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Talk About Yourself to Build Customer Confidence - 4/16/24


When you’re dealing with somebody who is anxious or nervous about a situation, a customer who feels like they don’t have much control, an individual who is unsure and uncertain, it’s important to put the customer at ease.  It’s important to build their comfort level.  It’s important to help Read more

The Proven Value in What You Do - 4/9/24


Forbes wrote an article last year based on a compilation of the results of research on customer service and the customer experience; it was titled:  100 Customer Experience Stats For 2023. In reading the article, you’ll note that many of these key research findings are about you – the value Read more

A Tale of Two Texts - 4/2/24


Having to get allergy shots once a week is never fun, and for Janet, it became an even bigger frustration. She had the shots typically scheduled on Tuesday around 10:30 in the morning, figuring she would avoid the morning rush as well as the lunch rush by going mid-morning.  However, Read more

The Secret Sauce for Great Customer Service - 3/26/24


I was working with the League Office for a major American sport several years back, and one of the executives asked me to describe our Secret Sauce that helped our clients improve the fan experience and customer retention.  I gave him a sense of what makes us unique and Read more

The Miracle of an Apology - 3/19/24


Unfortunate but true story… The manager basically lost his mind.  He terminated his employee on the spot.  She had told the customer that there was going to be a delay in the shipment.  The employee called up the customer ahead of time to let the customer know what was about Read more

It’s Not About the 5-Minute Wait - 3/12/24


Robert went into his supervisor’s office to update her on a situation at the payment desk.  Robert said that a customer was about fourth or fifth in line, waiting to be served, and the customer was complaining loudly about the wait.  He was there to make a property tax Read more

Lessons from the Greats - 3/5/24


I was recently facilitating a workshop on the customer experience, and I made the point that it’s usually beneficial to look at your personal life for great experiences; identify what really resonates with you in a positive way in order to uncover ideas to improve your own customer service. So, Read more

The Empathy Roadmap - 2/27/24


For some people, empathy comes naturally.  There’s an innate desire to learn about the other person and to sincerely convey that sense of interest and caring.  But for many of us, sometimes it helps to have a communication plan.  It helps to know what to do in order to Read more

“You’re the Boss” - 2/20/24


Terrence is excellent at what he does.  From a technical standpoint, he knows how to keep the facility clean.  He’s the lead custodian, and he knows that keeping things straight does not necessarily mean keeping things sanitary.  He knows what chemicals to use and not to use, how to Read more

Customer Understanding Leads to Relationship Growth - 2/13/24


We’ve worked with educational organizations at all grade levels over the years.  One special and unique characteristic about the staff who work in these organizations is that there’s a clear intent to know about the students as individuals, to focus on them rather than purely focusing on what’s delivered Read more

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Orillia’s Orientation Toward Customer Service

Posted on July 3, 2015 in Business Advice, Government Please leave a comment

Blog 7-3-15 - 3rd postI know, I know – Government customer service is an oxymoron – I’ve heard the joke often, but I’ve worked with too many local government organizations to believe it’s true. The reasons it’s difficult to deliver great customer service typically fall into 3 buckets:

  • The easiest way to change a culture is to change the people, and it’s often very difficult to change staff in local government
  • A key to creating a particular desired culture is to have rewards and recognition (i.e., incentives) for staff who exhibit the needed behaviors and attitudes; many governments have policies and budgets that greatly limit such rewards
  • Many local government agencies are enforcing code, ordinances, laws, and regulations. It’s hard for the customer to feel great in situations when you’re telling them “no.”

I’m sharing these obstacles to great local government customer service because they’re a reality…but they’re also an excuse.

The Orillia City Government has been working on its continuous improvement strategy, focusing largely on customer service. According to the article City expanding customer-service focus, the City approved a customer service strategy in May that included the following components:

  • Continuous monitoring of customer satisfaction and feedback;
  • Exploring ways to expand access to services online;
  • Exploring opportunities to offer expanded payment options;
  • Establishing a dedicated customer-service team, comprised of staff from each city department, to monitor and receive feedback on the city’s customer-service practices;
  • Reviewing options to provide general reception on the first floor of the Orillia City Centre;
  • The implementation of corporate-wide customer-service standards to ensure consistent levels of service in all departments and locations;
  • Expansion of the city’s website to offer more information regarding the appropriate staff contact for all areas of the corporation; and
  • Regular customer-service training for staff.

