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G.A.B. – The Survey Guiding Principles - 3/28/23


You’re excited!  The company has okayed your conducting a survey, and you immediately think of a half dozen questions you want to ask every customer.  You document your questions, get input from others, and all of a sudden you have a Word document with 36 questions instead of 6.  Read more

Build Your Shield - 3/21/23


When the customer complains or the boss gets upset, when the negativity gets too personal or you get that unprofessional e-mail from the angry client - those are the times when we can feel hurt.  Those are the times when we in customer service roles can feel that physical Read more

Avoid the Aggravation; Confirm the Key Point - 3/14/23


In this age of instant information and auto-completion of texts or e-mails, we are quick to get one thing done and move on to the next thing.  Technology often helps us to complete our work more quickly.  Yes, there’s even AI technology that’s starting to wreak havoc on the Read more

Frame the Ways to Get Back Your Customer - 3/7/23


Every organization that gains customers is in a position to lose customers.  For the sports organization, it’s the lost account holder.  For the healthcare provider, it’s the member who enrolls with the competitor at the end of the year.  The retailer, the software provider, the financial services firm – Read more

RELATE to Your Customers - 2/28/23


One of the more interesting processes we go through with some clients is the development of Customer Service Standards.  One might think that the expectations that organizations have of their staff are pretty consistent when it comes to customer service and relationship-building.  However, the Standards are often unique because Read more

Show Progress to the Customer - 2/21/23


When I enter the Chick-fil-A drive-thru lines, there are typically 10-15 cars ahead of me.  The cars move slowly but surely.  Employees take your order.  Others confirm your order.  Others provide the food.  In a study conducted a couple years ago, Chick-fil-A was noted as having the longest drive-thru Read more

Provide the Promise of Patience and Kindness - 2/14/23


Patience and kindness go a long way in life, and they go a really long way in customer service, as well.  These are two of the harder qualities to exemplify in customer service, particularly when you are spinning multiple plates, have a backlog of work or calls or contacts Read more

When You Can’t Say “Yes to the Address” - 2/7/23


I was interviewing a frontline staff person for one of our local government clients recently as part of our CSS Training Development Process.  They described their customers and the difficult situations that they face, their tougher conversations with customers. This individual supports local events, so there’s a lot of planning involved.  Read more

How to Fix Other People’s Problems - 1/31/23


I was helping a friend navigate some healthcare processes recently, so I conducted a 3-way call with my friend and the physician practice to try to get things cleared up.  The employee I spoke with on the phone - let’s call her Katie. There had been poor communication between different Read more

What to do When You’re in the Middle - 1/24/23


Bob and Sarah are arguing, and you’re in the middle.  Bob’s an employee, and Sarah is a customer, and they have a difference of opinion.  Somehow you’re involved even though you didn’t have anything to do with the interaction in question, the complaint being addressed.  You find yourself being Read more

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Keeping the Sports Fan – 1 at a Time

Posted on June 15, 2009 in Sports Please leave a comment

It’s not all about wins and weather.  Organizations in the world of professional sports who truly understand the impact of the fan realize that there are many drivers of attendance and season ticket holder retention beyond how many wins a team has or how the weather is that day (for you baseball and football teams).

Marketing may bring you into a business as a new customer, but after that, the relationship and affinity for the organization often take over – if the business is smart.  It costs a lot of money to execute all those marketing and sales strategies, and the reason why organizations often talk in terms of ROI is that there’s usually a lot of upfront “I”  that you need to get the return on as quickly as possible.  You don’t get that return if the fan only attends 2 games, if the season ticket holder cancels after 1 year, if a losing record for a season means an automatic loss of the customer.

Sports organizations need to – at the start of the new fan relationship – ask why the customer is now a customer…and why they might leave.  Finding those retention drivers is vital to any organization wanting success; even though marketers often think in terms of demographics and client types when marketing to large groups, customer retention experts think of what would keep Joe v. Mary v. Marco v. Terry.

When you think retention, think 1-on-1, develop relationships 1-on-1, serve your clients 1-on-1.  Because if it’s all about wins and weather, then to the staff on the business side of the organization, you have zero control.  But if it’s about the relationship and the retention driver, the communications and the caring, the impact on their business or their personal lives, then you on the business side of the organization have some control.

Keep the sports fan by knowing what you can control in the relationship with that customer – one customer at a time.


Seek to Understand

Posted on June 9, 2009 in Business Advice Please leave a comment

One of the best tips I can give anyone new to the world of customer service is to “seek to understand.” When you think of the phrase “seek to understand,” you realize that it focuses on one person trying to understand something else or trying to learn about someone else.

When you think about poor customer service, you think about somebody taking a complaint personally. If you take the complaint personally, you’re more focused on how this impacts you rather than seeking to understand how it impacts the other person. When you think of poor customer service, you think of an employee getting into an argument with a customer when it should be easy to avoid the argument. But it is difficult to get into an argument with another person if you are truly seeking to understand. Because seeking to understand focuses on learning from the other and rarely involves the negative emotions of anger or hostility. 

When you think about poor customer service, you think about an employee who is impatient or seems rushed. But people who seek to understand are patient, they try to learn about the other person and their situation. When you think about poor customer service, you think about the employee talking on their cell phone or who is ignoring the customer because of some personal conversation with a co-worker. But employees who seek to understand welcome opportunities to help customers with needs or issues, and they seek to understand what the specifics of those issues and needs are and how to address them.

When you think about poor customer service, you think about employees who do not understand their processes and who don’t understand their products. Employees who seek to understand try to learn what the processes are like so they can work with the customers in the processes. They try to learn what their products are all about so that they can effectively convey that information to the customers.

If you want one great overriding thought to help guide you through your day in serving your customers, Seek to Understand.

Interested in improving your company’s customer service?  See more information at:  http://www.cssamerica.com/


Don’t Lie to Me

Posted on June 5, 2009 in Business Advice Please leave a comment

There’s a new television show that you may have seen called “Lie to Me”. The premise of the show is that there are police investigators who are trying to determine what happened in different cases based on how suspects and witnesses react in certain situations in responding to different questions. The investigators look closely at facial expressions, eye movement, body language, and other non-verbal factors to really determine what the individual is saying beyond what their words convey.

Occasionally after a customer service training session where we describe body language, expressions, and tone of voice, a participant will come up to me and say that this stuff seems just like that TV show “Lie to Me”. They find it very interesting what we’re conveying because they have seen this show.

Now what the investigators are doing in the television show is something that we should be doing on an ongoing basis in our business and personal lives.

They are not focusing purely on what the other person is saying, but they are also focusing on how they are saying it. They are looking at the eyes, the arm and hand movement, the facial expressions, body posture and positioning, and the directional positioning of the body during the discussion.  We need to be looking at these factors when we converse with others. Because others are conversing with us in many ways beyond the words they are conveying, and if we truly want to understand others, then we truly need to look at all different manners in which they are communicating with this.

So the next time you’re communicating with somebody face-to-face, watch their eyes closely, look at their body positioning and movement, notice their facial expressions, view when they look down or to the side or up, notice the hand movements, and begin to try to understand what they are conveying with those signals.  You’ll find yourself being a more keen observer of the other, and you’ll also find yourself becoming much more adept at handling the conversation in an effective manner.

Don’t let them lie to you.  Make sure you know what they are really saying beyond their words.


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