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It’s Customer Service Week…Do You Know Where Your Customers Are?

October 2nd, 2012 (No Comments)

You may remember the television commercial that said “It’s 10 o’clock. Do you know where your children are?” The idea was that there are certain times of the day when you should be acutely aware of what your children are up to and where they are located. Well this is Customer Service Week, and this […]

ESPN Study – Rankings for Fan Relations – What it gets wrong

September 27th, 2012 (No Comments)

ESPN’s annual Ultimate Team Rankings study includes a Fan Relations component. ESPN has fans rate their team’s Fan Relations based on this definition: Openness and consideration toward fans by players, coaches and management. While ESPN is right in that some of general Fan Relations is impacted by the player/coaches/management (and – these days – the […]

Student Retention Solution – The Four Cornerstones of Retention-based Research

September 26th, 2012 (1 Comment)

Western Illinois University wants to retain more of its students. Particularly for first year students, a WGEM.com article notes that “More than a third of Western Illinois University’s freshman last year didn’t come back for their sophomore year.” So their answer is that they implemented a new mentoring program – Building Connections. This program taps […]