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Since the road to financial prosperity for any business is paved with your customer’s dollars, the question is how do you gain more dollars? The best way to have those prosperity-paving dollars tomorrow is to retain today’s customers. So here are 7 quick tips to retain and grow your business with existing customers: 1) When […]

If you’ve used Groupon as a consumer, you understand that you get deep discounts (50%+) from local businesses. If you’re a business, you realize that that can drive lots of consumers to your business, but you’re only probably getting half of what the consumer pays Groupon; so you may only be receiving 25% of your […]

At this week’s BoxWorks 2011 conference, Zappos CEO Tony Hsieh stated that if an organization gets its culture right, that everything else – including great customer service will follow. Unfortunately, the conclusion that some in the media world have made is that culture is more important than customer service. That conclusion is faulty, not because […]