survey | Customer Service Solutions, Inc. - Page 22

Home  /  Is Patient Satisfaction More Important Than Clinical Care?  /  survey

See the Customer’s Journey from Their Perspective- 7/7/26


That customer is face-to-face with you right now, and you are fielding their questions or delivering your service to them.  And oftentimes and understandably, we are so immersed in the moment that we don’t think about what came before or think enough about what comes next. But in the life Read more

Gaining the Benefits of the Greeter- 6/30/26


Most likely, we’ve all entered some establishment – a retail store, restaurant, or service center - when there is a greeter at the door.  The most famous greeter position is probably the Walmart greeter.  I often thought that my father-in-law would have been a fantastic Walmart greeter, because he Read more

Seamlessness - Why the Customer Thanked You - 6/23/26


This doesn’t happen enough nowadays, but the employee received a long thank you e-mail from the customer.  A financial services account manager had taken care of the client during a period of time that was stressful for the customer. Life was unexpectedly changing quickly, and personal emotions, additional financial responsibilities, Read more

When to Avoid the Escalation - 6/16/26


The customer calls with a complaint, and the easy thing to do is to escalate it to your supervisor. That may also be the right thing to do, but how do you know when to avoid the escalation? Why You Would Escalate The first thing to consider is why you would Read more

Let’s be Clear on Clarity - 6/9/26


When trying to manage expectations, it’s vital to be clear with the customer.  But what specifically does it mean to be “clear?” Clarity is in the eyes and ears of the beholder, so what may be clear to one customer may be unclear to another.  However, there are some basic Read more

Allow Yourself to Solve a Couple Puzzles Every Day - 6/2/26


Frank had never been a dog owner before, and when he first got Bosco at the shelter, Frank didn't really know what he was doing.  He would try to be a good parent - feed the dog, play with it, take it on walks - but he was doing Read more

Improve with a Purpose - 5/26/26


If you’re reading these customer service tips, you likely want to get better.  You want an idea, a technique, a reinforcement, or a question that helps you improve. But why improve? At some point you may waver on the commitment to improve, because it can take effort, introspection, time, and change.  Read more

Reciprocate the Thanks - 5/19/26


Jasmine had a great experience with the company, and the company sent her a link to provide an online evaluation following the visit.  So, she clicked the link, gave a rating, and made a comment about her experience. The company monitored their online reviews, saw the positive response, and replied Read more

Don’t Skip the Recap - 5/12/26


The playoff hockey game goes on for almost 3 hours.  There’s non-stop action, with plenty of penalties and takeaways and hits against the boards…and a few goals, as well. You didn’t get to watch the whole game because you had other plans, but you wanted to know what happened.  So, Read more

Finalize the Solution with the 6 Step Checklist - 5/5/26


In last week’s Tip, we showed why and how to Use the 6 Step Checklist before Resolving the Issue.  We noted the importance of taking 15 seconds to mentally walk through the Who, What, When, Where, Why, and How to feel confident that you know what’s needed to fix Read more

•••••

Is Patient Satisfaction More Important Than Clinical Care?

Posted on January 18, 2011 in Business Advice, Healthcare Please leave a comment

In the Healthcare Leaders Media article titled “Editor’s Note: Patient Satisfaction on the Rise,” a New England Journal of Medicine article is referenced since it noted that patients feel that the non-clinical experience is “twice as important as the hospital’s clinical reputation.” In other words, patients feel that the level of clinical care is less important than the other aspects of the experience such as customer service, communications, timeliness, processes, etc.

While I wasn’t surprised at the findings (we’ve discussed it on this blog previously), what is surprising is that the author seemed to say that this fact is actually a concern. He stated that healthcare organizations need to essentially educate the patients on healthcare quality so that they understand the greater importance of and distinctions of quality clinical care in comparison to the non-clinical experience.

Let’s look at this a different way. Let’s say that customers prefer Google over your search engine because it’s faster and easier than yours. But you feel that your search engine has prettier colors on the home page. So your approach is to educate Google customers that they need to view the colors on the home page as more important than the speed or ease of use of a search engine.

Huh?

Companies that want to retain customers will be metaphorically banging their heads against the walls if they strive to change what the customer feels is most important. The customer decides what they care about, what they feel is most important.

It’s then up to you and me to be as great as possible at delivering what the customer feels is important.

So is patient satisfaction more important than clinical care? The answer: Whatever the customer feels is most important is most important.

Don’t tell the customer what they care about isn’t that important. That’s an EASY way to lose a customer.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/



Give Them a Vote

Posted on October 26, 2010 in Business Advice, Government Please leave a comment

In the Seattle Times article “Starting with citizen priorities builds a better budget in Redmond,” the Mayor of Redmond, WA, wrote about the local government’s budgeting process. While that’s not normally a cause for a customer service posting, the method described in the article (http://seattletimes.nwsource.com/html/opinion/2013081400_guest06marchione.html?prmid=op_ed) WAS customer-focused.

They inquired from the citizens what was most important to them in terms of the City environment. There were 6 priorities noted, and they were outcomes-oriented (“a vibrant business community; a clean environment; greater community connections; infrastructure investments to keep up with growth; a safe city; and a responsible government.”). To address these priorities, the City began focusing on customer service – and began to solicit employee suggestions to improve operations and expenditures.

The article continues to talk on about all the good they’ve accomplished, and I’m sure those details can be debated, but I won’t go there – this isn’t a political blog.

Where I will go is to the lesson learned from Redmond. There are times when your organization (like now for many companies) cannot be all things to all people. There are times when you can’t provide every service your customers want or every perk your employees desire. There are times when you have to say “No.” But one of the best ways to prioritize is to involve the people that will be impacted by the priorities you set.

If it’s a decision about a service your organization provides, bring customers into the decision-making process.

If it’s a decision about internal operations, the work environment, or employee motivation, bring employees into the decision-making process.

It’s easier to feel more confident that you made the right decision for the stakeholder if the stakeholder was a part of the decision.

Make customers and employees part of the process in making decisions that will impact them.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

Check out our new customer service book at http://www.amigreatat.com/


« Previous   1 2 ... 18 19 20 21 22 23 24 25 26 27 ... 29 30   Next »