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Acting on the Guiding Principles for Great Customer Service - 11/19/24


In last week’s tip, we shared 5 Guiding Principles for Great Customer Service.  This week, let’s address what “taking action” looks like on those key principles.  If last week was about what to do and WHY, this week is about the HOW. Engage with Interest: To engage with interest, proactively Read more

Guiding Principles for Great Customer Service - 11/12/24


It’s hard to know every procedure, every policy, every technique possible to handle every situation correctly.  After all, maybe our procedures are standard, but our customers are not.  Maybe our policies stay pretty consistent, but our customers’ needs and issues, their attitudes and actions can change from customer to Read more

From a Simple Question to an Exceptional Experience - 11/5/24


Phyllis loves her job.  It’s not just because she loves being a customer service representative, not just because she really likes her co-workers, and not just because she enjoys her company.  It’s because she really appreciates her customers, as well. A customer had ordered a register book off the company Read more

Fix One Problem without Creating Another - 10/29/24


If you’ve ever had an issue with your dishwasher, this will sound familiar.  I’ve dealt with so many dishwashers over the years, and they always seem to have some kind of an issue.  Maybe it’s because of the mix of water and technology, but for whatever reason, these never Read more

Delight Your Customers - 10/22/24


Buddy the Bug Man was different.  His company was new, and the only reason why Janet tried him out was that the service she had used for years just wasn’t working.  Whether it was mosquitoes in the yard, ants in the kitchen, or cockroaches flying through on their way Read more

A More Complete Definition of Responsiveness - 10/15/24


I was purchasing something recently that was being custom-developed.  At one point, the company’s employee and I had a good 20 e-mails going back and forth - 10 from each of us.  Unfortunately, I broke my own rule, and I did not pick up the phone after 2 or Read more

Have a Game Plan to Address Their Anxiety - 10/8/24


It seems like we all get deliveries - whether it is UPS, USPS, FedEx, Amazon, the local courier, or all the above.  We order.  They deliver.  Or do they? It’s times like these, when we’re expecting that package, that item that we’re looking forward to or need urgently or are Read more

How Persistence Saved the Day - 10/1/24


Sherrie saw the customer walk into her store holding his cell phone, and Sherrie immediately knew that was William.  She had spoken to William on the phone about an hour ago, he said he would be at Sherrie’s cell phone store in less than an hour, and there he Read more

Notice the Little Changes - 9/24/24


“My, how times have changed.” Yes, times have changed.  As a matter of fact, one of the biggest reasons why an organization’s customer service deteriorates is that times have changed…customers have changed…and the company has not… If we think about customer service delivery today v. decades ago, changes in technology alone Read more

Don’t Hurry…Be Quick - 9/17/24


No, this is not a take off on the Bobby McFerrin song:  Don’t Worry Be Happy. It’s actually a take off on the John Wooden quote:  Be quick, but don’t hurry. When I read Wooden’s book with this title, I liked the concept, and not just because John Wooden was a Read more

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Create B-U-Y I-N with Staff

Posted on March 10, 2011 in Business Advice, Healthcare Please leave a comment

When we provide customer service training for hospitals, we often suggest techniques to use in difficult situations with patients and family members, physicians and co-workers. Sometimes, we suggest certain phrases to use which tend to work well, but some of the training attendees don’t feel comfortable at first with the wording because it feels scripted.

So we work during the session so they’ll feel like it’s not a script; we work to get buy-in. When attempting to get buy-in from front-line staff on any initiative, use this acronym that we coined:

· B – Believe. You have to get them to believe the concept will work.

· U – Understand. People trust and are more accepting of change when they can understand how it works.

· Y – Yes! You have to get them to commit to it – “ask for the business” from your staff.

· I – Invest. If they participate in the development of a plan, investing their time, they’re more likely to buy-in to the result.

· N – Needs. People must understand the need or goal or issues it will address.

Create “B-U-Y I-N” for your customer service principles, programs, and changes.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


I’ll Drink to Great Customer Service!

Posted on February 16, 2011 in Business Advice Please leave a comment

In England, Simon Longbottom, managing director at Greene King Pub Partners, has embarked on a series of customer service initiatives for his pubs. The article (in Eat Out Magazine) notes how Pub Partners’ licensees will get customer service training to make consistent and improve customer service at the affiliated pubs.

The program was spurred on by recent secret shopper reports which have garnered national attention in UK retail circles. Keep in mind that Mr. Longbottom is doing this purely for business reasons. He states that “Research has shown that a high level of customer satisfaction has a direct correlation with customer spend.” He’s doing this for the money – customer service is just good business.

There are 8 key areas of focus for the training: Customer service and the profit chain, Service Excellence, Retail Service Excellence, Driving Up Performance, Service and Standards, Customer Feedback, Engaging People, and Action.

Great customer service works in banks, it works in pro sports, it works in government, education, healthcare, and even…in pubs.

Raise your glass for great customer service!

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


Is Patient Satisfaction More Important Than Clinical Care?

Posted on January 18, 2011 in Business Advice, Healthcare Please leave a comment

In the Healthcare Leaders Media article titled “Editor’s Note: Patient Satisfaction on the Rise,” a New England Journal of Medicine article is referenced since it noted that patients feel that the non-clinical experience is “twice as important as the hospital’s clinical reputation.” In other words, patients feel that the level of clinical care is less important than the other aspects of the experience such as customer service, communications, timeliness, processes, etc.

While I wasn’t surprised at the findings (we’ve discussed it on this blog previously), what is surprising is that the author seemed to say that this fact is actually a concern. He stated that healthcare organizations need to essentially educate the patients on healthcare quality so that they understand the greater importance of and distinctions of quality clinical care in comparison to the non-clinical experience.

Let’s look at this a different way. Let’s say that customers prefer Google over your search engine because it’s faster and easier than yours. But you feel that your search engine has prettier colors on the home page. So your approach is to educate Google customers that they need to view the colors on the home page as more important than the speed or ease of use of a search engine.

Huh?

Companies that want to retain customers will be metaphorically banging their heads against the walls if they strive to change what the customer feels is most important. The customer decides what they care about, what they feel is most important.

It’s then up to you and me to be as great as possible at delivering what the customer feels is important.

So is patient satisfaction more important than clinical care? The answer: Whatever the customer feels is most important is most important.

Don’t tell the customer what they care about isn’t that important. That’s an EASY way to lose a customer.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


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