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Be Supportive, Not Defensive - 10/7/25


[An employee on the phone with a customer…] Who told you that you didn’t have to submit that form? … Bob?  Oh brother!  You see Bob is our “special” co-worker.  He seems to always tell customers the wrong thing to do, and we’re having to clean up after him.  Read more

Some Customers LOVE Predictability - 9/30/25


I was facilitating focus groups of businesses that utilize local government services.  The phrase that popped up multiple times was “Time Is Money!”  What these municipal customers were conveying was that their time was valuable, and delays were wasting their time.  But the conversations were not just about how Read more

Find Your Special Sauce - 9/23/25


When I watch a football game and I see a great quarterback (somebody who may be considered a “Star”), he might be an excellent runner, have a big arm, be able to diagnose the defense and get his team into the right play.  But he’s likely not great at Read more

Gain Control of the Conversation - 9/16/25


The customer’s angry or upset or they have a complaint.  They’re very chatty or very wordy or they just want to talk to somebody.  You’re on a time crunch, and the customer obviously is not. There are times when you need to gain control of the conversation.  It’s important for Read more

Complement with a Compliment - 9/9/25


We perform many tasks for our customers every day, and when we’re done with a step in the process, oftentimes we will tell the customer what’s been done.  But if we want to create more of a WOW experience, if we want to make the customer feel a little Read more

When Patience Begets Patience - 9/2/25


Jennifer, the server, walked toward the couple in the restaurant.  The customers had been seated for a minute or two, and they noticed the server was walking briskly toward their table.  Jennifer recognized the couple she was about to serve, because they had been in the previous week. Since the Read more

Address the Expectations that Were Set - 8/26/25


Before the caller ever got to Marco – the customer service representative, the customer had been working with the company for months.  They had read the marketing brochures, had a conversation with a sales rep, reviewed the new customer information on the website, and read all the information e-mailed Read more

When Technology Fails the Customer - 8/19/25


Technology is a wonderful thing…until it isn’t.  The website is down, the mobile app won’t work, the system keeps kicking them out of their account, or they received a spoofing phone call supposedly from your department. If you’ve ever been manning the phones or managing the department inbox, you know Read more

The Misunderstood Physician - 8/12/25


I was speaking with one of my personal physicians years ago, and when we were talking about my work – particularly customer satisfaction research - he started talking about online physician ratings.  He lamented that a few low ratings were dinging his overall score.  Then he shared that the Read more

Uncover Silent Concerns - 8/5/25


One of the customer service statistics we have quoted many times over the years is:  For every complaint you do hear, there could be 26 other customer issues that you don’t hear. And when we bring up that statistic, we bring it up because we want to make sure companies Read more

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8 Customer Service Phrases that are Music to the Customer’s Ears – 1/26/16 TOW

Posted on January 26, 2016 in Customer Service Tip of the Week Please leave a comment


There are definitely phrases to avoid and others to adopt, especially when you’re dealing with the irate customer. But what about great things to say to the customer just in the normal routine of interacting with someone? What can we say to convey we care? What phrases are music to a customer’s ears?

Here are 8 such phrases to consider adding to your customer service lexicon:

  • How are you today? – Too often we start the conversation asking what the customer needs or what we can do for them. Let’s show some patience and get into dialogue. Ask this question and then – actually let them answer! Patience and dialogue are wonderful things to most customers.
  • You did the right thing – When a customer has taken some steps in a process that led them to you, confirm that they are doing the right thing. Affirm their action as a customer; affirm them as a person.
  • Let’s see what we can do for you – Don’t just take the information and start acting; convey an intent to find a solution even when one might not be readily apparent at first.
  • I’m happy to help you with that – A good way to get positive emotions FROM the customer is to give positive emotions TO the customer. Again, don’t just “do.” Tell the customer you’re happy to “do” for them.
  • That’s perfect! – They suggest a meeting date or a next step. They provided you with more information. You reply “That’s perfect!” This is also positive emotion, affirming them and their action.
  • My pleasure – This is a closing statement synonymous with Chick-fil-A, but the idea is a good one. It truly is a pleasure to serve someone – tell them so.
  • We appreciate your business – This may sound old-fashioned, but it better be true. For a business to succeed, they need their customers. People want to be appreciated. So let’s put those two truths together in one phrase.
  • It was great to talk with you – I often say this at the end of a call or – better yet – in a follow-up e-mail. Follow-up is not just about conveying a next step or a task to be done. It’s conveying the enjoyment of the rapport and relationship.

 
Use phrases that are music to your customer’s ears.

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Simplify the Vocabulary – 9/9/14 TOW

Posted on September 9, 2014 in Customer Service Tip of the Week Please leave a comment


In our constant quest to find new ways to describe boring or irritating processes and services in a way that makes them sound exciting, we develop creative names: No Child Left Behind, Affordable Care Act, Permanent Seat Licenses, etc.

However, the problem is that our customers find out that this is typically not something to embrace, and the name becomes a joke or a punch line.

When we want to sound sophisticated, we use high-brow language: Six Sigma, OnBoarding, Rubric.

However, the problem is that our customers and employees have little-to-no idea what we’re discussing.

And sometimes, when we want to be specific, we risk using terms that mean different things based on the industry: Achievement, Bonding, Delegation, Enrollment, Gatekeeper, Grandfathered, Network, Rehab, Service Area, and Waiting Period.

Does Bonding relate to a mother and child, a company doing business in town, or teeth? Is a Delegation addressing something in healthcare or at the United Nations? Is the Gatekeeper a function in healthcare, a secretary who won’t let you see the boss, or – literally – a gate keeper?

When we use terms, we can’t assume that the customers know the terms. We can’t assume that if it’s used in our industry that the customer knows what “Enrollment” means in healthcare because their only exposure to “Enrollment” was at their child’s school.

The words matter, and we need to make sure the words are simple enough to be understood without requiring a detailed glossary to explain everything.

Go to your company’s website. Look at the patient or fan or employee or customer flyers and handbooks that you distribute. Give access to the website and these documents to people who know nothing about your business; ask them to read the information and interpret what it’s saying.

Make sure the words you use are clear enough to be understood. Simplify the Vocabulary.

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