Archives

Jerry Brown is all about Student Success…or is he? In late September, California Governor Jerry Brown signed the Student Success Act of 2012. According to a press release from the California Community Colleges Chancellor’s Office, there are four major provisions: Target “existing student services resources to support orientation, assessment and education planning services and lays […]

I’ve been fortunate to have been a season ticket holder for a professional football team for 15+ years, so when my company consults with pro sports teams on season ticket holder (STH) retention and fan relations, I can talk as a strategist and researcher or…as a fan. And I love talking as a fan. One […]

Customer retention becomes a hotter topic every time the economy tanks. Most recently we noted in the early 2000s and starting in early 2009 that businesses were talking more about customer service, loyalty, and retention. That focus increased because the backlog of customers and the levels of disposable income greatly decrease in recessions, so the […]