finding that there’s a second step, getting to the end of the second step, and only then finding that there’s a third step. It would be so much better to just know all the steps, the entire timeframe, and what I need to do from the start to make all these steps go as smoothly and quickly as possible.

Again, I’m talking from the perspective of the customer. Whether it is talking to account representative about some new service or talking to the computer tech helping me deal with a blinking computer screen, I like to know the steps.

In these situations, I am asking a lot of questions, and things I appreciate most about a person are (1) The specific responses conveyed with knowledge and experience as well as (2) Patience.

Customer Frustrations
It bothers me to no end when I feel like the person is rushing through the conversation. It’s frustrating when they’re making the process sound like it’s not that big a deal; it probably isn’t a big deal to them since they’ve dealt with it 100 times, but it is a big deal to me, the customer. It’s frustrating when they talk fast or make statements unrelated to my need because they didn’t ask questions about what’s unique about my situation.

Avoiding their Frustrations
So, what is not frustrating? What is positive? Knowledge and experience conveyed in specific responses…and patience. When you’re dealing with somebody who’s about to go through a series of steps, convey these attributes.

Be patient. Think about your body language. Avoid interrupting. Breathe a few times to slow yourself down. Ask them questions to understand their situation so you don’t have to talk about the 5 different paths something might take if it’s obvious this process is going to go down 1 path for this 1 unique customer’s 1 situation.

Let your patience result in a positive customer experience.

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Be the Culture – 10/16/18

Posted on October 16, 2018 in Customer Service Tip of the Week Please leave a comment


As a customer service consultant, I am often in situations with clients where we’re trying to figure out how to deliver a better experience to the customer. It might be an effort undertaken to retain more clients and grow the top line. It may be an effort to streamline operations to serve the customer more efficiently or consistently. It may be an effort to improve quality.

But underpinning any kind of a process redesign or strategy initiative has to be an understanding that the employees are what make those redesigns or initiatives work. The employees are the ones who are implementing those designs. Employees are the ones who are delivering the service or resolving the issue.

So, how the organization sets expectations with staff, trains staff, rewards and holds staff accountable, and models behaviors to staff – in the end – drives staff performance. While many staff are self-motivated, in any organization, employees who are there for any length of time are going to be impacted by that organization’s culture.

And when I say the organization, I’m not talking purely about leadership. How employees treat each other, how they engage with one another, how they do or do not work as a team, how they show appreciation, how responsive and respectful they are to each other has a huge impact on the attitudes and actions of those co-workers.

To deliver a great customer experience, realize that that delivery is happening through you and your co-workers. Make sure you’re creating the kind of culture for those you work with that you hope the organization is creating for everyone.

Be the culture that you desire for your organization.

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Play Ball with Your Customers – 9/4/18

Posted on September 4, 2018 in Customer Service Tip of the Week Please leave a comment


We typically conduct 35-40 surveys a year for the sports industry. And while you may work in a different industry, there are lessons to be learned by the types of research that sports organizations seek and why they seek that information.

First, we design and deliver many pre-event surveys. This is especially important when you’re trying to understand who is going to be attending the event, and which of those are first-time customers. Think about your own business. How much would you benefit from knowing your customers’ expectations before they ever walked in the door? How much more tailored could your information be if you knew what was of greatest interest to them? How much more effective could you be in creating a comfortable experience if you understood what their awareness level was of your operations, facilities, products, and services? How much easier would it be to get a return visit if you understood the reason they chose your organization or your event in the first place? Think about learning from your customer before they ever walk in the door.

Second, we do a lot of surveys based on the experience itself. These are almost immediate surveys that enable us to understand exactly how the different steps in the customer journey were perceived by the customer. You can immediately learn the customer’s likes and dislikes. You can strategically think about what aspects of the customer journey need to be improved and why. You get raw, real information about those aspects of the experience that can make or break the customer’s relationship with you.

Third, we provide post-event research with clients, and this not only includes some input we’re seeking on the experience itself, but it also includes gauging their interests, their priorities, their retention drivers, their willingness to return, and their interest in additional products and services. Too many organizations view existing customers the same way they view prospects. But if you view your customer as a unique individual that you need to develop a relationship with, then you realize that you need to know a lot about them – why they would stay with you or go to a competitor. Identify what you need to know about your customer to create a great relationship with your customer.

A fourth common research approach we use is Exit Interviews. This is when we go to clients that have not renewed or have cancelled their tickets or ended their relationship with the organization. The primary purposes of this research are twofold: First, we are trying to understand why they left so that we can look at fans of a similar profile and develop strategies to better retain those who we still do have. Second, we are looking for opportunities to win back these fans by truly understanding their retention drivers and their willingness to give us a second chance.

Although these are only 4 different research vehicles within the sports industry, they’ll give you a feel for the core approach we use with many of our clients. Think about your individual customers and the impact they have on your company as a whole. Devise a research strategy that will help you learn from them throughout their customer journey and even after they’ve left so that you can best keep and grow with your customers.

Learn how to play ball with your customers.

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