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Don’t Let the Customer’s Bad Attitude Dictate Yours

September 29th, 2010 (1 Comment)

The customer called the service center, and the telephone answering system picked up. “Thank you for calling ACME Wireless Systems Inc. If you’re in a really good mood, please press 1. If you’re upset but rational, please press 2. If you’re really irate, please press 3.” Do you ever get the impression that companies want […]

Campaign for Customers

September 22nd, 2010 (No Comments)

A Toronto mayoral candidate is campaigning in such a manner as to try to appeal to small businesses and economic growth. One area of focus in his campaign is customer service. It’s interesting to note how politicians are talking customer service. Why would they do that? Well, there are two key reasons. First is that […]

Give Away the House – Now THAT’S Fan Relations!

September 21st, 2010 (No Comments)

In the article titled “Penguins offer freebie game with job-hunting twist,” the Associated Press describes a pre-season program where attendees to an exhibition game of the National Hockey League’s Pittsburgh Penguins will attend free (http://www.google.com/hostednews/ap/article/ALeqM5j6iKWLJLaijtjwodlAwtulAtXjzgD9IAENCG1). That’s right, 18,000 fans and $0 in ticket revenue. About 8,000 of the tickets will be given out so fans […]