Review your organization’s customer service strategy. Does it include research, broader service delivery vehicles, dedicated customer service resources, facility navigation, standards development, and training?

Review your strategy if you want to move it forward in a more comprehensive way. Learn from Orillia’s strategic orientation toward customer service.

Did you like this post? Here are other Government-related posts:


Change City Culture by Doing This…and What Else?

Posted on December 2, 2014 in Business Advice, Government Please leave a comment

Blog 12-2-14In the recent WTOC story City Council discusses budget, customer service, the City of Savannah is highlighted for their initiative to change the culture of the organization. They plan to setup rate-your-service kiosks and put everyone through customer service training. While these are positive actions to take, there has to be more, right?

When you think about a culture, you think about “how things work around here,” you think about how decisions are made, how relationships work, how communications flow, what it’s really like to work at the City of Savannah. So what impacts that?

The organization’s Mission, Vision, and Core Values impact that; leadership has the biggest impact on that culture. Reward/recognition systems, accountability based on well-documented and well-communicated customer service standards impact that culture. The organizational structure, workflow processes, who and how they hire, and internal and external communications impact culture. And yes, measurement is important, but how are they creating a consistent dialogue with residents to truly know and act on the “Voice of the Customer?”

Too many organizations take an approach to changing culture that is like putting new tires on your car; the new tires make the car look a little fresher and shinier, but they haven’t impacted what truly makes the car go.

When you are looking to change culture, realize that you’re about to undertake something important, something big!

Take a comprehensive approach to culture change.

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BRE and “Live Business Intelligence”

Posted on October 15, 2014 in Business Advice, Government Please leave a comment

Blog 10-15-14In the article North Peace Economic Development Commission to launch a regional Business Retention and Expansion, the NPEDC says that it’s creating a BRE program – in short – to convey it cares about local business – those that aren’t being recruited like royalty and yet still provide well over 70%-80% of job growth in most communities. But as you read further in the article, there is a key statement: The NPEDC says the information gathered through the program provides live business intelligence to attract new investment, foster and support growth of the existing investment, and identifies key challenges facing the business sector of the region.

This is the 21st century – information travels at the speed of a click, a tweet, a post, or a like. It’s vital that local BRE programs have the intelligence on your local businesses (and FOR your local businesses) that identifies opportunities for growth, risk of job loss or facility closure, needs for improving aspects of the local business climate or technology infrastructure, opportunities to address development-constricting processes or policies, challenges in workforce development or excessive permitting fees, etc.

When we work with clients outside of the BRE world in local government, healthcare, pro sports, and education, we often suggest that they need to have a Voice of the Customer (VOC) strategy. Likewise, for BRE organizations to have “live business intelligence,” they must be intentional about that VOC strategy. Take and use these quick VOC tips that we’ve shared with clients in other industries:

  • Have a quantifiable component (i.e., surveys) to evaluate multiple aspects of the local industry’s experience in working with municipal processes, policies, code/ordinances, and people.
  • Utilize predictive characteristics about retention/growth likelihood based on key factors (e.g., Leadership Change, Economic Concerns, Alternative Locations/Recruitment Efforts, Business Performance, etc.) or historical risk factors locally.
  • Gather information from more Passive means on a daily basis about the company, other company facilities, organizational performance, etc. – See http://brebuzz.com/ – this defines “live business intelligence.”
  • Include Focus Groups and 1-on-1 interviews for deep dives on specific issues or about consideration of future changes/improvements.
  • Include Local Industry Advisory Boards that provide some consistent feedback mechanism as ideas are developed, refined, and moved toward implementation.
  • Use multiple platforms (face-to-face, web, social media, e-mail, telephone, etc.) to ensure breadth of responses to/from clients and the community.
  • Share results in actionable formats with deadlines and timetables – ensure customers know what you’re doing or planning to do with the information they provide to you.

Make “live business intelligence” a part of your Voice of the Customer strategy.

Did you like this post? Here are other BRE-related posts:

See more on Business Retention & Expansion business intelligence at: http://brebuzz.com/


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